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How Your Small Business Can Survive and Thrive - Finnegan Pierson - Blog

How Your Small Business Can Survive and Thrive

Being the head of a company sounds like a dream. While this can certainly be the case at times, running a small business can just as often be a nightmarish experience. This is because small businesses have less resources with which to effectively manage themselves while also facing harsher penalties for failures. Surviving long enough to make a name for yourself is truly an accomplishment, but these tips can help you even the odds and eventually thrive.

Legal Concerns

While you may enter into the world of commerce with the purest of intentions, it can still be difficult to operate entirely within the letter of the law. This is because the law tends to be densely worded and hard for the average person to understand, leading to plenty of laws being broken purely because of ignorance or misunderstandings. In many cases, these mistakes offer little in the way of serious punishment, if any at all. For businesses, however, some minor legal mistakes can have major consequences.

The two biggest concerns for business law are the safety of the workplace and financial transparency. Unless you want to add court reporters Seattle to your list of concerns, you need to ensure that your business operates above board at every level and all times. Educating yourself about the federal and industry regulations that surround your business model is an essential first step, because these will not only protect you from legal ramifications, but also make your business more effective. However, compliance with regulations isn’t automatic, and placing your trust and an investment in expertise can help you ensure that your business is up to code.

Outsourcing Labor

In order to solve a problem for which you’re not prepared, you’ll need to find help from someone who is prepared. For example, hiring an accountant can help you tackle your business’s finance needs while also securing it against the potential pitfalls associated with filing taxes and declaring earnings. However, you can benefit from this even further by outsourcing that labor to another company. Simply put, outsourcing occurs when a business hires workers from another company to tackle specialized, and sometimes menial, labor. This practice can help businesses account for fewer instances of skilled labor without investing in full-time, skilled employees. This is instrumental in services such as marketing, because these fields require more skill than average and that skill will go toward improving your company. So, while skilled labor is necessary in many cases, you can save money on that labor and potentially get better results by farming out that work to a team of professionals from another company.

Employee Morale

While plucking skilled laborers from other companies on a temporary basis can be good for your business where applicable, you’ll also necessarily depend on a roster of full-time employees. Taking care of these employees is an essential part of keeping things running smoothly, because employee morale has a few important effects on the company as a whole. For starters, dissatisfied employees will be less productive and produce worse results on average, and this hurts the overall business. On the other hand, poor morale leads invariably to poor employee retention, and this can cause lower productivity as a result of being down a team member, as well as additional costs for training replacement employees. Improving office morale is a problem that can be approached from multiple angles, however. For starters, medical benefits and monetary incentives are a natural fit when you can afford them. However, more frugal methods may be necessary, so consider motivating your staff by creating performance-based incentives and competition.

Starting your own business can be a dream come true, but only if you get out of your own way. Failing to bring your A game can result in any number of failures big and small, but if you take these tips into account, you’ll be prepared to sidestep pitfalls and avert crises, when and if they happen to arise.

Publish Date: July 8, 2021 9:28 PM

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