It has become apparent that customers interact with organisations in more ways than ever before - email, social media, instant messaging and mobile are just a few in an increasingly growing list. On average, almost six different channels are used during the lifecycle of each customer relationship. With evolving technologies, these channels are bound to increase even more.
The financial services industry is no different. Communications between traders and their clients inevitably span across multiple channels, with voice (fixed or mobile) remaining the most popular means of communication.
What does this mean for compliance?
The rest of this article can be found exclusively on Bobs Guide. Check out the rest of the article ‘Entry Level Analytics and Compliance‘.
Publish Date: March 27, 2018 5:00 AM
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