Case Studies : Portima
Portima is a global IT partner of insurance professionals with the mission to build an environment in which insurance brokers and companies do business quickly and securely. Portima launched the brokers’ package BRIO, BRIOplus, AS/2 and AS/Web for office management. The package is constantly being extended and, in cooperation with users, adapted to the needs of a modern brokers' office.
A multimedia contact center for insurance brokers
Portima has set up a new contact center aimed at better serving customers. The quick identification and correct customer routing are of prime importance since insurance brokers do not want to be troubled by extensive IVRs. Altitude Software supported this strategy that has led to an increased customer satisfaction. The way the contact center works has also been changed, resulting in 89 percent of calls answered within 30 seconds.
Portima’s Brokers Contact Center
The decision to switch to Altitude Software as the contact center software supplier occurred in 2002. Since then insurance brokers, and to a lesser degree employees of the insurance companies, can contact them with questions and problems concerning all the services (the network, hardware and BRIO software) provided by Portima. The multimedia contact center has 25 agents (first and second line), all on the same floor, with specific skills to provide solutions for the problems that the contact center receives by phone, email or fax. Between January and July 2007 there was an average of 5,713 calls per month of which 5,149 were telephone calls, 180 fax messages and 384 emails.
Path and routing: skills
When a call arrives at the contact center, the Altitude Software system delivers the call to the right agent according to a defined number of skills. The language, technical and package skills automatically lead a caller with a specific technical problem to an agent with skills for the technical subject and that speaks the caller’s language.
If all agents that have a specific skill are busy, the system uses an intelligent overflow to seek a free agent that bears the closest resemblance to the requirements of the customer. In some cases Portima can go as far as to enable a specific customer to speak to a preferred agent.
Information for the agent
When the contact center receives a call from a customer, the agent application pops up a window with information about the customer, such as name, address, language, contracts, outstanding tickets, complaints and the history of the most recent calls. The window also shows the customer’s financial details. If the customer has outstanding invoices, the system displays a red flag to alert the agent to this fact. The agent can then decide whether to put the customer through to the financial department first.
The results of Portima’s new contact center are very satisfying, as demonstrated by the figures, which are even better than the assumed Service Level Agreements (SLAs).
§89 percent of calls are handled within 30 seconds
§100 percent of faxes and emails are handled within 30 minutes
§87 percent of cases were solved within four hours.
Altitude Software enables us to collect figures on all variables in a practical fashion. We can therefore gain a clear view of how many consultations an agent deals with and what the average length of a consultation is. We can also see which brokers the agent has spoken to.
Portima Contact Center Manager
About Miguel Lopes:
Miguel Lopes is the VP - Marketing at Altitude
Portima is a global IT partner of insurance professionals with the mission to build an environment in which insurance brokers and companies do business quickly and securely
About Altitude Software:
Altitude Software is a privately-owned, independent company, and a technology provider in contact center solutions, with its Unified Customer Interaction(uCI) product line. Founded in 1993, Altitude Software has a worldwide presence with more than 17 local offices and 100 partners. Altitude helps leading organizations to improve their relationship with customers, handle mission critical business processes, develop new communication channels, reduce operating costs, ensure legislation compliance, and achieve excellence in customer interaction.
Published: Friday, November 28, 2008