Nashville, Tenn., May 8, 2014 -- Sitel, a global customer care provider, announces the next generation of its social media services, empowering its clients’ customers to interact with brands in their social channels of choice. Sitel Social Monitoring and Social Engagement Services monitor, support and engage with end users in all major social networks, providing increased ability to understand, inform and influence customers and prospects.
Many organizations are missing opportunities to engage with their customers and prospects in social media channels. Sitel’s Social Monitoring Services empower organizations by providing them with continuous feedback on customer trends and sentiment within social channels. Sitel Social Engagement Services takes that empowerment to a higher-level by allowing skilled social agents to interact with customers to address issues and concerns that ultimately help improve satisfaction and loyalty. These services help businesses better understand the "voice of the customer" and proactively communicate content and advice to decrease call volume and drive higher customer satisfaction. In addition, the insight gained from Sitel’s Social Monitoring and Social Engagement Services helps uncover trends to better understand customer needs to drive tailored products and services.
"These next-generation services further demonstrate Sitel’s ongoing investment in solutions innovation," said Sitel SVP and Chief Information Officer, David Hisaw. "Sitel Social Monitoring and Social Engagement Services bring together our nearly 30-years of experience in delivering complex global multichannel customer care solutions and embodies our relentless focus on delivering outstanding customer care regardless of channel."
Posted by Veronica Silva Cusi, news correspondent
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