El Segundo, CA (June 29, 2012) -- Smart Action Company announced today that it has been awarded the gold medal in Contact Center World’s 2012 Best Technology Innovation – Vendor Solution category. SmartAction was announced as the category winner, ranking #1 in the Americas at the recent 7^th Annual Top Ranking Performers in the Contact Center World conference in Orlando.

SmartAction delivers an artificial-intelligence based solution revolutionizing the customer service industry. It uniquely combines artificial general intelligence and natural language capabilities, allowing it to handle more complex calls than the most advanced IVRs on the market today. The result is superior, personalized call experiences with proven higher completion rates at about a quarter of the cost of live agents.

"Contact centers are seeing the bottom-line contributions that our innovative technology and service model can have on their organizations," said Peter Voss, SmartAction’s founder and CEO. "Our Smart Call Agents provide an artificial-intelligence self-service delivery that satisfies customers similarly to live agents at a lower cost and higher efficiency."

Contact Center World is a global association for contact center best practices & networking that was founded in 1999.

Top Ranking Performers in the Contact Center World – Best in World, met, shared ideas and the best were voted for by judges at this event hosted by ContactCenterWorld – The Global Association for Contact Center Best Practices & Networking. Contact Center World is a global organisation that recognises and rewards best practice in customer service throughout the world. www.contactcenterworld.com/conferences