6 Ways B2B Sales Pros Can Be More Visible on LinkedIn - SalesStaff - ContactCenterWorld.com Blog
Look, all data points to the fact that LinkedIn is an indispensable part of a B2B sales arsenal – like this research here. In fact, LinkedIn sends nearly four times more people to your homepage than Twitter and Facebook. Getting requests from individuals who have things or people in common with you is the norm, but you can really increase your stock on the platform with a little bit of effort. Here are six easy ways to be more visible on LinkedIn:
Write articles on Pulse (and they don’t have to be epic sagas)
LinkedIn Pulse is picking up some steam. By publishing a short article or two, you can build a roster of followers and grow your readership. Individuals can like, share and follow you to see what you have to say. Make sure what you write is relevant, engaging and interesting to your existing network – but it doesn’t have to be long at all. In fact, short articles can do well on LinkedIn. Over 70% of Pulse featured articles are under 1,000 words.
Share information on your newsfeed (and automate it if you want)
You usually reach 20% of your followers with a single post. Relevant insight shared on your profile will show up in the newsfeed – plain and simple. If you don’t want to get in there and post every day, you can even use solutions like Hootsuite or Buffer to automate posts for you on a scheduled interval. LinkedIn has stated that 20 posts per month can help you reach 60% of your unique audience.
Use images in your status updates
Make sure when you post an article or something relevant, you have an image file to accompany what you post. On average, status updates that contain images lead to 98% higher comment rate.
Be interesting by asking interesting questions
To increase the level of engagement on your profile, ask for opinions on industry topics. It’s a great way to get a sharable conversation going. Status updates that contain questions receive almost 50% more comments, according to LinkedIn.
Mention others (it’s the most social thing you can do)
Don’t keep it all to yourself! Mentioning other connections you have in your network who may have relevant thoughts on your posts not only helps bring attention to you, but extends what you have to say to their network as well. You can also mention companies with the [email protected] symbol as a way to draw some attention.
Post often and consider optimal days and times
No matter what the social platform, one of the best ways to increase engagement and bring visibility to yourself is to post with some frequency. Your comments and posts will stay on the newsfeed, giving others an opportunity to hear what you have to say. LinkedIn has cited that their busiest times tend to be morning and midday, on weekdays. Business hours, in general, have the largest reach, so you don’t have to be too precise about specific times.
Publish Date: March 11, 2016 5:00 AM
|All Suppliers||Get Listed|
(VIEW OUR PAGE)
Аутсорсинговый контакт-центр ConceptCall| КонцептКолл специализируется на исходящем и входящем телемаркетинге: мы предоставляем услуги по осуществлению холодных звонков и продажи по телефону, проводим...
(VIEW OUR PAGE)
CTI Software is the creator of custom application called Davos, which complements the telephone client solutions with intelligent features such as automated call attendant, call recording and archivin...
(VIEW OUR PAGE)
Advanced AI technology and Natural Language Processing delivered to clients in the Cloud that harnesses both voice and digital conversations. The focus is on building an environment where intelligent ...
View more from SalesStaff
Recent Blog Posts:
|20 Tips for Personalizing B2B Sales Calls and Emails||July 24, 2017 5:00 AM|
|25 Killer B2B Sales Teleprospecting Tips for Quick Reference||May 19, 2017 5:00 AM|
|You Must Ask This Question of Every B2B Sales Prospect on the First Discovery Call||March 29, 2017 5:00 AM|
|6 Helpful Sites to Research a Prospect Before a B2B Sales Call||March 7, 2017 5:00 AM|
|B2B Marketers Embracing Customer Experience More than Ever – What are their CX Priorities?||November 18, 2016 5:00 AM|
|No More Cold Calling: 5 Strategies to Make Every Sales Call a Warm One [Resource]||September 14, 2016 5:00 AM|
|7 Ways to Use Jedi Mind Tricks (aka Sales Psychology) in B2B Sales [SlideShare]||September 6, 2016 5:00 AM|
|15 Interesting Places to Find Your B2B Sales Prospects [Infographic]||August 24, 2016 5:00 AM|
|These 6 Factors Separate the Best B2B Salespeople from the Weakest [Research]||August 23, 2016 5:00 AM|
|The Anatomy of an Absolutely Horrible Cold B2B Sales Email [Infographic]||August 1, 2016 5:00 AM|