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Volkswagen Group South Africa is a wholly owned subsidiary of Volkswagen Group AG and employs in excess of 5000 people. The Volkswagen Group comprises eleven brands: Volkswagen, Audi, Bentley, Bugatti, Lamborghini, Porsche, Scania, Ducati, SEAT, Skoda and Volkswagen Commercial Vehicles. The Group operates 60 production plants around the world and nearly 370 000 employees produce about 28 000 vehicles or are involved in vehicle-related services each working day. The Volkswagen Group sells its vehicles in more than 150 countries worldwide.
The Volkswagen Group South Africa Customer Interaction Centre (CIC) was established in 2004. To remain a leader in the automotive industry it is imperative to have an acute understanding of customer needs and to ensure that people, processes and technology are aligned and geared to reach and exceed the overall company objectives. The CIC offers its customer base a host of inbound services, namely: 24 hour Roadside Assistance, General Enquiries, Customer Care, Dealer Helpdesk, Fleet Support Services and Social Media that supports a national dealer network of approximately 150 dealerships comprising the Audi, Volkswagen and Volkswagen Commercial Brands. The role of the Customer Interaction Centre is to provide end-to-end Contact Centre services in support of customer loyalty, acquisition and retention. Strategically positioned at the VWSA manufacturing plant in Uitenhage, the Customer Interaction Centre is set to become the strategic imperative of customer service within the organization.
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