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How Have Contact Centers Evolved Over the Years? [VIDEO] - The Connection - Blog

How Have Contact Centers Evolved Over the Years? [VIDEO]

Customers are changing the way they interact with businesses. Gone are the days where someone’s first reaction is to pick up the telephone and call a prospective business. Often times, people start by doing a little research online, messaging with an online chatbot, and finally, reaching out via telephone. With all those steps, it is important that your business is on top of every user touchpoint!

Our CTO, Ken Unruh, breaks down how call centers have adapted to this changing technology:

Mobile Devices Encourage E-Chatting

From emailing to chatbots, mobile phones and websites drive the need to be present online. So, what types of technology does mobile usage encourage, and how are contact centers adjusting?

Chatbots Produce Strong Leads

Chatbots are an online messaging tool that allow your website visitors to quickly reach a representative. Have you ever been browsing a website and suddenly see a little window that pops up in the corner of the page with a “Have a question?” message (or something similar)? Those messages are usually initiated by chatbots.

Typically, chatbots collect the name, email address, and basic question from the visitor before automatically passing them on to a real person. Basically, they sort out the information and needs of the visitor and neatly package all that info for the representative who will handle the interaction from there. Sometimes, depending on the complexity of the chatbot, they can even send contacts to the appropriate representative based on the visitor’s needs. Talk about advanced!

Contact centers that keep up with technology have learned to adapt by building workflows that send website users to appropriate representatives. These centers should have teams of representatives ready to answer online questions.

Email Is Still Important

Of course, email is no new technology! But, all-encompassing contact centers should have a solid grip on email responses, as well. For instance, have you ever seen emails for businesses that look like “”? These emails (and others like them) could be sent to contact center representatives, who should be eager to respond within 24 hours of receiving the message.

Text/SMS Provides New Opportunities

While relatively new to the contact center scene, SMS (Short Message Service) has become a popular way to contact businesses as well. Most cases of SMS messaging are from the business to the customer that has opted-in to receive text notifications. Think of a busy restaurant. Often, they send a text to a customer when their table is ready rather than provide them with those vibrating notification tools.

One of our favorite examples of texting in the business world is Domino’s Pizza. With Domino’s AnyWare program, you can text an emoji of a pizza to Domino’s, and they’ll deliver your favorite pizza in no time! But they didn’t stop there. You can now order a Domino’s pizza using Amazon Alexa, Google Home, and even Slack!

Contact centers should not only be aware of the power of text, but they should be actively involved in updating their technological capabilities to stay ahead of the competition.

Your Contact Center Should Stay Ahead

“Contact Centers need to evolve quickly in order to provide the sophisticated customer experience the customers and executives expect, and also provide all the different contact channels and flexibility,” Ken says.

Easier said than done! But, that is the job of contact centers nationwide. And with the quickly evolving technology comes the need to continually delight customers on all channels. Is your company currently using these different channels? If the answer is no, you should consider outsourcing your contact center team to someone who has the technology and resources available to grow your business.


Publish Date: August 30, 2018

2023 Buyers Guide Knowledge Management


Contact Center Innovation Channel and Digital Transformation Enabler
Providing Research, Training and Consulting related to Customer Experience Delivery, support Project Management by Unit or Corporate.
Have the ability to conduct research for specific needs.
Having deep knowledge on the Digital Interaction/Contact Center / Omni Channel / CRM various Stakeholder and Emergency Response ecosystem in Indonesia.


Combines knowledge management with call support as continue improvement.

eGain Corporation

eGain Knowledge + AI
eGain's knowledge management software, powered with Case-Based Reasoning, an Artificial Intelligence technology, lets you provide intranet or extranet access to the common knowledge base, enabling contact center agents to provide distinctive, productive, and brand-aligned experiences in every interaction, across all channels and touchpoints.

eGain Corporation

eGain Knowledge + AI
eGain Knowledge+AI™, the top-rated, analyst-awarded knowledge management software, guarantees quality customer service by infusing your customer service agents with knowledge, making all agents as productive as your best ones. By providing agents and other users a range of ways to get to information from the common knowledge base, it ensures fast, consistent, and accurate answers.


FuzeDigital offers an affordable yet comprehensive knowledge base to answer your consumers' and staff questions. When assistance is needed, our email management system ensures your timely and accurate delivery of responses. Used by companies large and small that seek to deflect common questions while providing exceptional support.


Happitu is your customer support team’s personal coach. It guides your team through every interaction with custom workflows, responsive scripting, and dynamic help topics.

Documentation in Happitu is automated, detailed, and consistent. Go beyond handle times and service levels with the rich insights of Happitu – from granular interaction data to aggregate data and trends – you get the complete CX journey!

We intentionally built the Happitu Workflow Designer with your customer support team in mind. Using our intuitive tools that provide quick and safe iteration, you eliminate the need to involve IT or Development. Yes, you will no longer have to dread submitting a change request to Devin from IT!

Try it free for 45 days!


Knowmax is a knowledge management software for enterprises. Customer service of any organization can leverage this tool to create, curate & distribute the knowledge at assisted as well as digital channels promoting self service.


Knowledge Management software
livepro are experts in Customer Experience Knowledge Management and are passionate about improving customer experience. livepro is feature-rich yet easy to use, delivering answers to agents – not long complex documents to dig through. This makes customer service quicker, easier and more efficient. Staff require next to no training on complex procedures thanks to livepro’s intuitive design, which brings confidence up and training costs down.


ProcedureFlow is a step by step visual guide that supports agents as they navigate company processes. With a knowledge management solution that simplifies complex information, employees can spend less time searching and focus on what they do best. ProcedureFlow’s simple and intuitive platform enables contact centers to quickly and easily create, maintain, and update company processes in real time. With ProcedureFlow, teams can work more efficiently, better serve customers, and drive results that matter most to their business.


Knowledge: For Your Team
Synthetix’s intelligent knowledge base software, Knowledge: For Your Team empowers your agents whilst fuelling your digital customer service channels.

With one centralised source of knowledge that is simple to use and update, providing customers with the right information – whether that be through self-service or direct – is efficient and always consistent.

With their own integrated knowledge base that recommends articles based on what they’re typing and decision tree technology that produces scripting, agents are more productive and Average Handling Times can be reduced by 25%.

View more from The Connection

Recent Blog Posts:
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Benefits of Outsourcing Your Appointment Setting ServicesJanuary 30, 2020
Customer Service Trends to Look Out for in 2020January 16, 2020
Causes of Inaccurate Call Center Workforce Forecasting & How To Avoid ThemNovember 21, 2019
Call Center Staffing: Best Practices for an Outstanding TeamOctober 31, 2019
It's All in the Numbers: Your Ultimate Guide to Call Center MetricsOctober 17, 2019
Customer Satisfaction Metrics: What You Should Know About CSAT and NPSMay 30, 2019
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