With the amount of technology surrounding us today, it’s no surprise how customers have become extremely knowledgeable through information available to them within reach. Count on a customer to research anything they can about a product before spending thousands of dollars, or spend hours scouring reviews to determine if they should try this restaurant or not—in any case, technology has led to the modern customer: a person willing to go deep when it comes to getting to know a product or service better, someone who knows what they want, and want it fast.
Empowering customers starts with information
More often than not, modern customers would consult the Internet every time they hear about a new product or service. With Google helping individuals become walking encyclopedias, it’s no surprise how a customer can easily gather information about any product or service. Help your customers form intelligent buying decisions by making information about your product or service visible online. Be proactive and anticipate the questions your customers would likely ask. Provide substantial information that your customers would benefit from, and allow customers to learn more about your product or service through engaging and interesting content.
Communication and convenience
A common misstep that leads towards poor brand reputation is the lack existing channels for communication between brand and customer. How can a customer feel empowered if they have to repeat themselves as they lay out their issues when reaching customer service? That’s automatically a negative score when it comes to convenience in their part. Provide seamless ways to communicate efficiently to make sure customers are heard the first time.
Go easy on the flowery marketing scripts
Given the effects of social media plus the amount of information within reach, customers today have developed a nose for detecting what’s real versus what’s not. Trying to sell your products through aggressive over-the-top marketing ploys and flowery statements won’t likely work and most likely push your customers away; however, empowering them doesn’t also mean you have to give them every scientific detail complete with technical jargons about your product. Separate the fact from fake, strike a balance between what’s honest and real, add a dash of sincerity, and leave it to them to come up with a buying decision.
Making your customers feel empowered not only establishes business rapport, it also paves way for brand loyalty. It’s all about allowing your customers to be experts, and letting them form buying decisions independently. Customer empowerment is letting customers know that your brand hears, understands, and acknowledges them in all aspects of the customer journey.
Publish Date: July 2, 2019
Automated Language Testing
Emmersion offers automated assessments to quickly and accurately test speaking, writing, and grammar fluency in 9 languages and counting. We help contact centers improve CSAT scores by screening for top talent and retaining top performers.
HireTrax, MainTrax's standalone pre-hire virtual interviewing solution, automatically analyzes the behavioral characteristics found in each candidate's VOICE to help you select reps better suited for the specific job at hand. After all, agents speak with your customers for hours each day so it's vital they possess the behavioral characteristics and personality traits necessary to be successful. By picking those with tendencies of empathy and positive behavioral traits, you'll have a higher caliber of candidates who will perform better on the job and stay.
|3.)||Orion Learning Services Inc.|
Assessments for Recruitment, Talent Management, Succession Planning
Looking for assessment tools to help you recruit faster, better and more accurately?
Orion Learning offers a full suite of assessment tools designed to target and report on candidate potential. Our tools are used for recruitment, talent management, succession planning and coaching/mentoring. All of the tools are delivered online and the reports are available online and will provide you with an amazing view of the candidate/individual's potential, interview questions, coaching/mentoring steps and much more.
If you're looking to find the candidate/individual with the highest potential, call Orion today!
VADS Recruitment Services
VADS Indonesia provides a recruitment process with strict selection with various requirements according to client needs. VADS Indonesia also has a database of trained candidates so that it can meet the agent needs quickly and in large numbers.
Contact Centre Behavioural Assessments
SalesMatch is an intelligent web based sales and contact centre behavioural assessment platform. It is based on the well known, tried and tested DISC psychometric theory, used by thousands of organisations round the world.
- Reduces Agent Attrition - By selecting the right agent for the role
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- Reduces Time Off - A well matched profile to the role reduced work
- Reduces Recruitment Costs - By early identification of the right candidates
Putting the right person in the job role has become the key focus in the drive...
|6.)||TactiCall Recruitment Services|
TactiCall Recruitment Services
Temporary / Labour Hire / Contingent and Contract Hire
Recruitment Consulting Services
Assessment Centre Design and Facilitation
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