Cookie Preference Centre

Your Privacy
Strictly Necessary Cookies
Performance Cookies
Functional Cookies
Targeting Cookies

Your Privacy

When you visit any web site, it may store or retrieve information on your browser, mostly in the form of cookies. This information might be about you, your preferences, your device or used to make the site work as you expect it to. The information does not usually identify you directly, but it can give you a more personalized web experience. You can choose not to allow some types of cookies. Click on the different category headings to find out more and change our default settings. However, you should know that blocking some types of cookies may impact your experience on the site and the services we are able to offer.

Strictly Necessary Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site may not work then.

Cookies used

Performance Cookies

These cookies allow us to count visits and traffic sources, so we can measure and improve the performance of our site. They help us know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our site.

Cookies used

Google Analytics

Functional Cookies

These cookies allow the provision of enhance functionality and personalization, such as videos and live chats. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies, then some or all of these functionalities may not function properly.

Cookies used




Targeting Cookies

These cookies are set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant ads on other sites. They work by uniquely identifying your browser and device. If you do not allow these cookies, you will not experience our targeted advertising across different websites.

Cookies used


This site uses cookies and other tracking technologies to assist with navigation and your ability to provide feedback, analyse your use of our products and services, assist with our promotional and marketing efforts, and provide content from third parties


Putting It All Together: Save Money With Multichannel Customer Service - Bright Pattern Inc - Blog

Putting It All Together: Save Money With Multichannel Customer Service

Over the last few weeks, we’ve been advocating that you use the following customer service platforms as a part of a “multichannel customer service” strategy in your contact center:

  • Email
  • Short message service (SMS)
  • Live chat

Integrating these channels—as well as others like video chat and in-app support—into your contact center can dramatically enhance your inbound and outbound communications capabilities, making your department more accessible to customers and also more efficient.

If done correctly, it can save you a lot of money, too.

A greater variety of tools means less dependence on phones, and you’ll see your monthly toll-free bills plummet.

There’s one pitfall, however, that you need to avoid.

Many businesses make the mistake of manually integrating new communication channels one by one. First, a third-party email platform, followed by live chat, for example.

You’ll wind up with an overly complex—and siloed—communications environment where agents have five or more disparate channels to navigate while interacting with customers. As difficult as this is for agents, it’s even worse for IT,  creating a laborious manual integration process. Most cloud platforms on the market  are not built to work in conjunction with third-party software solutions. Taking this route can also result in heavy implementation fees.

There’s an easier way to introduce multichannel customer service into your contact center. Bright Pattern’s cloud contact center solution features an open, plug-and-play platform that combines multiple communication channels into a single Web interface.

Bright Pattern offers a user-friendly setup, as well as access to a multichannel reporting suite so managers can track productivity across different platforms.

To learn more about how Bright Pattern can help you streamline multichannel customer service for your organization, click here.


Publish Date: April 19, 2016 5:00 AM

2020 Buyers Guide Help Desk Software

eGain Corporation

eGain CallTrack™
eGain CallTrack™ is a dynamic call tracking and case management solution that helps companies provide quick, high-quality, and cost-efficient resolution of customer issues across traditional and emerging interaction channels. It is one of the many innovative customer interaction products in eGain Solve™ suite, the unified customer engagement and knowledge management software suite, which helps businesses transform their traditional call centers into omnichannel customer engagement hubs. eGain CallTrack will enable you to track, manage and resolve cases and maintain service level agreements (SLA), across channels.


Knowmax is an omnichannel knowledge management platform. Our mission is to transform contact centers into resolution centers and drive customer self service.
The platform is an industry-agnostic enterprise-grade knowledge platform with components helping in easy findability of actionable information at the right time across the desired touchpoint.
PH: +91 9702626568


OneDesk's software combines Helpdesk & Project Management into one application. No need to purchase, integrate and switch between applications. Your team can support your customers and work on projects in one place. Aimed at SMBs as well as departments at large enterprises, OneDesk is frequently used by project managers, customer service, IT, professional services and more. This easy-to-use, feature-rich, and highly configurable software can manage both ticket & task workflows.
PH: (514) 731-6878

View more from Bright Pattern Inc

Recent Blog Posts:
Multichannel Contact Center Service: Keep it Simple!June 15, 2016 5:00 AM
Market Watch: It’s Time to Mobilize Your Customer Service StrategyJune 14, 2016 5:00 AM
Top Challenges of a Global Contact Center DeploymentJune 7, 2016 5:00 AM
Security Remains a Major Barrier to Cloud Contact Center AdoptionJune 2, 2016 5:00 AM
The Pressure Is On for Contact Center BPOsMay 26, 2016 5:00 AM
Sweden Becomes First Country to Launch a National Cloud Contact CenterMay 19, 2016 5:00 AM
What Exactly Is In-App Support?May 17, 2016 5:00 AM
Is the Contact Center Obsolete?May 12, 2016 5:00 AM
Let’s Talk About Your Call Abandonment ProblemMay 9, 2016 5:00 AM
Question of the Day: Public, Private or Hybrid Cloud?May 5, 2016 5:00 AM
Submit Event

Upcoming Events

15th annual Best Practice Conference - this is the contact center world's most highly rated event - a whopping 100% of delegates say they would recommend it!

100's of best practice tips and ideas from contact center professionals Read More...

Latest Americas Newsletter
both ids empty
session userid =
session UserTempID =
session adminlevel =
session blnTempHelpChatShow =
session cookie set = True
session page-view-total =
session page-view-total =
applicaiton blnAwardsClosed =
session blnCompletedAwardInterestPopup =
session blnCheckNewsletterInterestPopup =
session blnCompletedNewsletterInterestPopup =