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Aditya Cakrawidya
Assistant Vice President IT
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Director, Contact Center
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Manager Digital Service of Retail Customer Care

How To Use IT To Improve Your Business Operations - Finnegan Pierson - Blog

How To Use IT To Improve Your Business Operations

Constantly striving to improve your business is one of the best ways to ensure that it stays viable. The good news is that IT can help you improve your company in a lot of ways. Here is a handy checklist you can follow that will help you give your business the extra boost it needs. 

Keep Financial Score

Very few small business owners know exactly how much money goes in and out of their business monthly, weekly, or daily. However, you must monitor this cash flow and keep track of your financial score. IT can help with this because cloud-based software that uses Kubernetes architecture is available to help you monitor your cash flow easily. 

Set Goals

Another crucial part of keeping your business alive is setting goals. You can use goals to help you plan new strategies for how you are going to move your business forward. IT can be helpful for this by increasing things, such as your cybersecurity. Better security means that your website is more secure, so people will stop by to visit, which means increased customer loyalty. 

Use High-Impact Marketing

It's easy to waste money on ineffective marketing. Fortunately, IT can help you find high-impact marketing techniques at a low cost. Start by testing out one or two marketing options, deciding if they fit your needs, and incorporating the good ones into your toolkit. One of the best low-cost, high-impact options that IT can help with is social media marketing. To reap the benefits of this, be sure to get your company on Instagram, Twitter, Facebook, and LinkedIn. 

Master Business Presentations

Giving the perfect business presentation is one way to improve the performance of your small business. The key is to start by learning everything you need to know about good business presentations. Often, this involves opening with some wisdom that will captivate your audience and attract them to your business.

Additionally, IT can help you design the perfect presentation slides that aren't overloaded with information. That lets you keep everything relevant so you can seem professional while presenting. 

Monitor Trends

As you know, your business doesn't operate in a vacuum. What happens on a global scale can impact even the smallest businesses. Fortunately, IT can help you stay current on what is trending in both your industry and community. It is your job to see these trends, decide if they are relevant, and how you will respond to the situation. 

Sharpen Your Selling Skills

Obviously, sales are an important part of your business. That means you need to focus on improving your selling skills, whether you are the owner of a large corporation or a one-person shop. The key to doing this successfully is to clarify your business mission. IT can help you accomplish this task by showing what areas of your business excel and improve the ones that need work to help you meet your mission. 

Find Best Practices

Staying transparent is crucial in today's society. In this case, IT is often useful because it can help you test, monitor, and approve your processes, communicate with customers, and break down any silos. It's also great for helping you document your processes, so you don't have to worry about misunderstandings or miscommunication. 

Motivate Staff

Having motivated and talented employees is the biggest thing that can help you improve your business. Therefore, you need to determine what can help motivate your employees to do their best. Part of that means finding insights into your staff members and the problems they see with your company. While most managers and business owners prefer to communicate with their staff in person, some choose to monitor their staff via IT, providing unbiased insights. 

At the end of the day, IT can help you improve your business in many ways. By following these tips, you'll see noticeable benefits that can help you grow your company and stay viable in the world of business. 

Publish Date: September 11, 2021 1:45 AM



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