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Decoding Customer Service: Valuable lessons I have learnt first hand - Livesalesman - ContactCenterWorld.com Blog

Decoding Customer Service: Valuable lessons I have learnt first hand

It was the first day. I had got a job in customer service right after graduating. I always loved a good conversation but customer service turned out to be a whole other story. In the first few calls I picked up, I wasn’t expecting the anger and irritation, which was directed towards me. I was confused and afraid; the kind you are when stuck in an uncomfortable situation. I looked towards my colleague, let’s call her Monica who picked up the receiver and handled customers with a panache that would leave me in a trance. Here was someone who I could truly call a professional, talking to customers with an ease I could only dream of acquiring.

She was brilliant in her conversational style- whenever she would put the phone on speaker and talk to a customer, I would listen in with every piece of me paying attention to the conversation. I sensed the customers pleased talking to someone who was more into the conversation than most people. I would look at Monica’s face and see the expressions changing like she was talking to the customer in-person.

I tried to copy her style and take on the same approach. Sadly, I failed; time and time again I would start in the same style as her but the customer would still be venting out his frustration. This made me a bit hopeless, but then the sun shined on me again. The valuable lessons I learned along the way are what I am here to share today.

Be Yourself

Many experts say that the customer support representative shouldn’t always read from a script. That holds true for reading from any script, be it yours or your colleagues. Customers want to talk to real people, not to a person reading lines from a script monotonously. Even if you are taking points from a script, do that in your own style.

In the book The Fountainhead, there is an interesting line, which goes, “never ask people, not about your work”. I had to be myself and do work in my own style, rather than trying to become Monica.

But, that philosophy is a hard path to follow; being you in a time when companies focus on a unified message, a particular tone, and a certain way of addressing the customers is as hard as it can get. If you work in the industry of customer service outsourcing, there are more factors, which complicate the situation.

This made me realize another important aspect of the job- the skill of adapting to situations. For this to work in any way, you need to first introspect and self-analyze your personality. I started trying out new methods and observing people around me. I was able to pick up bits and pieces from my seniors and integrated those into my approach.

Personalization Is The Right Choice

While we live in a capitalist culture of delivering the same level of quality or product to customers with a standard service; people want more than that, they want brands to know them for what they are.

If you have delved deep into your personality, try to figure out your customer’s persona. Customers get into a personal conversation with customer service representatives all the time, giving representatives bits and pieces about themselves and their personal life. It isn’t like that always though; sometimes the onus is on you to pick up hints from their tone or observe their behavior in certain situations.

The devil is in the detail, that’s why a good support representative must keep his/her head straight while getting onto it; that is why it taught so seriously in call center outsourcing companies. Use that sharp mind of yours, try to rise above the professional way, and become the customer’s friend. That will help you gain trust and start off a beautiful relationship between the company and the customer. Give them exactly what they need- an active listener and a friendly problem-solver.

Once, a lady told me that I sounded more intelligent than the customers and it makes me look like an arrogant snob. I despised her statement, but she was correct. In effect, she told me that if I wanted to make them feel comfortable, I would have to talk to them as equals; that is the one way to make them feel welcome.

Have you ever had that experience, where you call up customer care when you are unable to resolve a complicated issue? That customer care executive just babbles out technical jargon, which you are unable to understand. Maybe they are technically correct, but too complex an issue requires that simple a method to resolve it. That is a hard task, and you need to speak the customer’s language if you are targeting successful resolution and clear communication.

We have all been through this — you go to a bank, you ask for something and there they come those seemingly infinite minutes of waiting; the eternal sound of the keys being typed away on the keyboard; the mysterious looks the cashier gives the computer screen from time to time. By the time it ends, in my mind, I’m going to be told I either have no money on my account or that I owe the bank a lot of money.

Pass On The Knowledge

We have all suffered a case of terrible customer service once in our lives- you call up your bank customer support to understand why you have been imposed with those hefty interest charges you see on your statement. Instead of offering any explanation, the customer support agent asks to put you on hold. Those minutes of waiting, listening to the monotonous hold music seem infinite when you are guessing whether the agent would come back to tell you that there indeed was a mistake and it would be taken off or would come to justify those charges quoting hidden terms and conditions one never reads.

Procedures and processes are essential to customer support; they are cogs in the machine, which facilitates a customer’s satisfaction. Which piece of knowledge should be stored? Where will it be sent? Queries, issues, escalations; all this is a vital part of a service representative’s life. When you have gone through the process a lot of times, it sort of becomes ingrained in your system and you don’t give a second thought to it before taking any action.  While you are going through it all, the customer feels left out of the loop because they don’t have any idea how the issue is getting resolved.

In all the experience I have mustered in customer service- one aspect is as much ignored as it is important, keeping your customers in the loop. Resolving an issue may require involving different departments and executives to come up with a solution. Your customer doesn’t know that and will appreciate any piece of information you can pass on rather than going the ‘we are looking into it’ way. Tell them how the process works so they know what to expect from you and when to expect it. If they keep on asking questions, clarify each point. Remember, adaptation is necessary for survival.

There might be more to it than you can think; answering the questions of customers regarding your process will help you look at the process from an outsider’s view and help come up with alternative solutions to improve the process altogether.

Here For You, Always

Businesses tend to avoid using the term ‘problem’ when customers approach them with one. They would rather describe it as a ‘situation’ a ‘hiccup’, a ‘complication’, or an ‘issue’. No matter what your choice of words is, there is no way to negate the fact that customers email, call, or chat with you because they are facing a problem and they are looking for a solution and are looking for an assurance that they will get one.

This is the reason transparency in the process is of paramount importance.  Talking to customers like they are people you meet every day, crafting your approach along the same lines, and explaining the whole process to them will make them feel special and trust you at the same time.

This is my whole experience explained in a nutshell. My mantra is to search your soul, know who you are, and then build from there. Secondly, know who your customers are, how they think, and customize your approach based on that. Lastly, keep them in the loop by explaining every bit of the process. Share the information you have, that is the first step of giving people to the people.

Source: https://livesalesman.com/decoding-customer-service-valuable-lessons-i-have-learnt-first-hand/

Publish Date: April 24, 2020


2022 Buyers Guide Analytics

Page: 12
1.) 
3Fiftynine

CardBoard
CardBoard: Real-time data, shows the most important KPI’s in your Contact Center.
Built for data | Designed for business | Empowers teams

2.) 
Acqueon Technologies Inc.

Acqueon's AI-driven conversational engagement software enables sales, marketing and service organizations to engage in emotionally connected dialogs with customers via their channel of choice for significantly improved results. The Acqueon suite adds multichannel campaign management, contact center analytics, desktop, and CRM connectors for your contact center software of choice, including Amazon Connect, Cisco, Nice inContact, and Twilio. Acqueon conversational engagement software leverages the Acqueon IQ platform to aggregate data from the various applications, assemble rich customer contexts, and drive next-best-action using powerful statistical and predictive models.

3.) 
Alvaria

Noble IQ
Turn business insights into actionable intelligence. Noble’s IQsolutions provide you with rich and robust customer data that can transform your business. Automate decision making and campaign management and refine the quality of interactions with precision and efficiency. We have developed proprietary and patented tools to help you make sense of data on your current operations and then help you make strategic decisions to improve performance and efficiency. Identify who your best customers and prospects are and the ideal methods to reach them. Understand what types of campaigns work best for your business and how to optimize underperforming campaigns. And nake real-time decisions rather than looking back to see what went wrong.

4.) 
BPA Quality

Call Center Quality Monitoring
Outsourced call center quality solutions including Multi-lingual, Multi-Channel Quality Monitoring, Call Center Consulting, Psychometrics & Analysis of Customer-Agent Interactions, Cloud-based Quality Analysis Software configured by Needs, Virtual & In-person Training, Speech Analytics & Speech Analytics Management.

5.) 
Call Tracking Metrics

Automate insights from all your customer communications

There's no better way to get to know your customer than through their own communications with your brand. Gain a strategic advantage and a thorough understanding of your customer's full journey with a complete suite of conversation intelligence tools and features. Measure customer sentiment, automatically identify and score qualified conversations, and give strategists everything they need to knock their campaigns out of the park.

Use conversation analytics to:

• Build your ideal customer profile
• Optimize your sales and customer service processes
• Maximize your resources to focus on quality conversations
• Identify trends and customer sentiment in real-time

6.) 
CallFinder

CallFinder speech analytics
CallFinder® is a leading provider of cloud-based SaaS speech analytics, automated call scoring, and speech-to-text transcription technology with sentiment analysis. Our easy-to-use solution is designed to help businesses and contact centers automate quality monitoring to improve agent performance and provide a superior customer experience.

With CallFinder, you get…

100% visibility into agent-customer interactions
100% monitoring of interactions, up from only 5-10%
Scalability of QA reviews with the same size QA team
CallFinder isn’t just your average speech analytics provider. When you work with us, you get unparalleled, continuous support through our MyAnalyst managed client servic...
(read more)

7.) 
ComSys S.A.

CCube for Business Intelligence
CCube by Comsys is a business intelligence application, developed for enterprise contact centers. It delivers powerful, and dynamic reporting that enable managers to gain insight into their business. CCube is natively compatible with Aspect Unified IP and Cisco Unified Contact Center (UCCE/UCCX) platforms
Comsys is a provider of οmnichannel customer engagement solutions that assist companies around the world in delivering unique customer experiences. For the last 15 years, Comsys designs and implements complex projects for clients from the outsourcing, financial services, telecommunications, and retail sectors. Comsys enjoys strategic partnerships with technology vendors like Cisco®, Aspect...
(read more)

8.) 
Consilium Software

Consilium UniInsight™
The days of ‘business as usual’ are a distant memory for most of the world. And when it comes to contact centers, balancing between contact channels, deciding which agent locations or teams are doing well, working out how your customer satisfaction is being impacted by the less-than-perfect work environments of ‘lockdown’ agents…leaders are often at a loss when trying to get such insights from their contact center data. As the technology and business landscape changes, so too must the contact center reporting and analytics solutions that power decision making and performance management. With the new release of Consilium UniInsight™, we have tried to deliver contact center reporting and op...
(read more)

9.) 
CUSTOMER SQUARE

CROSSCRM.CX - CRM Dataviz Module
CROSS-CRM manages daily interconnection with your CRM tools to centralize data and analyse CX on all channels, and is able to provide deep analytics insights.

All the Kpi’S are here for precise control of your Customer Relationship : Interactions - Quality - Satisfaction - Campains forecast MyClient

Filters, Data Extraction, Custom Views, dates sheets, email subscriptions, xls Extracts, images, pdf


PLUS ! Automated extracts
for integration to third party applications.

10.) 
Daisee

Daisee
Daisee builds technology that empowers people to solve problems by making interactions simple and smart so they can have a more significant impact, be more productive and be better at what they do. We believe incremental improvements carry huge potency and provide exponentially greater change for the better.

Genesys customers can now automate risk and quality management using Daisee’s speech and sentiment analytics and remediation workflow software. Daisee helps improve customer experience, ensure regulatory compliance, identify missed commercial opportunities & training requirements as well as provide valuable insights back to the business directly from the frontline – the true voice-of-...
(read more)

11.) 
DialogTech

DialogAnalytics™
Powered by AI, DialogTech’s DialogAnalytics analyzes conversations to provide marketing and sales teams a wealth of insights for smarter optimizations. With the power of conversation intelligence, you can learn which channels, ads, keywords, and webpages drive the best sales calls, if the caller converted, and more.

AI analyzes how calls are handled at locations and call centers to detect issues that negatively impact ROI. See what percentage of calls go unanswered and who is best (and worst) at converting callers to appointments and customers. Get email alerts when phone leads are mishandled at locations so those leads can be called back right away.

With DialogAnalytics, you can get a...
(read more)

12.) 
eGain Corporation

eGain Analytics
eGain Analytics makes it easy to measure, analyze and refine your contact center operations, knowledge and web customer experience. Create informative reports, charts and dashboards effortlessly. Slice-&-dice the data in any number of ways and use it to manage the business effectively.

1. Operational Analytics™ empowers the business to measure and manage the call center directly and without IT involvement.
2. Knowledge Analytics™ provides insight for eGain’s knowledge and AI applications.
3. Digital Analytics™ measures contact center performance within eGain’s digital channel applications.
4. Journey Analytics™ captures customer behavior on the website—identify the churn points and cre...
(read more)

13.) 
eGain Corporation

eGain Analytics
eGain Analytics makes it easy to measure, analyze and refine your contact center operations, knowledge and web customer experience. Create informative reports, charts and dashboards effortlessly. Slice-&-dice the data in any number of ways and use it to manage the business effectively.

14.) 
ethosIQ, LLC

ethosAnalytics
ethosAnalytics leverages data to provide business intelligence to enhance the customer experience and beyond. The analytics dashboards are customized based on client needs. ethosAnalytics enables data-driven decisions in seconds or minutes - not days or weeks.

15.) 
Lieber & Associates

Contact center Analytics and Metrics
Lieber & Associates provides services to develop, interpret, and improve contact center metrics and analytics. The firm's experience spans forecasting, customer service, order-taking, lead-qualification, sales, segmentation, media-source-tracking, and testing design. L&A's president pioneered segmentation for telephone scripts and the tri-level service level metric. He brings broad analytics experience to contact centers.

16.) 
MiaRec, Inc.

MiaRec Voice Analytics
A powerful new addition to our Customer Engagement Suite, MiaRec Voice Analytics provides a complete quality management solution that records, monitors, organizes, and scores your customer interactions. MiaRec Voice Analytics humanizes your data, empowering you to make real decisions about your customer service operation. Unlock the needs, wants, and concerns of your customer base while upskilling your staff, identifying service gaps, and tackling compliance.

Our Voice Analytics solution produces a detailed picture of your call center, highlights the topics you want to see, and helps you get ahead of disputes, reverse churn, and seize emerging business opportunities. With a fast and low l...
(read more)

17.) 
Navedas

CSAT.AI
CSAT.AI measures if the customer’s questions were answered, how empathetic was your agent and the customer’s sentiment to predict a CSAT score without pesky surveys, all in real time. QA is modernized and the CX game is improved - no matter if your agents are at their home or your office.

CSAT.AI automates QA, analyzing 100% of text, email and chat interactions. Without spreadsheets or manual entry, managers have comprehensive data to guide decisions - no need to even be in the same location!

CSAT.AI helps you protect your company and your people. Did a customer just threaten to sue you or abuse your agent? Now you know with real time push notifications.

CSAT.AI provides granular details by issue (delivery delay etc) or agent score.

18.) 
OpsTel Services

VIEW
With OpsTel VIEW™, you are able to monitor and immediately audit your agent profile data for accuracy and compliance across the entire contact center solution stack.

Features:

*OpsTel VIEW™ tracks down unused stale profile licenses and provides clients with detailed audits explaining their location, current and historical status
*Comprehensive audit across the enterprise, it only takes 10 minute
*Provides a view in to the data accuracy of agent profiles across multiple applications
*Drastically speeds up audit and validation processes
*Validates actions to implement for profile data integrity issues across multiple applications
*Can also assist in ensuring access level compliance...
(read more)

19.) 
Pointel

CXi - Customer Experience Insights
Pointel CXi, the IVR analytics platform, maps the entire customer journey and analyzes calls end-to-end to turn data into actionable insights. Centralized reporting is essential for seamless customer journeys, as it is critical to know where calls are transferred or abandoned.

CXi generates multiple reports on IVR performance, the Customer-IVR interactions, and sticking points in the IVR that cause customers to struggle. CXi’s IVR Analytics platform provides a comprehensive understanding of customer engagement.

Pointel Customer Experience Insights (CXi) delivers actionable information that enables businesses to reduce customer effort, operational costs and increase contact center effi...
(read more)

20.) 
PRILINK

SIP-Trunk Demarc Monitor
Analyzes SIP signalling and RTP audio stream of every call passing through the network demarcation point. Provide a real time 24/7/365 network baseline database that contains the IP bandwidth, call traffic of up to 128 voice groups, Call Detail Record (CDR), call blockage and MOS voice quality. All information are displayed in SIP-Trunk dashboards and are used in many applications, such as Telco collaboration, UC/CC analytics, Work Force Optimization (WFO) and caller identification.
 
Page: 12



View more from Livesalesman

Recent Blog Posts:
Covid-19: How to adapt your Customer Service in these strange timesMay 5, 2020
Decoding Customer Service: Valuable lessons I have learnt first handApril 24, 2020
Why Do Customers Make their Terrible Customer Service Experiences Public?April 8, 2020
7 Unforeseen Customer Instances and Ways To Handle ThoseApril 1, 2020
How to Overcome Common Roadblocks to Provide Efficient Multilingual Customer SupportMarch 27, 2020
Coronavirus: How to make sure you don’t lose your customers in this crisisMarch 23, 2020
How to foster creativity in your customer serviceMarch 16, 2020
The mountain of support QA and ways to scale its peakMarch 12, 2020
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