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Why Amazing Customer Service is Essential During a Crisis - Specialty Answering Service - ContactCenterWorld.com Blog

Why Amazing Customer Service is Essential During a Crisis

Under any normal circumstances, a stellar customer service experience is something most businesses strive for. Throw a global pandemic like COVID-19 into the mix, and suddenly, all sense of normalcy flies out the window. Pandemics and catastrophes aside, businesses that can provide exceptional service no matter what the circumstance are more likely to succeed against competitors. And from a customer’s perspective, I’m going to tell you why.

First impressions matter

At some point during the Great (not so much) Lockdown of 2020, I decided to adopt a dog. Of course, I went bananas shopping for her online. Toys? Check. Treats? Check check. However, when I ordered a new collar that was too big, I had to contact the business’s customer service department to process the exchange. As this was my first time shopping from this particular retailer, I didn’t know what to expect. Would I be on hold until the pandemic ended? Should I get something to snack on while I wait?

Before I could make a decision, I was being greeted by a warm, bubbly voice. Doloris was both professional and friendly, and she transformed a standard, run-of-the-mill interaction into an enjoyable customer service experience that felt like a breath of fresh air. In the midst of processing the return, she asked me about my pup, and she told me about her four-legged friend. We talked about the current pandemic and how we were both holding up, which helped personalize our interaction. She wasn’t just some voice on the other end of the line - she was an actual human who was experiencing many of the same challenges I was facing, such as adjusting to working from home and not being able to find any toilet paper.

By the end of the call, a new collar was on its way to me. I was told to donate the original if I didn’t want to ship it back (so awesome!), and I was smiling and laughing as if I were speaking with an old friend. That’s what I’d call an amazing first impression.

Positive experiences lead to positive online feedback

After I hung up the phone, I felt like I needed to tell everyone about my great experience. As someone who has worked in the customer service industry for years, I know how important positive feedback is. And research shows that 91% of consumers are more likely to use a business that has positive reviews. So, I went to social media to tweet at the company, insisting that Doloris be given a raise immediately! Most importantly, my review wasn’t incentivized, meaning that the retailer didn’t ask for my opinion in exchange for cash or freebies, which is a definite online review snafu, according to the Federal Trade Commission.

Now, I am just one person whose opinion may not seem to influence much. But did you know that businesses with nine or more reviews posted within the last 90 days earn 52% more revenue than the average business? Every review really does count! And small businesses thrive off of a strong digital footprint.

Word-of-mouth referrals mean more business

There’s no question that online reviews impact sales. But even more personal and perhaps more valuable is word-of-mouth marketing. As any basic business model can tell you, an increase in referrals means an increase in prospective customers. In fact, referrals are so important that many companies often develop referral programs for existing customers who bring in new business. For example, a property manager might knock a few hundred bucks off a tenant’s rent whose referral resulted in a signed lease. Or a burgeoning hair salon might reward a referral with a discount to both the existing customer and the new customer.

According to Mark Zuckerberg, Founder and CEO of Facebook, trusted referrals are the Holy Grail of advertising. So, how does a business get customers to refer them to their friends and family? They provide a flawless customer service experience. And how do they do that? By offering these three things:

  • 24/7 availability: We’re all well aware that emergencies don’t wait until business hours. Whether it’s 2 AM on Christmas morning or 3 PM on a Tuesday, offering 24/7 support is essential in showing your customers that you care.
  • Omni-channel communication: Offering support via phone, email, chat and/or carrier pigeon allows you to stay connected with more customers.
  • Professional and friendly representatives: Customers appreciate representatives who are polite, professional, and adept at problem solving. When you invest in a solid customer service team, your customers will invest in you.

Times are tough right now for small businesses everywhere. If your small business needs an extra hand with customer communication, sign up for our 2-week free trial to see what SAS can do for you.

Source: https://www.specialtyansweringservice.net/why-amazing-customer-service-is-essential-during-a-crisis/

Publish Date: July 14, 2020 5:00 AM


2021 Buyers Guide IVR

 
1.) 
Call Center Studio

Call Center Studio
Call Center Studio is the world’s first call center built on Google and is one of the most secure and stable systems with some of the industry’s best reporting. It is one of the most full-featured enterprise grade systems (with the most calling features, one of the best call distribution, outbound dialing features and integrations—including IVR, AI Speech Recognition, blended inbound/outbound calling and includes Google’s new Dialogflow and Speech API. Call Center Studio is the absolute easiest to use (with a 10 minute setup), and is the price performance leader with lower equipment cost and less setup time.
PH: +1 512-872-7565

2.) 
Computer Data Services, LLC

VIRTUAL PBX
Get the benefits of an expensive, on-premise telephone system without the high price tag and annoying maintenance.

- Never miss another phone call
- No more busy signals
- Feature rich
- Answer your calls from anywhere
PH: 216.662.5870

3.) 
Megacall

Virtual Switchboard
Megacall provides a fully customised Virtual Switchboard software for all companies (including IVR service). No matter the size of your business, our services adapt to the needs of each client.

Are you looking for a more effective way to communicate with your customers? Discover the advantages of using the IVR and how it can help in your communications.
PH: +34 952 667 511

4.) 
MightyCall

MightyCall's IVR that will increase your business’s efficiency at a fraction of the cost of a secretary. Your auto-attendant is designed to:
- Greet callers
- Deliver necessary information
- Forward calls to the appropriate extension
- Take human error out of the system
PH: +1 (888) 256-8312

5.) 
Nuxiba Technologies

CenterWare
Provide your customers with an effortless self-service experience. Easily create menus using predefined or custom prompts and data dips and route customers to live agents when needed.

Enable your customers to make payments and access information 24/7 at their convenience. Request a quote or live demo today.

6.) 
OpsTel Services

SPEED
The SPEED solution solves for service level issues while cost optimizing the environment with automation.

Provides an enhanced way to speed up & optimize invoking temporary agent skills configuration changes into the contact center environment.

Speed allows you to schedule both future changes & temporary changes that auto-revert back to the original state when scheduled time expires.

Speed features:

*Automated / Scheduled Temporary Agent Skills Configuration Management
*Immediate Temporary or Reoccurring Schedule Skills Configuration Changes
*Easy to Use/Operations Administration Focused
*Descriptive Monitoring Activity Dashboard
*Detailed “End to End’ Audit Trail and Performance Monitoring
PH: 1+480-435-9390

7.) 
Teckinfo Solutions Pvt. Ltd.

IVR Edge
IVR Edge is a high performance, robust and scalable ivr system that works on various leading hardware such as Dialogic, Keygoe and Synway etc. It can handle the simplest of simple to the most complex of requirements to when it come to creating an IVR. Integration with any 3rd party database, be it for banking, telecom, insurance, travel, payment gateway etc can be handled with ease. Ideally suited to create Hosted IVR and virtual patching solutions with scalabilities that can range from 4 to 128 E1’s per setup with voice recording and CDR functionality. Integration with leading text to speech (TTS) and speech recognition ASR engines add to the flexibility and functionality.
 



View more from Specialty Answering Service

Recent Blog Posts:
Why Amazing Customer Service is Essential During a CrisisJuly 14, 2020 5:00 AM
18 First Responder Freebies During the COVID-19 PandemicMay 6, 2020 5:00 AM
How COVID-19 Has Impacted Call Volume for Small Businesses – Multiple Industry AnalysisMay 5, 2020 5:00 AM
5 Ways an Answering Service Can Help Reduce Your Small Business ExpensesApril 28, 2020 5:00 AM

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