ContactCenterWorld - Definition
Phrase: Qualitative Data
A form of market research that uses individual and subjective analysis.
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a form of market research that uses individual and subjective analysis
|Matalan Chooses ContentSquare to Enable Omnichannel Strategy|
qualitative behavioural data at a quantitative scale and enabling access to that data across our digital teams before contentsquare we generated lots of data but not much actionable insight today i see