Executive Interview : 2012 Resolution #7: Suggestions to Improve Service
Part 7 of 13 part feature where we ask members for their views on resolutions for the contact center industry. Today's resolution: Ask your staff regularly (not just once or twice a year) what improvements they can suggest to make customer service better
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"agreed" |
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| - Prashant Yagnik, Chief Deliver Officer India Telecom Operations, Aditya Birla Minacs Worldwide Limited, India | |
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"Good - better still if centres could established staff engagement programs to ensure structured feedbacks from all staff (eg programs for my centres - PCUP (PEO see you program), Pre&Post Shift Talk, Grooming, 121 etc)" |
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| - Zaliha Awang, Head of 999 Response Centre, Telekom Malaysia, Malaysia | |
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"Good, Top down and Bottom Up strategy is better to get feedback from all function." |
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| - Muhamad Subhan, Business Development Director, Teleperformance Indonesia, Indonesia | |
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"Continuous improvement will become an aid to differentiated service in the future whether by service improvement or efficiency gains. The people with the greatest insight are those that are doing the job so yes they should be encouraged to provide feedback." |
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| - Martin Jukes, Management Consultant, Mpathy Plus, United Kingdom | |
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"I believe it should be a regular part of your operations.An online idea of the month or feedback portal should be accessable to our CRP's and directly linked to the contact center management." |
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| - Hunain Bin Bashir, Manager BPO Operations, Ufone, Pakistan | |
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"Agreed. Make a work-group, working closely to the BPR department. The input should be valued and reflected in the process formation. The team should be rotated over a period of time, giving chance to all top performers." |
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| - Salman Wajid, Head of Contact Center & Support Center, Zong (China Mobile Pakistan), Pakistan | |
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"Agreed" |
| - Erin Southworth, Director of Service, Service Impact, Australia | |
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"Apply Kaizen methodology." |
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| - Nitin Mahajan, Technical Support Manager, Infosys Technologies Limited, India | |
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"good - for our company, we do this monthly during monthly business reviews" |
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| - Jackelene Aquino, Human Resource And Office Administration Department Head, PARAGON INTERNATIONAL CUSTOMER CARE LTD., Philippines | |
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"Agree" |
| - Masahiro Takayama, Deputy General Manager, Softbank Mobile Corp., Japan | |
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"It is important to hear from the front liners who are in touch the customers and understand the obstacles and issues faced by the customers as well as by them during the call or email or web chat. There might be processes which can be amended or changed to deliver faster in terms of customer service and the decision making at any level." |
| - Daman Adlakha, Managing Director, Trends Consulting Private Limited, India | |
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"Agree. |
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| - Alan McKay, Director, Continuity Design, Australia | |
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"Every day...by walking around...suggestion box...offering innovation rewards (cost cutting, energy conservation, time savers, team building, 'little step', 'big step', 'giant step', new product)" |
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| - Katie S. Burdorf, Partner, WDG Consulting, LLC, United States | |
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"Definitely. More active employee engagement programs is the way to go." |
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| - Peng Kim Ng, Call Center - Manager, DHL International (S) Pte Ltd, Singapore | |
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"Good - the tricky part is acting on the feedback and communicating the results back to the business (getting the feedback is the easy part!)" |
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| - Gabriel Fulton, Vice President Strategy and Growth, OCIS Group, Australia | |
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"Don't ask clients stuff you already know about the weaknesses in your system i.e. that are bleeding obvious (it just annoys them and confirms that you are listening but not really hearing)." |
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| - Simon Gould, Call Centre Manager, GP Access After Hours, Australia | |
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"You have to ask that in every meeting" |
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| - Marcos Gorgolas, CEO, Grupo PYD, Argentina | |
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"Transparency in an organization works towards meeting company goals" |
| - Rajesh Pillai, Operations Manager, Mahima Technology, India | |
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"We do this about twice a year in our "What Makes You Tick Survey". Just like our customers, staff expectations changes and we need to ensure that we meet their expectations to enable them to excel in their service delivery. On a corporate level, we have regular activities to engage staff on bettering their customer service." |
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| - Pauline Low, Senior Manager and Head, Contact Center, NTUC INCOME , Singapore | |
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"Good - Staff members have their ear to the ground and provide valuable information on frustrations in operations processes etc. Key is that staff members who do come forth with suggestions are acknowledged and asked to help implement the improvement and are given positive feedback about their suggestions, even if they cannot be implemented." |
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| - Ardiela Savahl, Group Customer Service Manager, Goodyear, South Africa | |
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"Great, you make them feel part of the team." |
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| - Angie Naidoo, Manager, Nedbank, South Africa | |
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"Good - They are on the front limne so knopw what are the key issues to address" |
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| - Tammy Carroll, Senior Operations Manager , Saga Services Ltd, United Kingdom | |
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"Good to have informal quarterly feedback sessions as well" |
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| - Alice Ho, Customer Service Director, TNT Express, Singapore | |
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"good resultion - we're piloting task force to create better service culture" |
| - Cut Noosy, General Managers, XL Axiata, Indonesia | |
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"Some oranizations do send (impromvement) feedback form regulartly for their frequent \ top 100 customers. Here 'regular' may mean more frequent. Many organizations have inter departmental feedback mechanism where other departments can give out of the box feedback within the organization as well." |
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| - Lakshminarasimha K, Regional Manager, Infosys, India | |
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"Good - Staff should always be able to submit ideas for improvements." |
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| - Penny Lewis, Manager, Customer Satisfaction and Quality, Intermec, United States | |
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"absolutely" |
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| - Leanne Onstott, Call Center Director, Art.com, United States | |
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"Good- It may help to solve the problem in root." |
| - Sahadat Hossain, Operation Manager, ZAP Technologies Ltd., Bangladesh | |
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"Good. The one deals with the customer knows better what customers are looking for." |
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| - Chris Wu, Director, MiTAC International Corp., Taiwan | |
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"This approach should be ongoing. After all, they will know first-hand what customers say they want the center to do to make the interaction better." |
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| - Stephen Dawson, Vice President of Communication & Strategic Planning, The Heritage Company, United States | |
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"Good; however speech analytics can help solve this problem." |
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| - Tony Puskarik, IT Manager - Voice, Connextions, Inc, United States | |
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"A good resolution. Currently, our organisation is doing once a year. Ad-hoc suggestions are already in place in the form of 'Staff Suggestion Scheme'" |
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| - Philip Chung, Senior Estates Officer, Housing & Development Board, Singapore | |
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"Continuous Improvement has to be a culture in the organization. Associates can sense how much value the management gives to their opinion. If the culture faciliates idea generation, then many ideas will see the light of the day." |
| - Rashid Mohammed, General Manager, Abdul Latif Jameel (Toyota), Saudi Arabia | |
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"My shops have employee engatement teams that provide feed back from their peer. Additionally, peers can put suggestions in our suggestion box. All feed back give to teams via a newsletter." |
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| - Yvonne Parker, Call Center - Operations Manager, Cleveland Clinic, United States | |
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"Good suggestion :- they have to deal with customers and hence, they will know best how to improve customer and staff satisfaction" |
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| - Judy George, Senior Manager - Human Resources ( Recruitment), Scicom Sdn Bhd., Malaysia | |
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"Agreed" |
| - Mark Lipman, Sr. Director of Sales & Country Mgr., Plantronics Inc., Canada | |
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"i agree" |
| - Phyllis Wasmuth, Support Center Manager, CH2M HILL, United States | |
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"Good; great I deas can came from the staff because they interact with the customers." |
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| - Elham Benchekroune, Call Center Manager, National Air Services, Saudi Arabia | |
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"Agreed. Even better is to have a platform where staff can share their improvement ideas and there is a whole process from idea capture to evaluation and implementation including reward and recognition. You would be surprised by the volume and value of insights that such a platform and program drives." |
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| - Divyan Gupta, Senior Associate Vice President, Centrica Plc., India | |
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"I disagree, perhaps top performers should be in this project bu tu ask everyone in the call center in a regular basis could create so much expectation." |
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| - Jose Rodas, Call Center - Manager, atento guatemala, Guatemala | |
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"Good, they are closest too it and will be more engaged" |
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| - Sarah-Jane Wilson, Operations Director, Foschini Retail Group, South Africa | |
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"Ask staff regularly and get them to spear head the project if the idea comes from them. Reward accordingly." |
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| - Angie Tay, Country Director, Teledirect Pte Ltd, Singapore | |
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"Why only once or twice a year. Ask them to come back as many times as they want. Half of them won't be around for once a year next time anyway." |
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| - David Hoare, Director, DJH Associates, United Kingdom | |
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"YES" |
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| - Vummitti Lakshmi Narayana, GM Operations, Primoris, India | |
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"Good- Staff must be continously engaged for service improvement initiatives as involvement creates higher levels of ownership and responsibility for the customers' experience" |
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| - Sanyu Kibuuka, Call Center - Manager, MTN, Uganda | |
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"Very important. As Operations Manager I have a weekly focus group with front line Consultants and always ask "what is working well" and "what can we do better". We also have surveys for the entire front line, and our management team is very hands on and facilitates an open door policy from the VP right on down to Team Manager" |
| - Patti Thomas, Sales and Service Operations Manager, Eastlink, Canada | |
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"With caution - I would only ask the seniors and team leads." |
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| - Jacqueline Chin, Manager, Data Synergo, Malaysia | |
About ContactCenterWorld.com:
Contact Center World.
(www.ContactCenterWorld.com),
The Global Association for Contact Center Best Practices & Networking
Published: Monday, January 09, 2012
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