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Audiomack Chooses MoEngage to Create Personalized Experiences for Artists, Creators, and Music Lovers #contactcenterworld MoEngage's AI-driven, personalized customer engagement technology dismantles data silos and simplifies personalization. The MoEngage platform helps brands unlock the value of customer data, providing a 360-degree view of the customer's unique preferences and interests—and shares actionable insights and recommendations based on that data. "The key to growing our customer base is introducing the right emerging artists to the right listeners. It was essential for us to work with a technology partner with the expertise to deliver the level of personalized customer engagement our users demand," said Brendan Varan, VP, Content Strategy (US). "We look forward to using MoEngage to create a more personalized listening experience for our creators, labels, and fans." "Marketers today need to craft personalized experiences for millions of customers with little room for error. To do that, they need to analyze trillions of data points, understand their customers deeply, and then craft winning engagement campaigns," said Raviteja Dodda, Co-founder and CEO, MoEngage. "MoEngage is proud to provide the insights-led technology that makes it possible for Audiomack to build stronger relationships with their users and connect them with the original content they love." #contactcenterworld Posted by Veronica Silva Cusi, news correspondent Date Posted: Monday, February 14, 2022 About ContactCenterWorld.com ContactCenterWorld.com is the world's premier on-line resource for the call and contact center industry. This article is one of hundreds available on-line to registered members. Our resource is updated every working day and includes content from every corner of the world. If you are not a registered member go to www.ContactCenterWorld.com and register today. |