Cookie Preference Centre

Your Privacy
Strictly Necessary Cookies
Performance Cookies
Functional Cookies
Targeting Cookies

Your Privacy

When you visit any web site, it may store or retrieve information on your browser, mostly in the form of cookies. This information might be about you, your preferences, your device or used to make the site work as you expect it to. The information does not usually identify you directly, but it can give you a more personalized web experience. You can choose not to allow some types of cookies. Click on the different category headings to find out more and change our default settings. However, you should know that blocking some types of cookies may impact your experience on the site and the services we are able to offer.

Strictly Necessary Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site may not work then.

Cookies used

Performance Cookies

These cookies allow us to count visits and traffic sources, so we can measure and improve the performance of our site. They help us know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our site.

Cookies used

Google Analytics

Functional Cookies

These cookies allow the provision of enhance functionality and personalization, such as videos and live chats. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies, then some or all of these functionalities may not function properly.

Cookies used




Targeting Cookies

These cookies are set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant ads on other sites. They work by uniquely identifying your browser and device. If you do not allow these cookies, you will not experience our targeted advertising across different websites.

Cookies used


This site uses cookies and other tracking technologies to assist with navigation and your ability to provide feedback, analyse your use of our products and services, assist with our promotional and marketing efforts, and provide content from third parties


Here are some suggested Connections for you! - Log in to start networking.

Sandeep Rangineni
Data Test Engineer
Himesh Patel
Senior Team Leader
Jennifer Fourie
Digital Marketing and Content Manager

Best Ways Your California Business Can Thrive - Sophia Belnap - Blog

Best Ways Your California Business Can Thrive

Do you have a California business? If you want it to succeed and thrive, you need to do a few things. Read on to learn more.

Meet Other Business Owners

One of the best ways to help your California business thrive is to network with other business owners. You can get to know each other and learn about the different businesses. Whenever you meet someone who owns a similar business but isn't a direct competitor, you can work with each other to help get customers.

For example, a restaurant might partner with an ice cream shop. So any customer that goes to the restaurant can get a coupon to go get ice cream for dessert. Or a maternity clothing boutique may partner with a baby clothing shop to help get customers.

Understand Local Laws

You should also consider the local laws in California and your specific city. Consider laws that apply to businesses, such as zoning regulations. But also take a look at general laws and how those could affect your company. For example, consider when there's a curfew to help inform your business hours.

Depending on your industry, you may also have to understand other laws. For example, healthcare business owners should understand HIPAA and stay up to date on changes to the law. Then, you will be able to run your business well and not break any rules.

Learn About the Court System

As much as you may want to avoid it, you may have to go to court. Someone may sue your business, or you may accidentally break a law. Either way, you should go into your case knowing a bit about how the court system works in the state.

Consider who all works for the court, such as the judge as well as California court reporters and public defenders. Then, you can know what to expect when you show up for court. And you'll know what to do to give your business the best chance of continuing to operate.

Take Advantage of the Weather

Everyone knows that California has pretty good weather. Sure, some parts of the state may get hotter or colder than others, but it's not as bad as in some states. Depending on where your business is, you may be able to take advantage of that weather.

For example, a boutique could keep the doors open and leave a clothing rack by the door. That way, you can attract people as they walk by, and you may get more customers. A food business may be able to go to farmers' markets and other outdoor events. Get creative, and use the weather to your benefit.

Interact With Your Community

Another great way to help your California business thrive is to get out into the community. You can do this as both a business owner and a resident. As a business owner, you may partner with a local school or organization, so you'll donate a portion of profits to that group for a few hours or a day.

But you should interact with people as a resident. Get to know your neighbors outside of work and learn about them and their families. You can then promote your business without feeling super sleazy, and you can do it without expecting people to become your customers.

Hire Locals

When you're ready to hire people, look at those in your local community. You may already know who is looking for work if you have a good relationship with your neighbors. But even if you don't, you can start your search in your neighborhood to find people to work for you.

If you don't find anyone, you can expand your search to other parts of the area. Then, you'll be able to hire people who live nearby, and you can help the local economy grow. You may eventually hire people from other cities or states, but the more locals you can hire, the more you can connect with them.

Owning a thriving business is a goal for many people, but a lot goes into reaching that goal. Keep these ideas in mind when you want to build your company.

Publish Date: January 6, 2022 6:00 PM

About us - in 60 seconds!

Join Our Team

Newsletter Registration

Please check to agree to be placed on the eNewsletter mailing list.

Latest Americas Newsletter
both ids empty
session userid =
session UserTempID =
session adminlevel =
session blnTempHelpChatShow =
session cookie set = True
session page-view-total = 1
session page-view-total = 1
applicaiton blnAwardsClosed =
session blnCompletedAwardInterestPopup =
session blnCheckNewsletterInterestPopup =
session blnCompletedNewsletterInterestPopup =