There is still so much more to my post mortem analysis of the United Breaks Guitars story. And I have already received some great reader emails. One such email came from Dave Carroll . . . yes, Dave Carroll, the real Guitar Man. It turns out he doesn't like the name Guitar Man. Sorry Dave . . . it is a term of endearment with no intent of judgment or malice. By the way, I first used the name when your story broke in 2009.
What really changed was Guitar Man's career. Before the YouTube trilogy, Guitar Man was a singer/songwriter. Today, he still remains committed to his music with an expanded repertoire that includes the social media trilogy. And now he also spends time as a public speaker - billed as a modern day folk hero - for how social media has changed customer service. There is even a book in the works.
I applaud Guitar Man's initiative and creativity. I love his entrepreneurial spirit. I think he is doing great work on the speaking circuit (maybe you want to book him for your next event). So maybe United breaking his guitar was the best thing to ever happen to Guitar Man. That's my take. Do you agree?
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Publish Date: October 26, 2011 1:35 PM