Cookie Preference Centre

Your Privacy
Strictly Necessary Cookies
Performance Cookies
Functional Cookies
Targeting Cookies

Your Privacy

When you visit any web site, it may store or retrieve information on your browser, mostly in the form of cookies. This information might be about you, your preferences, your device or used to make the site work as you expect it to. The information does not usually identify you directly, but it can give you a more personalized web experience. You can choose not to allow some types of cookies. Click on the different category headings to find out more and change our default settings. However, you should know that blocking some types of cookies may impact your experience on the site and the services we are able to offer.

Strictly Necessary Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site may not work then.

Cookies used

Performance Cookies

These cookies allow us to count visits and traffic sources, so we can measure and improve the performance of our site. They help us know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our site.

Cookies used

Google Analytics

Functional Cookies

These cookies allow the provision of enhance functionality and personalization, such as videos and live chats. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies, then some or all of these functionalities may not function properly.

Cookies used




Targeting Cookies

These cookies are set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant ads on other sites. They work by uniquely identifying your browser and device. If you do not allow these cookies, you will not experience our targeted advertising across different websites.

Cookies used


This site uses cookies and other tracking technologies to assist with navigation and your ability to provide feedback, analyse your use of our products and services, assist with our promotional and marketing efforts, and provide content from third parties


Here are some suggested Connections for you! - Log in to start networking.

Nitesh Behani - Blog

8 Things to Do So Apple Store Doesn’t Reject Your App

I hate to be shown a red card. You don’t like that too and it get’s even worse if it’s from Apple Store.

Ask anyone who has an app on the store and they will tell you that it’s really nice to get on there.

Apple Store is the second leading global app store, with just 600,000 apps shy of Google Play Store in 2017 according to Statista – 

It also reported an amazing 180 billion app downloads from July 2008-June 2017 and those numbers will continue to grow as a lot of mobile users migrate to iOS because of its awesome features.

Enough for the figures now, you really want to know what to do, so your app doesn’t get a red card from Apple Store and in this post, you will find the answer.

If you’re a new iOS developer, intending to get your app on the store or have an app selling like hot cakes on the store, you should read this post.

8 Things to Do So Apple Store Doesn’t Reject your App

1) No Beta Testing

Well, unlike Google Play Store where developers are allowed to release better versions of their app for download, Apple Store doesn’t accept that.

Developers are instead allowed to test demos, betas and trial versions of their app with TestFlight. This ensures that apps are checked for crashes and bugs before they get to the shop window (Apple Store)

Hence, if you do not want to get a red card from Apple, do well to submit only the final version of your app to App Review.

2) Provide Only Accurate Meta Data

Apple store doesn’t tolerate falsified metadata, that is, an app description, screenshot or previews that do not accurately describe your App.

Also, the core features of your App, including in-app purchase should be made clear to customers before they download or buy your app from the store.

App name is limited to 30 characters and subtitles also provide a great avenue to add to your app metadata. Also, recall that you must keep your app metadata up to date with new releases.

So get this right, and you will not be ousted from the store.

3) Build Hardware Perfect App

Apps allowed on the store should be compatible with various Apple devices and also run on iPad whenever possible.

You do not want to build an app that drains a users battery life, launches without consent, generate excessive heat or request a device restart.

Just before you release your app for pre-order or send it to App Review, ensure that they do not exhibit any hardware malfunction.

4) Pay Attention To The Kids

This one is for developers who are creating apps that they wish to add to the Kids Category on Apple Store.

To take care of the kids, Apple does not allow for kids, app that includes

  • Links that take them outside the app
  • Purchasing opportunities
  • Undue distractions

These features can be added to a parental gate, but never made available to kids.

Generally, if your app doesn’t cater specifically to the need of the kids, then it might be thrown up and out of the store

That wouldn’t happen, friend. Just stay clear of what we mentioned above.

5) Review In-app Purchases


I know you want to make some money with your App because you activated the in-app purchase feature, but this can be a reason to not get accepted or sent off the store.

This is what I mean.

Even though Apple lets you select pricing for your app and its in-app purchases, they will not accept your app if the prices are a clear rip-off.

For instance, allowing a user to purchase your app for $30 and setting the price of a basic in-app feature at $100 is an indication that you’re trying to cheat users and will get you a red card.

You can still get on and stay on the store by making your in-app purchase affordable.

6) Do Not Pay For Reviews

While Google Play Store is a little lenient with manipulated reviews, Apple Store closely monitors app for this reason.

You may feel tempted to buy a few decent reviews for your App, especially if it is new, but this trend will eventually spell doom for you.

I know a friend who hires a third party service to send reviews on his Android app. If he tries that on Apple Store then he will be busted on the first attempt.

You can go ahead and try but that would have been great if you didn’t read this post. Now you know why you shouldn’t, please do not try it.

7) Do Not Mirror Other Apps

Being unique and bringing your ideas to life through your app is the way to go on Apple Store.

Be original! It’s really cool that way!

Developers who pick a popular app on the store, make a few changes to it and try to publish it as their own app will definitely be spotted and thrown off by Apple.

It’s not even fair to do a replica, so create a unique app that leaves a great impression on your users, not one that gets them confused when they get to the App Store gallery.

8) Get Permission for Third Party Material

This is still related to being original, but sometimes you just need to add content that has been created by another person to your app.

You can do this, but with permission for the person who owns the content. If you don’t, then this is what happens.

The real guy pops up, notices that you’re using their content without permission, gets a developer web form from Apple, fills it with a complaint and sends it to the Apple guys.

The form is reviewed and boom! Your app is shown the exit.

Oh! If you’re using a copyright protected material (trademark, logo, image or video) that the guys at Apple know, then there’s no way you’re going to make it past the first door.

Rounding Up

You can make it difficult for Apple Store to say ‘No’ to your app and create an exciting experience for your App users.


Just before you send your app to App Review, review it with this 8 point checklist and you’ll be good to go.

If your app is already in the store, then you can play safe by also making sure it fulfills these credentials.

Publish Date: February 26, 2018 8:37 AM

About us - in 60 seconds!

Submit Event

Upcoming Events

The most important day of the year for the CC & CX industry in the world!

We are proud to announce the winners of The 2022 '17th Annual' Global Top Ranking Performers Awards, The World's Most Prestigious Awards in the industry! Read More...

Newsletter Registration

Please check to agree to be placed on the eNewsletter mailing list.

Latest Americas Newsletter
both ids empty
session userid =
session UserTempID =
session adminlevel =
session blnTempHelpChatShow =
session cookie set = True
session page-view-total = 1
session page-view-total = 1
applicaiton blnAwardsClosed =
session blnCompletedAwardInterestPopup =
session blnCheckNewsletterInterestPopup =
session blnCompletedNewsletterInterestPopup =