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OrecX - ContactCenterWorld.com Blog

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10 Advantages of Cloud Recording

You have two primary options for recording your customer conversations today - premise and cloud. Premise recording stores your recordings in-house on physical servers at your locations. Cloud recording stores your calls on the web on secure servers hosted by cloud providers.

There are advantages to both, but we are going to focus on the many benefits of cloud recording.

  1. Recordings accessible from anywhere - Unlike the physical restrictions of premise recording, with cloud recording you can make your recordings accessible to authorized users from anywhere with a web browser - and include any necessary security protections.
  2. No capital expenditure on hardware - Premise recording requires installation and configuration of expensive servers to store your recordings. Cloud recording avoids all this and only requires a login to the cloud hosting provider, where your recordings are stored.
  3. Enhanced security protection from the cloud hosting provider - Cloud hosting providers typically have substantial encryption and security protocols in place to protect your recordings while at rest and in transit.
  4. Scalable storage without physical server capacity restrictions - Cloud providers have massive infrastructures with unlimited storage capacity which they can increase on demand to accommodate your growing base of recordings.
  5. Get up and running recording calls must faster - Without the need to install, configure and integrate storage servers into your call center environment, you can begin recording calls the very same day with cloud recording.
  6. No system interoperability issues with other software or hardware - Integration of new hardware and software into your existing operating environment can take time and cause downtime. Not with cloud recording, however. There is nothing to integrate.
  7. Increased uptime - Cloud hosting providers have tremendous redundancies built into their vast infrastructures, ensuring your recordings are always accessible. 
  8. Geo-Redundancy - You can achieve georedundancy by leveraging multiple local or internal regions and virtual private clouds.
  9. Regularly scheduled software updates - Cloud recording offerings push system updates right to you without manual server upgrades on-premise. This way your recording platform always has the latest and greatest updates and capabilities.
  10. Ease of integration with 3rd party analytics - Cloud recording enables businesses to easily send their recordings to 3rd party speech analytics providers without expensive and timely integrations.

Source: https://blog.orecx.com/blog/10-advantages-of-cloud-recording

Publish Date: September 28, 2021 5:00 AM


VICIdial Open Source Call Recording

Vicidial open source contact center customers can begin recording their customer calls with a robust third party recording solution like OrecX. The OrecX audio and screen recording software integrates easily with VICIdial, and each recording is tagged with the correct meta data even if agents are on a single uninterrupted SIP session on the extension side. 

VICIdial is a set of programs that are designed to interact with the Asterisk Open-Source PBX Phone system to act as a complete inbound/outbound call center suite.

Oreka VICIdial Call Recording supports both inbound and outbound campaigns, is capable of tagging recordings with agent IDs, and it allows clients to search, find and categorize recordings based on time or date of call, incoming phone number, outgoing phone number or other customer requirements. OrecX runs on either Linux or Windows operating systems and integrates with any phone system.

"We recommend OrecX, which is a passive VoIP recording product. We have several clients that use it, and it allows for many other options like agent screen recording too," said Matt Florell, President VICIdial Group. "The basic recording core of OrecX is free."

Oreka GPL is a free, VoIP-ready, open source call recording software, which can capture and retrieve calls via a browser-based interface. Downloaded for free, the Oreka GPL open source voice call recording software is the only free open source recording software on the planet that can be downloaded in just 30 minutes and requires no maintenance.

The inherent advantages of open source platforms are well chronicled, and include:

Strategic:

  • Control for long-term planning
  • Speed to market
  • Meet the broadest set of use cases

Technical:

  • Easier to operate since no proprietary knowledge is required
  • Agility to innovate as the enterprise evolves
  • Higher quality design, from extensive peer review and testing

Economic:

  • Solution design adapts to existing operating environment
  • Lowest cost licensing and support models
  • Software longevity (i.e. evergreen)

Collaborative:

  • Access to broad-based value-add ecosystems
  • Innovation-based business model
  • Vendor lock-ins are eliminated

Source: https://blog.orecx.com/blog/vicidial-call-recording

Publish Date: August 24, 2021 5:00 AM


Call Recording for Comcast Business VoiceEdge

Most Comcast Business VoiceEdge customers will find themselves scrambling for a voice recording solution. The platform has no built-in recorder except for a USB drive recorder with very limited functionality. This leaves these Comcast VoiceEdge customers vulnerable as they have no way to capture customer interactions to resolve disputes, monitor agent performance, identify customer service workflow disruptions or uncover compliance issues. 

OrecX offers a call recording solution for Comcast Voice Edge customers that features:

  1. Selective/on-demand recording to comply with PCI-DSS
  2. REST API for easy integration and to pull in 3rd party data that is important to the company (from CRM, speech analytics systems, etc.)
  3. Ability to access and control your own recorded voice data (without paying extra) for analysis, evaluation and compliance purposes. Some vendors charge an arm and a leg just to gain access to your recordings.

Comcast Business VoiceEdge is a hosted voice and unified communications solution. Fully managed over Comcast’s network, Comcast VoiceEdge eliminates the need for expensive on-site PBX equipment or key systems, provides a manageable monthly cost and delivers high service quality to improve communications and productivity.

OrecX has tested its Oreka TR recording solution with Comcast Business VoiceEdge in the Comcast lab and in a production environment with the Comcast advanced tech group. We now offer fully compliant and lab-tested Comcast VoiceEdge call recording. All recordings are accessible via web browser.

Source: https://blog.orecx.com/blog/call-recording-for-comcast-business-voiceedge

Publish Date: August 17, 2021 5:00 AM


Can your Call Recorder do This?

Like just about everything in life, sometimes it makes sense to make a change - sometimes for sheer betterment and sometimes simply to try something new. It doesn't mean you made a mistake. It could just mean that something better comes along. This is certainly the case with call recording software. No two are created equal, and some have capabilities others simply can't match. 

Your current business call recording solution may be doing a nice job at capturing your customer calls, but there could be limitations that keep you from getting the very most out of your customer interactions - like discovering customer insight, sales and marketing trends, compliance issues, dispute resolution evidence, workflow disruptions, agent performance issues, etc.

To be sure you're current total call recording solution is up to the task, ask yourself if your software can do the following:

  1. Record your calls on separate channels - that is both parties are captured on separate tracks so they can be distinctly heard without over-talk - this helps power highly accurate transcription and speech analytics to maximize rich discovery of customer intelligence. 
  2. Integrate 3rd party data sources (CRM,, analytics, etc.) with your call recording audio and meta data (using a common, standard REST API for simple integration) to gain a 360-degree view of the customer.  
  3. Easily record calls centrally across all your distributed locations regardless of the varying telephony infrastructure and business/technical requirements from site to site - this helps management gain a single, integrated view of interaction quality and customer intelligence across teams and regions.
  4. Continuously improve features, functionality, security and interoperability from extensive peer reviews, iterations and enhancements from a global user community.
  5. Record calls using open source SIPREC, which requires configuration of only the traffic you need to record, is extremely scalable to thousands of concurrent calls and offers auto-provisioning of users.
  6. Run in parallel with any existing recording system so you do not have to disrupt your current audio capture environment while gaining much-needed interoperability and functionality. 

If your audio capture system cannot do one or several of these things, it may be time to take a look at OrecX. 

Source: https://blog.orecx.com/blog/can-your-call-recorder-do-this

Publish Date: July 29, 2021 5:00 AM


"Open" Audio Capture

The goal of any voice capture platform is to record the customer and agent's voices in a high quality format and store that audio for later recall (for order verification, proving compliance, settling disputes, etc.) and to feed one's third party apps (speech analytics, voice biometrics and so on) to derive advanced customer intelligence. As such, capturing audio without any restrictions on storage, playback and portability is imperative to not hinder its ultimate utility. 

Many recording solutions put constraints on audio recordings and their associated meta data, thereby obstructing is usage and value. OrecX is very different. Founded on the principles of openness, Oreka AC (Audio Capture) is the most open, transparent and collaborative recording platform - freeing enterprises and contact centers from any and all restraints.  OrecX gives users unbridled access at any and all times, without any additional access-related costs.  This is a unique value proposition in the recording industry and one that many vendors do not follow. Some of the biggest players in the audio capture space actually charge thousands of dollars to access one's own recording data and it can take weeks to finally receive it. By then it's largely rear-view-mirror information that is too late to prove effective. 

OrecX puts users in full control of everything related to capturing, replaying and porting voice recordings. 

This open approach and our REST API offer a myriad of benefits to organizations, including: 

  • Unlimited use case potential - use OrecX in an unlimited amount of use cases and on every operating system, database, device and communications platform (e.g. across a multi-site contact center operation, in a hybrid telephony environment, etc.).
  • Leverage existing systems - only OrecX enables organizations to utilize their existing technology infrastructure and applications (including an existing recording solution) and layer Oreka AC right into their current environment. OrecX works in parallel of existing recorders.
  • Extended value - Users can feed their voice data directly to any 3rd party application in real time to provide the most valuable and actionable customer insights possible. Voice data is most useful when it can be analyzed immediately.

There is truly no time like the present to assess your current voice capture environment and determine whether OrecX is right for your business.

Source: https://blog.orecx.com/blog/open-audio-capture-blog-post

Publish Date: June 10, 2021 5:00 AM


Importance of Tech-Agnostic Audio Capture for Complex, Multi-Site Environments

Many of today’s larger companies grow through acquisition and merger. Consolidation of these disparate businesses then typically necessitates integration of many different technical environments, spanning the various locations, facilities and platforms.

To record, store and replay customer interactions across multiple, varying facilities and architectures, organizations need an open audio capture solution that supports a diverse set of technical requirements.

Such a technology agnostic audio capture platform would need to be open, flexible and versatile enough to capture customer calls centrally across an organization and its different locations and technical environments.

Technical considerations for this type of audio capture solution provider include:

  • Telephony Platform - Must offer open-API support of any platform, such as Avaya, Cisco, Genesys, Metaswitch, Asterisk, Microsoft Teams, Mitel, Nextiva and any others. 
  • Architecture - Must be easily and rapidly deployable in cloud, premise or hybrid environments.
  • Database Support - Must support both Windows and Linux CentOS operating systems.
  • Deployment - Must be deployable across any workstation or server - both virtual and bare metal.
  • Codecs - Must support many of the leading standard and narrow band audio codecs including G.7111, G.729, G.723, iLBC, GSM6.1, etc.
  • Protocols - Must support standard recording protocols such as SIP, Cisco Skinny, SIPREC, CALEA, H.323, MGCP, IAX2, RTP, Nortel UNISTIM, etc.

Only an audio capture platform that provides this level of openness can adequately support a multi-site customer service organization. Otherwise, businesses face significant heavy lifting, complex integrations, costly deployment, and lengthy rollout timelines to get up and running and recording customer interactions.  

Source: https://blog.orecx.com/blog/importance-of-tech-agnostic-audio-capture-for-complex-multi-site-environments

Publish Date: April 7, 2021 5:00 AM


Audio Recording is all about Control - Are you in Control?

The primary goal of voice recording in today's contact centers - for many - is to capture customer interactions and then feed them to a transcription and analysis engine to uncover key words and phrases that indicate underperforming agents, distressed customers, compliance infractions, etc.  In order to be able to perform these functions, contact centers must be able to freely and readily access their voice data without impedance from the voice recording vendor.

Many recording vendors restrict access to voice and associated meta data or charge for it. Others output the data in a proprietary format that makes it difficult to share it with 3rd party apps for transcription, analysis, biometrics, and so on. 

In short, you want to be in control of the recording application itself and have access to your recordings and what you can do with them once you gain access. And perhaps equally as important, you don't want to have to pay additional money to access your recordings. They're yours after all, and you should have unbridled access to them, whenever you want them. Better yet, you want them in real time so there is no delay in audio processing. Analyzing a call two days later and determining a customer may be in distress, is too late. You want that data immediately so you can thwart customer defections before they occur. The same goes for underperforming agents. You want to be able to pinpoint those shortcomings and provide adequate training right away.

The most versatile audio capture solution providers today offer a REST API to provide complete control over all aspects of the application within the existing platform framework or with third party applications. Does your vendor offer this?

In order to determine how much control you have over your voice recording application and the level of access you have to your voice data, try asking yourself these questions:

  1. What is the process and timeframe for accessing your voice recordings and associated meta data?
  2. Does your vendor charge for access? If so, how much?
  3. Is your voice data shared with you in a proprietary or open format?
  4. How quickly and easily can your voice data be ported over to your speech analytics, voice biometrics and customer experience applications?
  5. Am I able to capture voice audio in both single and multi-tenant environments?
  6. Can I capture voice audio across my organization in cloud, premise and hybrid environments?

Don't stand by and let your audio recording vendor's inflexibility hamper your analytics efforts. Solutions do exist that provide the open capabilities you need to best compete today. 

Source: https://blog.orecx.com/blog/audio-recording-is-all-about-control-are-you-in-control

Publish Date: March 29, 2021 5:00 AM


Speech Analytics: Garbage in, Garbage Out

It's the new year, and it's time to ramp up your collection of customer insight from your recorded conversations in order to garner competitive intelligence, identify at-risk customers, uncover workflow issues, discover underperforming agents and detect possible compliance infractions. 

All of this is possible with high quality audio recording. As the saying goes, garbage in garbage out. In order to yield the intelligence you need from your call recordings, you require high fidelity, dual channel audio capture and recording. This is the only way to ensure your speech analytics solution is adequately interpreting and transcribing both your agents and your customers.  

To ensure you have the right audio capture solution in place to power your speech analytics, here are five questions you need to ask yourself:

  1. DUAL CHANNEL - Does my current audio capture software capture the agent and the customer on separate channels? This is imperative to discern who said what during over-talk, e.g. When your agent and your customer are talking over one another, mono recording solutions can't determine who is saying what, and important insight can be missed from your interactions.
  2. HIGH FIDELITY - Does your current call recording solution support upper-end audio sample format rates like G.7111 and OPUS? If not, your recorded audio may be flawed.  
  3. REAL TIME - Does your recording solution capture call audio in a real-time streaming manner so your transcription and analytics engine can process the call as it happens, or post-call? You need real-time audio capture to gain insight your supervisors and managers can act on immediately. 
  4. VERSATILITY - Does your audio capture software support a wide range of telephony environments (such as IP and SIPREC), and can scale to thousands of simultaneous calls? This is important so every call can be recorded across all of your locations. 
  5. OPEN - Does your recorder support the collection of non-audio data (such as CRM, ACD or agent desktop applications) via REST API, which can be appended to audio recordings? This is critical in order to correlate, discover patterns and pinpoint specific types of interactions. 

As the new year gets under way, now is the time to ensure you are adequately capturing your audio interactions and not missing critical customer insight.

To learn more about the capabilities or inabilities of your current audio capture environment, click below for a free consultation.

Source: https://blog.orecx.com/blog/speech-analytics-garbage-in-garbage-out

Publish Date: January 5, 2021 5:00 AM


The Many Advantages of Modern and Open Call Center Platforms

Despite their limitations and continued decline, closed call center software solutions still exist, even though they can be difficult to modify, support and integrate into an existing telephony environment.  Open systems, on the other hand, offer tremendous benefits to call centers, and therefore these solutions are becoming more ubiquitous.

These benefits range from ease of integration and the ability to repurpose hardware to leveraging existing IT skills and staff to administer and support the platform. 

Specific advantage highlights include:

  • Platform and operating system agnostic - same software is used regardless of platform (Windows, Linux, etc.)
  • Adds value to your voice data by integrating with speech analytics, AI and machine learning applications (to derive even deeper insights into customer interactions). 
  • Ability to plug directly into recording interfaces that telephone vendors have built into their platforms, such as SIPREC. 
  • Smooth integration into your existing IT infrastructure at the physical (hardware) and human (technical skills) level - system administrators, network administrators and telephony platform managers can easily install and support the software, since their existing skills can be applied.
  • Repurpose your servers - you can reuse an old server to begin capturing interactions or provision a VM in your favorite cloud provider, such as AWS, Google or Azure.
  • Unlimited scalability - network and database connectivity is based on fundamental technologies such as TCP/IP, SQL, http, REST and disk imaging, enabling your organization to easily scale up capacity simply by adding additional capture servers.

Training is another key area in which open standards software has advantages. System administrators can easily monitor processes and network activity, and networking and telephony managers can trace data and easily understand how information is flowing. In most cases, only an Admin Manual is needed to perform these functions.

These are just some of the many reasons why modern, open standards call center software continues to build a stronger and stronger business case for wide-scale deployment.

Source: https://blog.orecx.com/blog/the-many-advantages-of-modern-and-open-call-center-platforms

Publish Date: November 18, 2020 5:00 AM


Remote Agent Recording is Now Imperative

According to Gartner Group, "71% of contact center agents are currently working from home." Gartner also reports that "35% of the customer experience workforce will work from home by 2023, up from 5% in 2017."

"When COVID-19 hit, most CX organizations did not have plans for enabling staff to work from home," according to CIO.com. "Within days of shuttering call centers, companies had to have CX professionals fielding customer calls remotely. Many struggled to replicate their CX working environment, including the proper hardware and software necessary to provide call support." 

Businesses across all industries have had to scramble to find ways to record their customer interactions with off-site agents. Customer service organizations need to be able to monitor, assess and train their agents to maintain high customer service levels, mitigate costly disputes and ensure compliance with HIPAA, PCI, GDPR, MiFID II, etc. To make this happen without installing expensive remote hardware, businesses need an easy way to securely capture, store and replay their remote agent interactions.

When purchasing remote agent recording software, there are some important features you will want to have, including:

1. Support for VoIP, softphones, mobile and landlines

2. Ability to share recorded data with third party applications like speech analytics and customer service analytics

3. Remote live monitoring

4. Browser-based access to recordings

5. Pause/resume or mask/mute capabilities

6. Voice and screen recording with integrated playback

 In short, the pandemic forced immediate change in the call center industry - changes that will persist for years to come. To keep pace with your competition and to continue to serve your customers well, you need to ensure you have the right remote agent recording tools in your arsenal. Your existing call center tools likely won't suffice anymore.

Source: https://blog.orecx.com/blog/remote-agent-recording-is-now-imperative

Publish Date: October 14, 2020 5:00 AM


Audio Recording for Speech Analytics: Buyer Beware!

We are often asked how a business can optimize its voice recording. The answer always centers on access versus optimization. Yes, voice quality is imperative, but in today’s recording industry, open and free access to one’s voice data is even more important. To get the most out of your voice interactions, you want to be able to share your recordings with whichever speech analytics, AI and customer experience applications you choose to for transcription and analysis purposes. Only then can then derive maximum customer insight from your data and be able to accurately improve your customer service operations. 

Data Access

But not all recording vendors offer the type of access you need. Believe it or not, many vendors restrict access to your recordings and/or charge an arm and a leg to get it. When a cost is involved, you are paying for the vendor’s professional services team to extract it for you and then export it into an often sub-standard, proprietary format you cannot even use. And because the vendor is relying on its services organization, timing is not always expeditious. This is not fair nor okay. After all, you are paying for the voice recording solution, so the data you capture is rightfully yours, and you should have cost-free, real-time, unrestricted access to it – in an open, accessible format.

Waiting days for the vendor to extract and share your data puts you in a backwards-looking position when assessing agent performance and identifying workflow disruptions or customers at risk of leaving. You want access to your data immediately so you can act on it right away.

Voice Quality

In terms of voice quality, your recording vendor should offer you the ability to set your own audio quality settings – with support for a wide array of high-fidelity audio capture methods. Speaker-separated audio capabilities is also especially important. To eliminate over-talk and to clearly distinguish between the two parties on a call, you need stereo recording, which captures each voice on a separate channel. Upon playback, you can then listen to both channels together or individually to precisely determine who said what and when. This can be critical when attempting to settle disputes.

You also must consider the audio codecs supported by the vendor you choose. Right now, G.711 offers the highest fidelity and highest bitrate to ensure the clearest recorded audio. You should not have to settle for anything less.

Appending your Data

Your recorded voice data can provide a wealth of insight to your organization, but even more so when combined with CRM, ACD and other third-party data sources. As such, you need to be able to append your meta data with these and any other external sources to improve transcription and analytics results accuracy. When combined with other sources, the value of your data grows exponentially in terms of the contextual insight it can provide.

Pitfalls

In summary, here are the potential pitfalls to look out for when choosing your voice capture solution:

  1. You do not want mono (single channel) recording
  2. You do not want restricted data access
  3. You do not want to pay extra to access your own data
  4. You do not want to have to wait to access your data
  5. You do not want extracted data in a proprietary format which cannot be appended with 3rd party data sources

There are literally dozens of quality speech analytics systems out there, as measured by Forrester and Gartner Group. You should not exclude yourself from realizing the full value from these systems by having a poor voice data acquisition system. Pick a solution that offers the right level of access and quality you need and deserve.

Learn about our high fidelity, dual channel audio capture solution for speech analytics. Click below.

Source: https://blog.orecx.com/blog/recording-for-speech-analytics-buyer-beware

Publish Date: July 20, 2020 5:00 AM


Call Recording Laws you Need to know!

Call recording can provide a wealth of knowledge and customer insight to your organization. There's no doubt about that. It can help you optimize agent performance, improve customer satisfaction and resolve disputes.

However, there are certain call recording laws and rules in many countries you must be aware of in order to avoid liability issues and potential penalties. 

Here is just a sampling of some of the most prevalent call recording regulations around the world:

United States - Truth in Lending Act, HIPAA, PCI-DSS, TCPA

United Kingdom and European Union - GDPR, MiFID II

Canada - Canadian Personal Information Protection and Electronic Documents Act

Australia - Federal Telecommunications (Interception and Access) Act

Hong Kong - Personal Data Privacy Ordinance

India - Information Technology Amended Act 

New Zealand - Crimes Act 

Romania - Telecommunications Act

Source: https://blog.orecx.com/blog/call-recording-laws-you-need-to-know

Publish Date: July 13, 2020 5:00 AM


Value in Analyzing 5.25M Spoken Customer/Agent Words a Day

According to ICMI, the average 100 agent call center takes 5,000 calls a day, each at at approximately seven minutes in length. Across all 100 agents, this equates to about 5,250,000 spoken words between customers/prospects and agents each day. Put another way, 147,000,000 spoken words can be captured and analyzed in your call center every month. Just think about the analytics potential of that huge pool of words. 

By recording these interactions, transcribing them and then analyzing them with speech analysis software, your call center managers and business unit leaders (Sales, Marketing, Support, Product Management, R&D...) can yield invaluable business intelligence they can utilize to answer the following types of questions:

  • Are we satisfying our customers?
  • Are we adequately converting our prospects?
  • Are our agents performing properly?
  • Are our agents compliant with industry/regulatory stipulations?
  • Are our interactions putting us at risk?
  • Does our agent workflow need improvement?

When you consider that 78% of customers will back out of a purchase due to poor customer service (Glance), and that is costs on average 15 times more to retain an existing customer than to acquire a new one (invesp), it is easy to see how important it can be to adequately review and analyze your customer interactions to identify gaps in service and areas for agent skill improvement. Your company's profitability and bottom line actually depend on it.

Speech analytics software powered by high fidelity, dual channel audio capture, which features metadata augmentation (ability to collect non-audio data from CRM, ACD or desktop applications via REST API and append it to audio recordings), provides the greatest ability to correlate, discover patterns and pinpoint specific types of interactions to yield the most useful intelligence.

Imagine instantly and automatically analyzing all of your customer interactions to identify:

  • Which customers are about to defect
  • Agents that have anger issues and require additional soft-skills training
  • Sensitive customer information that should not have been discussed
  • Avoidable he-said/she-said disputes that could cost your organization a lot of money

These are just some of the many ways in which high quality audio capture combined with open and accessible speech analytics can help your organization.  

Learn more today at https://www.orecx.com/audio-capture-service/.

Source: https://blog.orecx.com/blog/value-in-analyzing-5.25m-spoken-customer/agent-words-a-day

Publish Date: June 2, 2020 5:00 AM


Hi-Fi Audio Capture Powers CX through Speech Analytics, BI and AI

Enterprises and customer service organizations use speech analytics today to analyze customer interactions to assess agent performance and identify service gaps. That likely isn't news to you, but what might be is that speech analytics results rely IMMENSELY on the quality of the audio recording. That's right, with poor quality audio capture, the transcription engine struggles to discern what was said by the customer and the agent, and the results are flawed.

What's more, many audio capture solutions are proprietary and keep their recordings restricted from porting to transcription and analytics solutions. Moreover, they also keep businesses from augmenting their recordings with 3rd party data from CRM, ACD or desktop applications e.g. This makes "openness" another huge factor in audio capture.

Here are some customer service stats to illuminate the importance of these points:

48% of customers want to communicate with companies via phone (HubSpot Research)

So almost half of all customer interactions still rely on the telephone. Therefore, high quality, open speech analytics data that can be extracted from these calls (and combined with 3rd party data) is critical to derive the best customer insight. This requires full media/metadata access and system control - which not all audio capture platforms enable.

A 60% increase in profits is possible with a mere 5% increase in customer retention rates (Bain and Company)

It is six to seven times more expensive to land a new customer than to retain an existing customer. To help organizations retain existing customers, speaker-separated audio capture (which then feeds the transcription/analytics engine) helps to identify at-risk customers. Mono recording makes it difficult to distinguish over-talk, which is common during contentious interactions when a customer is highly dissatisfied. Stereo recording separates each party into their own channel for clear, distinguished playback - which helps uncover unhappy customers. The best audio quality supports upper-end audio sample rate formats including G.711 and OPUS.

Learn more about high fidelity, open audio capture here.

Source: https://blog.orecx.com/blog/hi-fi-audio-capture-powers-cx-through-speech-analytics-bi-and-ai

Publish Date: May 20, 2020 5:00 AM


'Open' Audio Capture for 'Speech Analytics as a Service'

Several speech analytics vendors are now offering their solutions as a service. So-called Speech Analytics as a Service (SAaaS) presents a unique opportunity for businesses to mine their customer interactions for business intelligence and customer insight without the significant capital outlays and time required with premise-based approaches. Moreover, with so many agents working from home these days, SAaaS can also mine remote interactions. 

Regardless of where the interactions take place, however, it all starts with audio capture and recording. To most effectively leverage a cloud analytics platform, you want to ensure you're choosing an audio capture solution that offers hi-fidelity audio, unrestricted access to your recordings and control over how that unstructured data is shared with a transcription and analytics engine.  

With this level of audio quality, access and control, your business can easily and effectively uncover root causes of service failures, potential compliance infractions, customers at risk of defecting, agents in need of additional training, and so on.

What's more, with the right audio capture system and SAaaS solution, you can be up and running with recording and analysis in mere days, instead of weeks or more with premise based products. Any updates to the software will be instantly accessible, and your IT team is freed up to focus on other projects.

A non-proprietary audio capture solution not only provides unrestricted access to (and control over) your recordings, but it can also be used with several speech analytics vendors at the same time. Suppose you use one vendor for real-time authentication, another to monitor 'voice of the customer', and yet a third for advanced analytics?  The same audio capture engine can work across all of these vendors simultaneously. This helps you reduce costs and streamline your analytics program. 

Interested in learning how a standalone audio capture solution can impact your business? Click the button below.

Source: https://blog.orecx.com/blog/open-audio-capture-for-speech-analytics-as-a-service

Publish Date: May 4, 2020 5:00 AM

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