One minute doesn’t seem like a very long time. But try this: get a stopwatch or a watch with a second hand, and time out one full minute while sitting and doing nothing else. It will probably seem much longer than you think.
Now, imagine one of your customers waiting on hold that long.
If this is happening often at your contact center, you might want to consider some changes. According to the advertising analytics company Marchex, 62% of callers will abandon a call if they’re not speaking to an agent after one minute. And no, those “your call is important to us” pre-recorded messages aren’t doing much to change their minds.
Marchex then translated that abandoned call rate into economic impact, using the cable TV industry as an example. If just 10% of abandoned calls were turned into new customers, it adds up to an additional $15 million in revenue per year.
Don’t Stop There
Of course, just picking up the phone quickly won’t result in a happy customer. It’s what agents do next that also counts. Reading a scripted greeting that launches the information gathering process is a fairly common practice: “Thank you for calling ABC Industries, where the customer always comes first. My name is Bob, can I have your account number please?”
Nothing really wrong with that, but the Marchex survey also found that something simpler, more personal and more courteous can also be more effective. A greeting as basic as, “Hello, how are you today?” can put a customer at ease, and add a personal touch to a professional call.
The ultimate goal is always more sales, more conversions, and more customer satisfaction. If too many minutes are going by without calls being answered, it may be time to look at a workforce management solution that will help you make better forecasting and scheduling decisions, so you’ll always have enough agents available to promptly pick up calls.
Publish Date: March 24, 2016 5:00 AM
Perhaps you know the answer to that question. Or perhaps you just think you do.
There are two definitions for workforce optimization (WFO) – one that provides a general assessment and one specific to the contact center industry.
The general definition, or at least the one offered by Technopedia, is: “A strategy used in business with a focus on maximum customer satisfaction and benefits with minimal operational costs and supported by integrated technologies, cross-functional processes and shared objectives.”
All of these qualities would certainly apply to the contact center, but would also work for any number of professional pursuits. When we think WFO for our industry, the definition incorporates specific functionality such as call recording, workforce management, quality management and speech analytics.
We’re exploring this topic because of a recent Gartner report predicting that by the end of 2018, 70% of organizations with more than 300 contact center agents will be working with an integrated workforce optimization solution, either on-premise or in the cloud.
That’s about 20 months away. If you have not yet explored the possibilities of WFO, there is a real risk of falling behind companies committed to maximizing efficiency and customer service. It’s a big decision that will impact every aspect of your company, even beyond the confines of the contact center itself.
When you’re ready, start with a list of priorities and then seek out the solution best suited to meet them. Also, as so many business processes will be affected, look for a WFO application that can be implemented and integrated in a way that reduces the learning curve, while working toward ROI from day one. Price will also be a likely consideration, so a cloud solution may be the answer to achieving your technology goals at a cost you can afford.
Publish Date: March 21, 2016 5:00 AM
How much can substandard customer service cost your business? Considering a recent Zendesk survey that reported 82% of customers stop doing business with a company that does not treat them well, we would guess the losses engendered by poor service are substantial.
As the contact center is the first point of contact for many customers, it’s a place where service must be constantly emphasized at both the agent and managerial levels.
Here are some customer service trends that are gaining more attention in 2016, and may help to improve performance at your contact center.
1. Help Customers Help Themselves
At first “do it yourself” sounds like the antithesis of customer service, until you realize that many customers (more than 50% according to the Harvard Business Review) would prefer visiting a company’s website to having to call a contact center. By offering an array of self-service options, you serve customers better and eliminate many of the calls asking for basic information and services that could be addressed in another way.
But what exactly are those other channels referenced in our previous point? Web, online chat, email and texting are just some of the methods your customers would like to use – and sometimes an issue can be best resolved by switching from one channel to another, without having to close the first engagement. Make it easier for customers to transition from web to voice, and make sure you are tracking that customer journey for quality management purposes.
3. Social Media
Social media is still under-utilized as a business communication tool – but chances are your customers are already using it to discuss your business. It’s important to be represented there so you can respond to comments, positive or negative, as well as promote new offers and generate the types of discussions that will help you serve your customers better. There is an informal nature to Facebook chats that can produce more insight into what your customers are thinking.
4. Video Chat
This is not something you may have to think about yet, but some companies like Amazon have already incorporated this channel into their customer service strategy. Those who enjoy using various webchat services or Skype may wonder why they can’t order products and ask questions from companies the same way. Video chat won’t add much to a contact center budget, but some agent training will be required to acknowledge the differences between a phone conversation and a virtual face-to-face.
5. The Cloud Makes Everything Easier
Will 2016 be the year that the cloud becomes the top platform choice for contact centers? It’s too early to tell but the early returns are encouraging. We’ve covered the reasons for the cloud’s ascension before – lower costs, faster deployment, scalability, flexibility, ease of integration, user-friendliness, and the peace of mind of knowing that your business is always running the most recent and most secure version of the software you need.
If it’s time for your contact center to take a closer look at the benefits of the cloud, Monet WFM is a great place to start.
Publish Date: March 18, 2016 5:00 AM
What are the first words your agents say to customers? According to one recent industry study, that greeting may be worth as much as $20 million to a business.
The study, “America’s Call Centers Revealed” analyzed conversations, hold times and call outcomes from more than two million contact center calls in 2015. Several interesting findings were uncovered, including:
• Open-ended questions from agents (such as “Why are you calling today?” can boost conversion rates
• Offering additional incentives works, as long as it is done in a ‘no pressure’ way
• Hold times are critical; if the wait is longer than three minutes, 50% of callers hang up
• About 10% of callers hang up if they hear an IVR
But it’s the revelations regarding the greeting that should raise eyebrows the
highest. Turns out there is still a lot to be said for courtesy, and treating each customer with respect. The study reports that when calls are answered this way, a consumer is 22 percent more likely to buy a product or service.
What would a 20% increase in sales mean to your business? Another $1 million? Perhaps another $20 million?
And the best part is, this is a change that doesn’t cost the business or the contact center anything at all.
Take a second look at your scripted greeting, and review call recordings to examine if it is being used and how it is being communicated. Tell your coaches and trainers to pay more attention to this part of the call. The benefits can be substantial.
Publish Date: March 16, 2016 5:00 AM
With workforce management you have a lot of data at your disposal. And all of it is important – some to improve the efficiency of your contact center, and some to help you better understand the needs and preferences of your customers.
Let’s take a closer look at that second category today, as this is where many contact centers are seeing an increased focus. Tools such as speech analytics deliver insights that might have been impossible to achieve a decade ago. When agents have this data at their disposal they can react accordingly, and increase the likelihood of a successful customer engagement.
Here are three contact center trends that you should be utilizing:
1. Real-Time Data
What good is data if you get it when it’s too late to use it? Sure you can still make changes to affect future performance, but how much better would it be to deliver real-time guidance to agents, and alert managers when a call is going south? There is a predictive quality to this data, but if it’s compiled correctly you’ll be able to anticipate customer intentions and deliver a more customized response. It also works for online chat and email engagements.
2. Follow the Path
Think of every customer engagement as a journey with a starting point and an end point, where lots of different things can happen in between. The more you can understand about each customer’s journey, the better you can serve that customer. Analytics from a workforce optimization suite plays a big role, but don’t stop there – you’ll also want to bring agents together in a collaborative way to discuss that actions they took and how well they worked (or didn’t work), and perhaps bring in personnel from other company departments that can provide additional data. If you do it right, you’ll figure out where a journey is headed while it’s still near the starting point, and react accordingly so the rest of the path is a walk in the park.
3. Keep it Simple
There is data you’ll want to see after the fact, and data that’s important right now. When deploying analytics, make it easier for agents and managers to see what they need to see, when they need to see it. This may require some customization of your WFM solution, or simply bringing your system more in line with your business goals.
Publish Date: March 14, 2016 5:00 AM
Since there is never a bad time to listen to good ideas about improving call center performance, we’ve rounded up some of the best we’ve heard recently. Any or all of them can make a difference in your business.
If IVR use is unavoidable, provide options that will make it easier to route customers to the agents best qualified to address their situation.
Maximize the Value of Every Call
How much data are you gathering from customer calls? Is there a way to add to that through a technology upgrade (such as speech analytics) or by a renewed focus on quality management and analysis of information gathered through workforce management?
Setting Personal and Professional Goals
Most contact centers establish achievement targets – lower average handle time, better first call resolution, etc. As these are implemented, agents and other team members should also be challenged to set personal goals, such as a renewed commitment to courtesy.
Improve the Agent Desktop
Do agents have the information they need when they need it? Do they have to dig through various programs to find appropriate data, while customers are waiting to have their questions asked or their orders processed? Maybe it’s time for a more user-friendly solution.
Share Successes and Good Ideas
When an agent finds an effective solution to a recurring problem, make sure that word gets out. Identify calls where everything went right, and schedule a group session so everyone can listen to it and learn from what they hear.
We’ve been discussing this often lately. Allow your agents to make decisions for customers – this not only requires a level of trust in agent judgment, it also necessitates a workforce management solution that provides agents with the data they need in real time to make an informed decision.
Review Remote Agent Practices
When instituted effectively, telecommuting agents can boost contact center efficiency, as well as staff retention and staff motivation. But it takes time and effort to bring about these positive results. Review your planning, execution and communication as it relates to home-working agents. Make sure you are getting them what they need to do their jobs, and that they are providing the same level of service you require from agents at your contact center.
Dig Deeper than KPIs
Average handle time is down? Great! But how did it get that way? Sometimes key performance metrics do not tell the whole story. Use this data as a launching point for an outcome-based strategy that places more emphasis on customer loyalty, customer satisfaction and new business sales.
Publish Date: March 11, 2016 5:00 AM
“It’s the way we’ve always done it.”
That is the explanation managers to use for why certain contact center business practices have not changed for years, if not decades. But while some contact centers stick with traditional solutions, others have been more cognizant of how technology offers better ways to achieve customer satisfaction goals – and how this functionality is now available to contact centers of all sizes regardless of budget, thanks to the cloud.
If it’s time to consider an upgrade, here are some questions that you might wish to ask of your next technology provider.
Can I get important information on customers to agents in real time?
You may already be collecting data on customers, but is there a way to make that available to agents so they can customize their handing of a specific call – or route it to the agent best suited to handle it? Real time information is no longer a luxury – it is a necessity if agents are going to effectively meet a customer’s needs.
Can we provide 24/7 access?
Your team should be able to stay connected to the contact center wherever they are. Find a browser-based software solution that makes working from home as easy as working in the office.
Will this be easy to adopt?
A more sophisticated product won’t pay dividends if your agents can’t figure out how to make use of its capabilities. Choose a solution that will allow for a shorter acclimation period, and that will facilitate collaboration among your team members both on and off-site.
Will this help our agents be more autonomous?
Customers prefer only talking to one person at your contact center, rather than being put on hold or transferred to a supervisor and explaining their issue a second time. More and more, managers are trusting agents to make decisions that might otherwise have required executive approval. However, agents need access to the right data at the service level to make an informed decision.
Publish Date: March 8, 2016 5:00 AM
The purpose of many of our blogs and articles is to provide information and suggestions on how to improve the quality and efficiency of your contact center. Of course, what works for a small center with 10 agents may not be equally appropriate for a large 24/7 facility with three shifts of 200 agents.
So the goal of this piece is to offer so many different kinds of tips in one article, you are bound to find at least a few that will be beneficial. Welcome to our spring cleaning piece – here is all the good advice we’ve had laying around the office all winter.
Let’s get started on making your contact center even better than it is right now.
Smart Call Routing
Use WFO or speech analytics to route customer calls to the agent best suited to deal with each caller’s issue. Calls will be handled faster, and customers will be happier.
Take the agents that work together out for some friendly competition, especially if they are pitted against the managers. Arcades, go-kart tracks or any fun activity can encourage agent motivation and loyalty.
Keep your Door Open
Agents appreciate a manager that is available to them when a problem arises or a question needs to be asked. The closer managers are to the area where agents are fielding calls, the better sense they will have of what is working and what is not. This is important for team-building as well.
Provide Multichannel Access
Some of your customers may want to interact with your company without using the phone. At some contact centers as many as 40% of customer interactions are handled via live chat, while others are conducted with email.
Take potential agents on to the floor to listen to calls before they go into training. This makes training more relevant and ensures they feel comfortable with the role and environment. Then start new agents on the phones with support before letting them fly solo. It builds their confidence.
Create an External Knowledge Base
Is there a place customers can go to answer the most basic questions about your company before calling? Don’t just create it – promote it via social media and your IVR message.
Make Your Customers Happy to Be Customers
Courtesy on the phone, empathy when there is a problem, and a friendly greeting and close to each call can make a big difference.
Expedite the Customer’s Path to a Live Agent
While it might seem more efficient to collect a caller’s personal information via automated message, the customer often has to confirm some of it with a live agent anyway. Most callers would prefer speaking to an agent as soon as possible.
Ditch the Emoticons
Do you really think an emoji with a tear in its eye is going to make a customer feel better about the order they never received? This isn’t junior high.
Empower Your Agents
Trust agents with the authority to handle basic transactions without a supervisor’s involvement or to use his or her best judgment with more complicated issues. This expedites the customer’s call and also makes agents feel more valued.
Free Product Samples
When a new product is introduced, provide your contact center agents with one so they can get acquainted with it, and better understand what questions may arise from its use.
Use Metrics Wisely
Metrics are vital in providing data on customer service goals – but make certain agents aren’t trying to lower average handle time by rushing through customer calls. The first priority is always the customer.
Promote From Within
Managers that used to be agents will have more insight into how the front line works, and will be better able to structure their forecasting, scheduling and training.
Be Patient with Seniors
Remember that seniors did not grow up with the same technology you did – make sure your agents know this as well, and encourage patience as they instruct the AARP generation how to negotiate online portals.
Think you know what’s most important to your customers? Why not confirm it with a survey that covers what they expect from a contact center? You may be surprised with the results.
Show your agents that their work is valued. A free lunch here, a spa day there, even an encouraging word or inquiry about their family can make them feel appreciated. And don’t neglect your off-site agents if you have them – telecommuting employees need acknowledgment too.
Share Training Ideas
A good idea for training and development can come from an agent, a coach, or even from someone outside the contact center. Hold meetings to update training session procedures and always look for ways to improve them.
The Suggestion Box
Whether it’s handled though regular meetings or anonymous suggestions submitted through the old-fashioned suggestion box, make sure agents have a means to offer ideas for contact center improvements – many of which can be implemented at little or no cost.
Create a Suggestion Box for Customers as Well
If you don’t wish to do a customer survey, have your agents ask customers before closing each call if there is a way that the contact center can better serve them.
Communication Builds Relationships
Face-to-face interaction with different company departments should be encouraged. Shared knowledge about how different aspects of the company work will result in new ideas to create better synergy, and ultimately better service. Also make sure the lines of communication are always open within your team, by keeping them up to date with any news, company changes or notable customer feedback.
Lead by Example
Motivation is always more effective when it comes from someone who follows the same rules and exhibits the same enthusiasm. Agents will pick up on a “do as I say, not as I do” approach very quickly, and respond accordingly.
Did you achieve all of your goals this month? Great! Now set some new ones. Strive for continuous improvement every day.
Publish Date: March 1, 2016 5:00 AM
Have you added speech analytics to your contact center’s capabilities?
It’s worth considering – merging call recording with speech analytics can significantly boost lead conversion rates, as well as increase customer retention levels. At the same time, it’s a way to be 100% assured that agents are always in compliance with federal and industry regulations.
If and when you make that decision, here are some guidelines that can ease the implementation process and optimize the results this powerful solution delivers.
Speech analytics can do a lot for your contact center – but it’s best to start by specifying one or two areas where attention is most needed, and setting goals for improvement. Don’t try to do everything at once.
Make sure your agents and managers and trainers know how to leverage speech analytics capabilities and the data it delivers. It may take some time before the language and tone of every customer call can be accurately analyzed, but once you’re there the results will be very beneficial.
Dispel the notion that speech analytics was added to keep a closer eye on how agents do their jobs. Educate your agents on how this tool can help the business achieve its corporate goals.
Maintain Quality Monitoring
Speech analytics can enhance your quality monitoring, but it shouldn’t replace it entirely.
It will take time, and some trial and error, before speech analytics becomes fully integrated into your best practices. Don’t look for perfection in the first week or even the first month.
Publish Date: February 29, 2016 5:00 AM
Sometimes with accurate scheduling it’s not about what you do right, but what you do wrong. Here are six examples where scheduling elements can be overlooked or mishandled, resulting in problems that can impact customer service.
Not Scheduling Breaks
If agents take their breaks when they feel like it, that might result in too many going off to lunch or the break room at the same time, leaving a shift under-manned. Avoid this by scheduling breaks – it may not be popular, but by providing agents some input in when they can take some time off, the transition might be made more easily.
Not Enough Part Time Help
If all of your agents work full time, they will always be there whether they are needed or not. Sometimes you’ll have too many people on the floor – occasionally there may still not be enough. By mixing in some part-time agents you can add more flexibility to your scheduling, and initiate split shifts. This will make it easier to cover peak hours, while not having to pay agents for sitting and waiting for the phone to ring.
Not Accounting for Shrinkage
Almost every contact center takes shrinkage into consideration, but the calculations are complicated without an automated workforce management system. With WFM and attendance reports, managers are more likely to get the numbers right.
Not Measuring Efficiency Properly
Schedule efficiency is a measure of how accurately and consistently the planned number of agents on staff matches the required staffing over the evaluation period.
WFM produces a more accurate picture, but make sure to use weighted averages when producing consolidated figures, while not neglecting outside business hours.
Assuming Everyone Wants the Same Shift
There is a tendency to struggle with filling evening and weekend shifts. But with a flexible and part-time work force this should not be an issue. Students may want to work weekends, and agents with outside obligations during the day may prefer an evening shift. Don’t look for a problem where none might exist.
Obviously this is the least excusable mistake, and yet there are still contact centers out there that just hope for the best. And to make it worse, they put off the hiring and training of new agents to replace those lost by attrition, and muddle through with a reduced roster that is even more vulnerable to unexpected schedule changes.
It takes both art and science to staff a call center. Next to hiring the right personnel, scheduling plays the key role in maximizing resources and making sure calls are handled in a courteous and efficient manner. The faster mistakes are corrected, the faster a contact center is delivering the level of service that customers deserve.
Publish Date: February 25, 2016 5:00 AM
You have probably spent many hours studying the question of how you can provide better service to your contact center customers. Much of this attention will focus on the performance of your agents.
But agents have their own ideas about the state of their industry and what constitutes customer service. Can you learn anything from their insight?
A recent survey of more than 250 agents produced some interesting findings.
The Best Way to Get Things Done
Today’s contact centers offer a selection of channels for customer interaction, but which is the most effective? Nearly half of the agents surveyed (47%) still believe that the telephone provides the best opportunity to resolve a customer’s situation. Web chat finished second with just 26%.
But wait – isn’t the telephone outdated in this era of apps and social media? Not according to today’s agents. An overwhelming 90% of them are certain that there will always need to be a ‘call center’ component in the contact center. Perhaps some of these responses were motivated by job security but, as one explained, it’s easier for many customers to ask questions or describe a problem verbally than having to type out a long explanation.
Taking the Time to Get it Right
Agents are certainly aware of the importance managers place on KPIs like Average Handle Time – but sometimes that leads to a choice between wrapping up a call more quickly and making sure the customer is happy. While nearly 40% of agents surveyed said they tried to complete calls in 5-10 minutes, 32% replied that effective problem solving may take longer, so they’ll take 15 minutes if necessary.
Virtual Queuing vs. ‘On Hold’
No one likes to be placed on hold, which is why 81% of agents support virtual queuing that allows customers to call back at a time when they will receive immediate agent access. However, some expressed concern that customers may neglect to call back at the right time, which can result in more frustration.
Do They Care? Good News
The agent hiring and screening process seeks to find people with empathy toward customer issues, and a sincere desire to get problems solved. Of course, everyone says the right things in a job interview, but do they really mean them? This anonymous survey provided a chance to find out – fortunately, 98% of agents surveyed feel a sense of duty to the client, and a desire to provide a positive customer experience.
“Without them,” one agent said, “our business would not exist.”
Publish Date: February 18, 2016 5:00 AM
We tend to think of speech analytics as a tool with a number of contact center performance benefits. Transforming voice data from customer interactions into business intelligence delivers the capability to improve:
• Agent performance
• Customer experience
• Regulatory compliance
• First call resolution
• Sales effectiveness
• Issue resolution
• Overall quality of service
You’ll notice that “reducing agent attrition” is not listed among its attributes. But when you take a closer look at the causes behind agent departures, it becomes clear that speech analytics can make a difference here as well. And not a moment too soon, as many contact centers suffer costly, time-consuming attrition rates of 50% or more every year.
Why do agents leave? Some are frustrated by ineffective training, or evaluations that do not reflect their actual performance. Some view the job as one that should lead to additional opportunities and incentives that never materialize.
But what happens when agent scoring is handled through speech analytics software? Supervisors don’t have to devote the same amount of time to agent evaluations, and coaching sessions can be more precisely tuned to address specific issues for each agent. Better training results in better performance, and more individualized attention results in agents feeling more valued by the company.
When agents are better trained and better motivated, customers receive better service. That makes it easier to offer incentive programs and income growth opportunities to outstanding performers.
The cost of replacing an agent who quits or is fired can be as high as $8,000 – half of that for hiring, the other half for training. At a 250-agent contact center with just a 15% attrition rate, that adds up to more than $300,000 every year. In addition to its many other virtues, speech analytics can help reduce this punishing annual expense.
Publish Date: February 17, 2016 5:00 AM
We are in the midst of a particularly heated presidential campaign, with allegations flying in every direction. But when it comes time to cast a ballot, many Americans make up their minds based on the answer to one simple question – which candidate do I trust?
For contact center managers, the trust issue is also central to the agent hiring and training process. These are the people engaging with your customers – what they say reflects on the entire company. There may also be additional personnel at the company, such as legal and compliance, who are cognizant of agent-customer interactions and may want to participate in reviewing recorded calls and agent scripts.
Trust starts when all company personnel are on the same page as to what constitutes a quality engagement – this will likely be based on traditional compliance metrics and customer service data gathered through surveys and performance management reviews.
But the real key here is communication, to alleviate suspicion over agents sticking to the script, doing their jobs even if they are working from home, and being motivated to deliver good service from the first call of their shift to the last.
It’s important that everyone understands how quality management and customer experience are related – and this can be achieved by getting reps from all departments together for a roundtable discussion. Discuss quality, discuss trust, and figure out the best way forward.
Publish Date: February 16, 2016 5:00 AM
What do omnichannel capability, self-service interactions and the cloud have in common? All are listed among the most prominent trends emerging in the contact center industry. Let’s take a closer look:
It’s a fancy word that simply means providing customers with a choice on how they interact with your company. The telephone continues to be a popular option, but email and online chat are preferred by those who don’t wish to speak directly with an agent. Contact centers should respond to these demands by making multiple channels available, and allowing customers to switch from one to the other during an enquiry.
And of course, it’s not just establishing these channels but having a workforce optimization solution in place to measure quality management and customer data that will impact service delivery.
No matter how many channels you add, some customers will prefer to settle their business without talking to anyone. The marketing firm Gartner predicts that by 2020 customers will manage 85% of their interactions this way.
Such predictions have a tendency to over-estimate the consumer reliance on new technology such as mobile apps – remember with eBooks were going to put regular books out of business? Still, this is ultimately a positive trend for contact centers as it reduces workload on agents (and may eventually reduce the number of agents you need). However, as with omnichannel, it’s wise to have a system in place where customers can easily transition from self-service technology to a more traditional communication channel.
3. The Cloud Platform
It’s not the #1 platform yet, but it is getting there quickly. The appeal of no large upfront investment, always running the latest and greatest software, ease of transition and ease of use and better scalability, in addition to other benefits, are driving the contact center industry toward the cloud platform in droves.
As a pioneer in cloud solutions, Monet has not only been at the forefront of the cloud trend, we continue to stay on the cutting edge of what this model can provide. Questions? We’re here to help. Contact us today
Publish Date: February 15, 2016 5:00 AM
Any expert in business or marketing will tell you that it’s easier to keep the customers you already have than to get new customers. But how can you convert first-time customers into reliable repeat business?
Often, this responsibility falls on the contact center – and the agent that picks up the phone may have just one chance to get it right.
This was the conclusion of a survey of more than 2,200 Americans by the PH Media Group. Almost 60% stated that if a first call to a company’s customer service line isn’t handled properly, they will not be calling again – or buying any more products from that company.
If you are a business with products or services geared toward seniors, the news is even worse – 63% of those surveyed said you get one call to provide good service, and if you don’t they look elsewhere. And since seniors are still the group that is far more likely to contact a business via telephone rather than an online platform, it puts even more pressure on your agents.
Millennials are slightly more forgiving, but more than half will leave as well after a negative call handling experience. That’s a more difficult loss, since with 18-24 year olds these could be customer relationships that will last decades.
A Renewed Commitment to Service
The challenge is how to make certain that first-time callers are always treated right. That responsibility falls first on the agent, but managers have a role to play as well. They should have a reliable forecasting and scheduling system in place so there are always enough agents available to deliver quality service. They should be utilizing call recording for performance management, and making sure regular coaching and training sessions are scheduled to keep your team engaged.
Well-trained agents and quality technology, working together, improve the likelihood of a successful resolution.
Publish Date: February 11, 2016 5:00 AM