Customer Experience Weekly 3 - Talkdesk - ContactCenterWorld.com Blog
Hello again, customer experience innovators. We’re glad to have you back here for our third roundup. For those of you who are new, welcome! You’ve landed on Talkdesk’s weekly review of valuable content related to the customer experience.
Customer experience has become increasingly important as a way to promote the acquisition and retention of customers. Companies use it to differentiate themselves from their competitors. In the modern business landscape, customer experience is the field on which the battle for customer loyalty is fought and won.
Each one of Talkdesk’s Customer Experience Weekly blog posts explores a facet of customer experience. Last week, we dove deep into global customer experience. This week, we’re talking customer communication.
Let’s get into it.
Communication is the Heart of the Customer Experience
Maya S. Horowitz || TaskUs
At the core of any customer experience is the relationship between the customer and the company. The way that businesses interact with prospects and customers can make all the difference in acquisition, growth and expansion efforts. Smart companies are learning that advanced business tools like cloud-based call center software can form the foundation for agents to build positive customer communication and long-term loyalty.
Make every interaction count, even the small ones. They are all relevant.
— Shep Hyken (@Hyken) September 1, 2014
How to Improve Your Customer Service By Simplifying Your Language
Adrian Swinscoe || MYCustomer
As with any type of communication, customer-company interactions are only effective if both parties understand each other. This article discusses the pitfalls of speaking in complicated jargon when interacting with customers. It advocates the use of plain language to ensure that customers feel certain about what is being communicated and therefore have a better experience.
Three Ways to Improve Contextual Communications
Customer Communications Insights
Contextual communications are personalized interactions that are relevant in both content and delivery channel. They are specifically targeted exchanges that are meant to promote loyalty and brand advocacy. This article reviews the basics of contextual communication and offers tips and a link to a webinar on this topic.
#custexp 71% of customers decide financial provider based on how they’re treated https://t.co/KNBy14o6Wo pic.twitter.com/gfMQFVyUeH
— SunTec (@SunTecGroup) April 14, 2016
How to Communicate Your Way to a Better Customer Experience
Effective customer communication begins with effective company communication. This article discusses the up-and-coming business tool, Slack, that offers a solution to companies looking for more interoffice communication. When teams within a business are siloed, it can lead to a disjointed customer experience. The more teamwork is encouraged, the more likely it is that customers are presented with a unified face of the company.
We’ll see you next Tuesday for our next customer experience vertical exploration. In the meantime, why not sign up for the premiere event in customer experience? Join us on May 17 for Opentalk.
Publish Date: May 3, 2016 5:00 AM
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