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Cloud Telephony for Banking - Cheena Shekhawat - Blog

Cloud Telephony for Banking

The banking sector is moving towards adopting cloud technology. They are not just competing with other institutions in the same sector, but also with tech-driven businesses that are putting the customer first.  

It is necessary to have a responsive and effective communication system in order to stay updated with the user's needs and capture the growing market trends. It is a need of the hour to address the queries of the customers in an effective and timely manner due to the evolution of technology by use of Cloud Telephony Solution.
The belief that cloud telephony is a thing of the future is in itself a misconception, for starters. The adoption is here and on the rise, but there is still not complete awareness about what cloud telephony is and how it can help the banking and insurance sector. With an increasing number of applications moving to the cloud, companies are looking to replace legacy systems with new technologies. This comes with the need of a cloud telephony solution which can integrate seamlessly across the tech layer in an enterprise and cater to all future requirements.
Recently, a survey was conducted with the IT heads in some of the top banking organizations in the country to understand the gaps in the adoption. Some of the top misconceptions about cloud telephony that came up during the survey are outlined below.
Cloud telephony is an intelligent way to execute business communication using cloud services without compromising quality and cost. It is proven to be a great option for cost-cutting start-ups and small businesses. 
Banking industries need such a communication system because it allows them to deliver customer experiences of a quality as good as those delivered by larger businesses. Without cloud telephony, BFSI sector would actually have to struggle to serve customers effectively. They would also have to spend considerably more to handle customer queries.
An IVRS helps banking industries to attend all your business calls 24*7. No matter which time zone your customers are calling from, all their calls will be answered. Enquiries after office hours will be routed to the agent who has been assigned to attend calls for that particular time duration. Even if your agent is taking a nap, your voicemail will work on his behalf by recording the callers’ message. Cloud telephony replaces the traditional business phone systems like PBX and EPABX with cloud services, simplifying communication between users in an efficient way. It has also proved to be an affordable communication solution for small businesses.
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Publish Date: January 16, 2020 1:50 AM

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