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RingCentral Once Again Recognized as a Leader in the 2016 Gartner Magic Quadrant for Unified Communications as a Service Worldwide

Today, we’re honored to be named a leader in Gartner’s 2016 Magic Quadrant for Unified Communications as a Service (UCaaS) Worldwide for a second consecutive year. Gartner determines leader quadrant placement based on ability to execute and completeness of vision. This is a big testament to our relentless focus on innovation and the end-to-end customer experience.  You can find a complimentary copy of the Gartner report here.

Our mission at RingCentral is to empower global businesses with the most comprehensive cloud communications and collaboration solution that unifies all the capabilities they need to stay connected and be productive. Gartner’s selection of us in the leader quadrant and furthest in vision speaks volumes about how we are transforming business communications and it validates the trust that our customers place in us everyday.

We’re disrupting a massive global market opportunity.  According to Gartner*, unified communications end-user spending is projected to grow from $37.2 billion in 2016 to $42.1 billion in 2020 (in U.S. dollars). Overall, cloud UC end-user spending is expected to accelerate, growing from 28% of UC spend in 2015 to 41% of UC spend in 2020.  The opportunity to help businesses replace legacy, on-premises systems with a powerful cloud UCaaS solution is significant.

In fact, I believe the industry is reaching an inflection point where businesses are realizing that it’s not a matter of if they should move to the cloud, but a matter of how. One of our goals is to help businesses learn about the different ways they can move to the cloud – without sacrificing the reliability, security and quality of service they expect.

None of this would be possible without our customers. Customers like Box, Del Monte, CBCC, Columbia University Teacher’s College, Cresa, Medallia and MindBody – just to name a few, are on the cutting edge of digital transformation and pushing the boundaries in cloud communications with RingCentral.  We also have a thriving ecosystem of partners who make it possible for us to reach new audiences, such as AT&T, BT, Telus, as well as important channel partners like Ingram Micro, Intelisys, AVANT, Telarus, and TBI. I’m very thankful for our customers and partners, and I’d like to give a big shout out “congratulations” to the entire RingCentral team.

*Source: Gartner, Inc., Forecast: Unified Communication 2013-2020, 1Q16 Update, Megan Fernandez, Daniel O’Connell, 29 March 2016.


Publish Date: August 24, 2016 5:00 AM

Join RingCentral at Oktane16

Planning on going to Oktane16 under the bright lights of Las Vegas this August? We are too!

Come by for a closer look at how RingCentral Office―our industry-leading enterprise cloud business communications system―integrates seamlessly with Okta and other core business apps you already use every day.

While you’re there, join one of our Executive Forums for a more intimate, in-depth conversation with a small group of like-minded professionals. You can also reserve some one-on-one time with a RingCentral expert, who can answer questions unique to your business environment.

Drop by booth #5 anytime to visit with us, experience a hands-on demo, and pick up great giveaways that colleagues back in the office will envy. Don’t forget to enter for your chance to win an Amazon Echo. We’ll hold three drawings each day. You can enter at our booth or at any of our partner booths.

As a proud Gold Sponsor of Oktane16, a few of our executives will be on hand to speak at breakout sessions. You won’t want to miss David Lee, RingCentral VP of Product Management, lead the discussion on RingCentral and Okta in Sync: Securing Access to Cloud Applications. Mark your calendar for Wednesday, August 31 at 12:55 p.m. Just grab your lunch and head on over.

Oktane16 is sure to be informative and entertaining. We’re looking forward to seeing you there.


Publish Date: August 22, 2016 5:00 AM

Hear Golden State Warriors GM, Bob Myers, at ConnectCentral 2016

ConnectCentral 2016, RingCentral’s inaugural user conference, is fast approaching. This first-time event, will take place September 12–14 at City View at Metreon in beautiful San Francisco. It’s shaping up to be an informative and fun-filled three days designed to provide you with the in-depth, hands-on learning and training you need to get even more value out of your industry-leading RingCentral business communications and collaboration solution.

At ConnectCentral 2016, you’ll:

  • Gain invaluable insights on how the cloud-based business communications movement is evolving
  • Pick up practical, detailed knowledge to help you manage your RingCentral system more effectively and efficiently
  • Learn how you can extend your system to support unified communications on a global scale
  • Take deep dives into current and future product innovations developed by the RingCentral Innovations team
  • Interact with RingCentral executives, product developers, and managers

And you’ll leave motivated and empowered to support your dynamic workforce by enabling more effective communications across your entire organization.

You’ll also be treated to presentations by a number of very special guests who will be joining us to share their unique perspectives and insights gained during fascinating careers in a variety of demanding business environments.

On Tuesday afternoon hear Bob Myers, General Manager of the NBA’s Golden State Warriors, will share his experiences, and no doubt, some memorable stories, drawn from his illustrious career in professional sports.

Of course, you’ll also have plenty of time to network with RingCentral customers from companies of all sizes, spanning all industries, and to enjoy the sights, sounds, food, and other attractions that make San Francisco one of the world’s greatest cities.

To register visit ConnectCentral 2016.

We look forward to seeing you there in just a few weeks!

For those of you not able to attend in person, join the conversation on Twitter using #ConnectCentral16 and @RingCentral. 


Publish Date: August 17, 2016 5:00 AM

Channel Program Propels Success With Fourth Major Distributor Partnership for 2016

In my role as RingCentral’s VP of Channel Sales, few things get me more fired up than adding new partners to our channel program. Why? Because I love the advanced communication and collaboration capabilities our service brings to businesses, and each new partner represents a magnification of our impact in the marketplace as we bring new customers these game-changing capabilities.

Today we’re announcing a new partnership with Intelisys, one of the leading technology service providers in the U.S and a company that has an expansive and well-established global presence. I have admired Intelisys as a company since its early days more than 20 years ago, and in the decades since it has earned a sterling reputation for its elite bench of telecom sales and consulting professionals and its exceptional back office support. RingCentral and Intelisys share a conviction that the adoption of cloud-based business communications will continue to accelerate in the coming years, fueled by a rising demand from companies that increasingly rely on mobile and globally distributed workforces. I’m delighted that they’ve chosen us as a supplier partner and confident that we’ll accomplish great things together.

Today’s announcement marks the fourth major channel sales partnership forged this year as Intelisys joins our other valued partners, Telarus, TBI and Avant. The continued growth of our channel program is one of my top priorities, and for more reasons than one. In addition to expanding our reach and providing trusted counsel to prospects, our channel partners act as invaluable sources of information about what our prospect base needs, wants and values in a cloud provider.

Each time I talk to our partners I hear about what sets RingCentral’s service apart: our ability to integrate with essential productivity software like Google Apps, Microsoft 365 and others; our intuitive user interface; our commitment to customer satisfaction. I’ve even heard that we’re one of the most beloved hosted UC providers on the market. Earning Gartner’s recognition in the Gartner Magic Quadrant for Unified Communications as a Service (UCaaS) Worldwide 2015 report  (Gartner rated RingCentral as a technology leader) is a brilliant feather in our cap, but earning the trust, admiration and loyalty of our customers is what will pave the way for our continuing success.

As I’ve written before, the interest and enthusiasm that UCaaS is attracting grows larger every day. Master agents report that they field more and more requests each month from companies seeking to fully transition to UCaaS. And experts predict that cloud communications users will double between 2015 and 2018. Right now we support 350,000 businesses, but that number is small compared to the opportunity still out there. A world-class communication and collaboration solution deserves a world-class partner program, and I believe we’re well on our way.

As always, I invite you to contact me at to learn more about RingCentral Partner Programs and discuss opportunities to grow together.


Publish Date: August 16, 2016 5:00 AM

RingCentral Glip Adds Compliance Exports

When Glip team messaging and collaboration became part of RingCentral Office, many enterprise IT managers welcomed the feature but told us they couldn’t take advantage of it without support for backing up and archiving records of all communications. We are happy to say that is no longer an obstacle to using Glip.

All RingCentral Office customers now have access to Glip Compliance Exports. This feature is also included in Glip Pro accounts, the highest tier of service for the stand-alone version of Glip. Whether for regulatory reasons or simple peace of mind, IT managers can now preserve records of Glip conversations in much the same way they retain copies of email messages. Data representing all conversations within Glip can be downloaded in a standard JavaScript Object Notation (JSON) format, making it possible to reconstruct those conversations later.

In many regulated industries, such as financial services, archiving data for purposes such as legal discovery is essential. These organizations need to have their own copy of all data related to business communications, without being dependent on a cloud service provider to produce it. Even when it’s not mandated by regulators, archiving is often demanded by the lawyers representing large enterprises in case they should ever need the data to defend or advance the firm’s own interests.

Compliance Exports administration

The options for activating and managing Compliance Exports appear on the Glip Administration screen. By default, these options are only visible to the designated company administrator for the account. After turning on Compliance Exports, the company administrator can designate other administrators who will also have access.

The Compliance Exports section of the Glip Administration screen

We have taken extra care with this feature because privacy is important. Access to the export files could potentially allow administrators to read conversations they would not otherwise have access to, for example, in teams they do not belong to or in direct messages between other users. In other words, you may want some administrators to be authorized to perform more routine chores but not have access to Compliance Exports. Those who do get access need to be trusted to use it responsibly and only for legitimate business purposes.

Click the Manage button on the screen shown above to choose the administrators authorized to use the exports feature. Click Request to request an export.

Request an Export

You can specify what data should be exported — the last 7, 30, or 90 days of conversations, all data, or a specific date range. For more details, see this support article.

If you have had any concerns about who owns or controls the data you put into Glip, the new Compliance Exports feature makes it clear: You do.


Publish Date: August 15, 2016 5:00 AM

Discover How We Empower Our ProsperWorks Sales Force For Greater Customer Engagement

I was recently asked to appear in a video about how we use RingCentral at ProsperWorks. What came to mind as we shot this video was just how critical it is for salespeople to stay closely connected with their customers. This is a given in every company, but in today’s market, that connection must be close regardless of the communications method they choose, and it must be available anywhere. Sales reps not only need that communications functionality, but also call metrics to be more effective and drive our company’s success.

ProsperWorks is the world’s first zero-input CRM system. It was built specifically for Google Apps for Work to help companies drive innovation and realize their full sales potential by using CRM. We adopted RingCentral to provide our sales reps with the reliable, efficient, omnichannel business communications functionality and information they need to connect with their customers and prospects worldwide and achieve our ambitious growth objectives.

RingCentral has proven to be a solution we can count on on a day-to-day basis to provide our sales reps with what they need to win.

I genuinely believe RingCental is the most advanced, effective, global omnichannel business communications solution available. It’s made a significant, positive impact on our business, and I believe it can do the same for yours. I encourage you to view this video and hope it will inspire you to think about how this communications solution can impact your business.


Publish Date: August 11, 2016 5:00 AM

First-Ever RingCentral User Conference Slated For September

Many of our favorite people in the world—RingCentral customers—will be congregating in San Francisco next month for our very first user conference: ConnectCentral 2016. The conference takes place September 12-14 at City View at Metreon in San Francisco overlooking Yerba Buena Gardens.

Designed with our customers in mind, ConnectCentral will be a great opportunity to maximize the value you get from your RingCentral system. Featuring in-depth learning and training, the two-and-a-half-day lineup includes keynote presentations from business luminaries, dedicated workshops for administrators and developers, breakout sessions on customer-related topics, and a panel discussion on the modernization of business communications.

The eight breakout sessions will cover topics such as advanced RingCentral Office analytics and reporting, designing a cloud-friendly enterprise network, and supporting unified communications on a global scale. Fellow customers will share best practices that can help you improve your RingCentral system management, increase the efficiency of your IT resources, train your staff on using RingCentral features, and more.

At ConnectCentral 2016, you’ll also learn about current and planned product innovations developed by our internal Innovations team. You’ll get a closer look at our team collaboration tools, the latest developer APIs, cloud contact center services, and global office deployments.

But ConnectCentral won’t be all work and no play. We’ve also planned an evening celebration under the stars to give you time to mix and mingle with RingCentral staff and other conference attendees.

In the coming weeks, we’ll be writing more about our featured conference speakers, including Bob Myers (Golden State Warriors General Manager), Michelle McKenna-Doyle (Sr. Vice President and CIO, NFL), Doug Leone (Managing Partner, Sequoia Capital), and RingCentral CEO Vlad Shmunis.

Watch our blog for more about these exceptional professionals, and visit the ConnectCentral website to learn more about the conference. We look forward to seeing you there.


Publish Date: August 9, 2016 5:00 AM

RingCentral Brings Together Technologists at First Annual Cloud Conference in Xiamen

On Saturday, August 13, we’ll be hosting our first Annual Cloud Conference in association with the local China government to discuss the latest innovations in cloud and mobile technology. The event will take place in Software Park II in Xiamen and will be a great opportunity for us to bring a piece of Silicon Valley to China.

The conference is already attracting some of the brightest software engineers and product executives in the Xiamen region. We’re looking forward to further solidifying our competitive edge by offering an engaging speaker lineup of some of RingCentral’s top talent.

I’ll be speaking at the conference on Saturday, August 13 alongside Ned Loh, Vice GM of China; Helena Chen, UI; Tom Wang, Sr. Tech Lead Integrations; Albert Gu, Glip C++ Mobile Engineer; and Ian Zhang, Head of Automation.

Attendees will meet, collaborate, and explore the latest cloud and mobile technological advances and learn how to leverage them within their organizations. Among the various workshops, attendees will learn how to build a mobile messaging app from scratch, how to build an automation framework from the ground up, and how to use the scrum process to their advantage.

Governor of the Xiamen Software Park, Ms. Chen, had nothing but positive things to say about our partnership:

“As the government office responsible for investment attraction in Xiamen Software Park, we are proud to associate with RingCentral, a true success story in Xiamen. Due to their continued investment in engineering and product over the years, RingCentral has attracted some of the most innovative minds in the industry not only from China but globally as well. We are glad to partner with RingCentral, and look forward to further cooperation in the future.”

It’s our hope that this conference will further solidify RingCentral as a cutting-edge company in Xiamen. We’ll be sure to report back with our key takeaways from the conference!


Publish Date: August 1, 2016 5:00 AM

Telephone Tennis: 2016 Cloud Office Games

Hello one and all and welcome to one of the main highlights of the 2016 Cloud Office Games, an event we’ve all been waiting for; it’s Telephone Tennis. This is all about avoiding as many missed opportunities as possible. It’s going to take a lot of hustle to come out on top of the customer service scoreboard.

The challenge

Because 51% of customers expect the right person on their 1st call1, the importance of avoiding missed opportunities has never been more paramount. The key skill here is to eliminate the back and forth attempts at getting the right contact. Fail to return the first serve and elimination is on the cards.

Winning tactics

It takes a wide array of skills to be crowned champion, but we’ve locked it down to two main components:

1) Agility – A champion needs to always be in the right place to answer back no matter where or when the customer might strike. There are some veteran professionals out on the court today who seem to be struggling to keep up with the volume of calls in their court. It looks like they are using out-dated technology that simply doesn’t allow them to be mobile and handle calls at the same time. Contrast that with the younger cloud-based competitor, who has the tools at their disposal to respond from absolutely any position on any court around the world.

2) Shot selection – It’s obvious several competitors have the ability to respond swiftly, but that’s only half the battle. What separates the victors is their ability to always rally the call straight to the right person without any unnecessary to and fro. Even when fully occupied due to intense service pressure, winners ensure incoming calls are automatically rerouted to suitable teammates who are best placed to deal with them.

The outcome

It was hard fought at first and whilst some challengers were dedicated to returning as many calls as possible, a lack of call handling ability under pressure and a rigidity in their style meant their responses were just too sluggish.

The cloud-based competitor really seems to have redefined how to compete in this sport. They used mobile technology to respond from absolutely any position and created handling rules to ensure customers were never frustrated by multiple attempts at making the right contact. Game, set and match.

Are you ready to compete in the 2016 Cloud Office Games? RingCentral is helping you get one up on the competition with a free 30-day trial of our cloud phone solution. Start your free trial now and you’ll also win your very own limited edition Cloud Office Games mug!


Publish Date: August 1, 2016 5:00 AM

First Annual RingCentral Executive Roundtable Celebrates Partner Successes and Highlights Even Greater Opportunities Ahead

Our first annual RingCentral Executive Roundtable wrapped up a couple of days ago, and the feedback from the partners that attended was a standing ovation!

This event, by design, was an intimate affair with only our top 12 partners in attendance, giving us an opportunity to really dig in to what is happening in the marketplace from our partners’ perspectives and to share company updates.

Partners in attendance included:

  • Ingram Micro
  • CDW
  • Avant
  • TBI
  • Carrier Sales
  • IBS
  • RE/MAX
  • Tech Data
  • DOW Electronics
  • Sandler Partners
  • Telarus
  • X4

A presentation by our special guest, Courtney Munroe, IDC Group Vice President of Worldwide Telecommunications Research, vividly laid out the market opportunities and highlighted RingCentral’s strong position to seize those opportunities through our channel programs in close collaboration with our strategic partners.

Among the key points Courtney made that support the value of and market readiness for our solutions, as well as our product roadmap, were:

  • Cloud-based UCaaS will account for 50% of enterprise UCaaS implementations by 2017.
  • Enterprises are moving forward aggressively with UC&C deployments driven by voice, video, mobile, business, and collaborative apps.
  • Integration of collaborative apps and business processes is becoming essential.
  • 75% of organizations currently use or plan to use UC&C solutions over the next 24 months.
  • IDC expects a compound annual growth rate of nearly 24% for total worldwide mobile UC&C for the period of 2015–2019.

If you overlay these and other stats on RingCentral’s product offerings, including Global Office, Contact Center, and Glip, the future for RingCentral partners is very bright indeed—and not just domestically, but worldwide.

Partners of the year honored

We honored our top two Master Agents of the Year for 2015. Based on revenue production for the entire year, Ingram Micro came in first place and Sandler Partners in second. Congratulations again for their extraordinary achievements!

It has been an impressive year for successes thus far, and we’re looking forward to many more with all of our partners who are central to this success. Looking ahead, the RingCentral team will continue working closely with all of our partners to ensure channel harmony and provide the information and hands-on assistance needed to continue closing enterprise deals.

We grow and prosper together

It’s a great time to be a RingCentral partner. But we’re not about to sit back and ride favorable trends. We feel extremely fortunate to have our partners as members of the RingCentral family. I hope all of our attendees left the Ritz-Carlton at Half Moon Bay truly feeling our appreciation for their efforts year-round, and with the knowledge that we are in this venture together to seize the many opportunities out there and to grow and prosper.


Publish Date: July 29, 2016 5:00 AM

New RingCentral Events Recognize and Celebrate Channel Partners’ Importance

2016 has been an exciting year for RingCentral Channel Partner programs. We’ve made substantial investments in our partner programs and rolled out significant enhancements to the programs to help our partners be more successful than ever, and to attract new partners to the RingCentral family.

We’ve done all of this because we truly understand the value partners bring to customers.

Now we have more exciting news to share with you.

Introducing the RingCentral President’s Club for Channel Partners

Because we value our partners so highly, we’ve created the RingCentral President’s Club. Our inaugural President’s Club event will be held May 7–10, 2017, in beautiful, exotic, Guanacaste, Costa Rica.

For this first-time luxurious getaway event, RingCentral’s top seven partners (sub-agents and direct partners, based on highest incremental monthly recurring income through December 31, 2016) and their guests will enjoy an all-expense-paid holiday at the five-star JW Marriott Guanacaste. Located oceanfront on a magnificent Pacific beach, the resort offers you swimming, fine dining, golf, tennis, hiking, spa treatments and much more.

And, of course, you’ll have the opportunity to spend relaxed quality time with RingCentral’s channel leadership team.

More details about President’s Club will be coming soon. But in the meantime, with five months remaining in this year, keep this picture in mind as you do what you do best: help enterprise customers meet their business communications and collaboration needs with RingCentral’s world-class, global solutions.

But wait… we’ve got more exciting news.

The first annual RingCentral Executive Roundtable will be held next week, July 24–27, at the palatial Ritz-Carlton, Half Moon Bay. This by-invitation-only event for master agent and distributor senior executives will mix business and pleasure at the highest levels.

The Executive Roundtable sessions will provide attendees with exclusive insight into RingCentral products and our product roadmap, the competitive landscape, and new enablement tools to help you maximize your success. I will be hosting the event, along with our SVP for Worldwide Sales, Product Management and Marketing executives, Polycom CMO, and the Group VP of Worldwide Telecom Research from IDC.

The Executive Roundtable will also provide attendees with an opportunity to share their feedback, insights, and suggestions with the RingCentral team.

This event is not just about business, though. We encourage attendees to enjoy the resort’s seaside 18-hole golf course, forget about business and other worldly matters in the property’s lavish spa, and avail themselves of the Ritz-Carlton’s many other amenities, including the dramatic, dream-inspiring views from its location on a bluff overlooking the Pacific Ocean.

As I mentioned earlier, RingCentral considers our partners invaluable members of the RingCentral team, and we are constantly working to enhance our programs to make them highly and mutually rewarding. President’s Club and the Executive Roundtable are two new ways for us to demonstrate our commitment to the channel and our appreciation of our partners’ hard work.


Publish Date: July 20, 2016 5:00 AM

RingCentral Teams Up With Barracuda to Help Transition Enterprise Customers to the Cloud

Often times, staying competitive and innovative requires focus and making important decisions to improve the customer experience. Here at RingCentral we understand this very well. And our new partnership with Barracuda reflects this.

We are proud to announce that Barracuda has chosen RingCentral as a trusted partner to provide a great alternative for all Barracuda Phone System (formerly CudaTel) customers. Barracuda has made the strategic decision to discontinue production of its Barracuda Phone System and focus resources on its own cloud initiatives and security and data protection solutions.

Barracuda simplifies IT with cloud-enabled solutions that empower more than 150,000 organizations worldwide to protect their networks, applications, and data, regardless of where they reside.

Barracuda went through an extensive vetting process before choosing RingCentral as its recommended partner for existing Barracuda Phone System customers and prospects. Aside from aligned missions to provide customers with the best experience possible anytime, anywhere, Barracuda is also a top partner in the Microsoft ecosystem – having recently been named a 2016 Microsoft Partner of the Year.

Here’s what Ken Grohe, SVP & GM, Emerging Products, says about RingCentral:

“Customer satisfaction is central to everything we do at Barracuda, and that philosophy is aligned at RingCentral. RingCentral is a market leader in cloud phone and communications, and will provide a great alternative for all Barracuda Phone System customers.”

One of the key benefits for Barracuda customers includes an exclusive 20% discount for RingCentral Office, which provides businesses with secure and reliable enterprise-grade capabilities that unify cloud PBX, voice, SMS, audio and video conferencing, online web meetings, messaging and collaboration in an integrated global platform.

Customers can rest assured that we have the support teams in place to help with a seamless migration to RingCentral.

We are excited to be a trusted partner of Barracuda and look forward to working with you. For more information, please visit


Publish Date: July 19, 2016 5:00 AM

The Benefits of Using a Cloud-Based Hosted Phone System in a Small to Mid-Size Law Firm

In the not so distant past, many lawyers who practiced as “sole practitioners” or in smaller law firms were forced to practice what many refer to as “Door Law”. These lawyers would take on whatever work came through the door, regardless of the area of law.

Of course, the risk for those who practice in this manner is that due to their varied workload, many do not specialize or develop the relevant expertise to be as competent as needed in all of the areas of law that they practice. This may not only be bad for business; it may be a recipe for negligence.

As the principal lawyer of a boutique business and technology practice in Toronto, I am tasked with finding creative ways to not only afford to limit my practice to specific practice areas but to compete with large law firms for the same clientele.

What I have learned in my practice is that the key to attracting the type of quality clients that I want, is to provide excellent and specialized legal services at reasonable prices. Prior to certain key advancements in technology, firms were able to provide excellent and specialized services but not at reasonable prices or reasonable prices but generally only at non-specialized generalist firms.

Perhaps the single most important advancement that dramatically reduced start-up costs for firms has been the availability of cloud and hosted solutions. In the past, law firms (and other businesses) incurred tremendous start-up costs associated with purchasing computer servers, back-up systems and telephone systems. In order to have a phone system with call routing, multiple phone lines, extensions and other telephonic features, firms had to purchase bulky private branch exchange (PBX) hardware and host the hardware in a server room. Firms without PBX systems simply did not appear as professional.

With these advancements in cloud technology, many small to mid-size law firms were able to do away with the start-up and maintenance costs of computer and telephone servers and systems and opt for paying affordable monthly fees for cloud computing servers and hosted PBX telephone systems that are located off-site. These affordable solutions permit even the smallest firm to have the appearance of an established organization. Perhaps most importantly, these solutions are scalable and can expand as you continue establish your practice.

Hosted PBX systems, in particular, have the added benefit of permitting you to send faxes online, receive faxes and voicemails to your e-mail inbox and set-up multi-party conference bridges. Even if you don’t have a receptionist, you can set up an automatic attendant with call-routing options.

In order to achieve my goal of excellent and specialized legal services at a reasonable price, I needed to find affordable technology solutions that create a top-level customer experience and permit my firm to be as efficient as possible. Cloud computing and telephony has permitted my staff and I to remain connected and available to receive calls, voicemails, fax and text messages, no matter where we are. Since these solutions are affordable, we have been able to create a highly specialized practice without the need to take on whatever comes through the door.

Allan Oziel is the principal lawyer at Oziel Law, a business, technology and trademark law firm in Toronto, Ontario Canada. For more information about Allan or Oziel Law, please visit

[Click here to learn why law firms rely on RingCentral’s industry-leading cloud collaboration tools for outstanding client interaction.]


Publish Date: July 12, 2016 5:00 AM

Look for These Three Qualifications When Vetting UCaaS Providers

The unified communications‐as‐a‐service (UCaaS) market is steadily expanding, despite the fact that enterprise adoption of UCaaS technology is still in its infancy. The market is growing at a CAGR of 16 percent, with revenue topping $4 billion. Many industry experts believe that enterprise spending on UCaaS solutions will pick up significantly over the next few years as the demand for reliable and efficient hosted cloud solutions increases.

As a result of this growth, the UCaaS space is filling up quickly. Ten years ago, less than five UCaaS providers comprised the market. Today, there are hundreds vying for position, ranging from small soware‐based startups to major brands. UCaaS is now a hot topic of conversation among partners that recognize the market opportunity it presents. It’s early in the adoption curve, and there is a lot of market share sll on the table.

RingCentral is generating a lot attention right now as one of the most cutting edge UCaaS platforms, which is somewhat ironic because they are also one of the oldest, most established providers in the space having been in business since 1999. This experience in the market, and that they are publicly traded, are just two of the reasons AVANT is excited to partner with RingCentral to deliver best‐in‐class UCaaS to our partners and their customers.

The partnership is significant for both parties, as RingCentral is now using AVANT’s highly curated portfolio of service providers to enhance its cloud applications. Thanks to the new arrangement, RingCentral can now focus its efforts on expanding into new international

Unlike AVANT and RingCentral, not all UCaaS providers carry equal weight in the enterprise market. Therefore, well‐known brand‐name communications entities with proven track records that demonstrate a commitment to quality and transparency will be in demand.

Here’s what you should look when vetting UCaaS providers for your Master Agent business:

1) Experience: You don’t want to go on sales calls with rookies who are unversed in UCaaS technology. Make sure to partner with a company comprised of experienced professionals with a deep level of industry knowledge. It will also pay dividends to partner with a respected and well‐known communications company so that you can focus on selling the product—not the organization.

2) Proprietary software: Find a UCaaS provider that owns its own soware. More providers than you’d think base their soware on third‐party provider platforms, e.g., Broadsoft. As a result, they are oen bound to their soware providers, and can’t update and roll out new services when they want. A company that owns its own soware, on the other hand, can provide flexibility and innovation—two capabilities critical for success.

3) A strong user experience (UX): Don’t overlook UX when looking for a UCaaS provider. If the platform is buggy or difficult to use, productivity may be compromised or end users may choose to bypass the UCaaS soware altogether in favor of their own personal communication solution (like an iPhone). Look for a simple, modern interface that affords users easy migration without complications.

RingCentral gets exceedingly high marks on these areas, in addition to other critical functions like partner and customer support, price point, and commissions. Here at AVANT, we’re enthusiastic believers in RingCentral, and we can’t recommend highly enough that any partner selling in the UC space consider RingCentral. When combined with AVANT’s expertise selling Cloud, UCaaS, and connectivity solutions, partners have a formidable weapon in the fight to win
business in the very‐crowded UC marketplace.

Learn more about partnering with AVANT to add RingCentral to your portfolio today.


Publish Date: July 7, 2016 5:00 AM

Kira Makagon: Leading the Innovation Charge at RingCentral

Consider for a moment the telegraph, the telephone, the fax machine and email. These successive communication breakthroughs of the past 175 years brought huge leaps in productivity to the people who adopted them. They ushered in new ways of communicating and exchanging information, and they bestowed an advantage not just on their users, but also on the industries where they were put to use and on the companies who were part of making them and bringing them to market.

As a cloud-based unified communications company endeavoring to meet the needs of a rapidly changing, globally distributed workforce, we’re constantly thinking about how we can equip businesses with that “innovation advantage.” In other words, how can we help enterprises access and use the cutting-edge productivity tools that will maximize their success?

Kira Makagon, Executive Vice President of Innovation, thinks about that question quite a bit in her role leading the innovation charge here at RingCentral. A self-described “serial entrepreneur” as well as a business and technology leader, Kira has dedicated her career to breaking new ground. She’s done this both by creating leading-edge software products and by speaking up on important tech workplace issues such as diversity inclusion and pay equity. She’s also an adviser to entrepreneurs, early-stage companies, and women working in tech.

I love working with Kira because she’s a big-picture thinker, brimming with ideas and in possession of a keen understanding of the technology landscape and which emerging trends are likely to take hold and become “the next big thing.” She’s been a powerful force behind RingCentral’s market-leading innovation helping enterprises shift to the cloud while empowering workers of the modern distributed workforce to be productive and communicate from wherever they are and on whatever device they choose. Kira is driving some of the most strategic and visionary initiatives for RingCentral, including helping companies go global on RingCentral Global Office, and pioneering new paths into enterprise messaging and collaboration.  

Kira’s influence here at RingCentral in Silicon Valley is recognized by many of us who work with her. But it’s also great that she’s getting the recognition through a couple of recent Bay Area accolades. Earlier this month Kira was honored by the San Francisco Business Times as one of the 2016 Most Influential Women in Business, her second consecutive year as an honoree. And last week she was celebrated as a Bay Area CIO of the Year honoree in the Innovation/Transformation category by the Silicon Valley Business Journal.

To stay abreast of Kira’s latest perspectives, follow her on Twitter, check out her channel at The Huffington Post or tune in to her posts on LinkedIn.


Publish Date: July 5, 2016 5:00 AM

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