Hexindai Opens Sales Call Center in Hefei
Beijing, China, March 13, 2018 -- Hexindai Inc. (NASDAQ: HX) ("Hexindai" or the "Company"), a consumer lending marketplace in China, announced that it has opened a sales call center in Hefei, Anhui Province.
The call center was established to help facilitate first-time investments made by registered investors on the Company's platform and increase retention rates among existing investors. The call center will also maintain contact with active investors to facilitate the investment of any funds on their accounts that have yet to be invested. Hexindai expects to expand the sales team to a total of 40 employees in 2018.
Mr. Xinming Zhou, Chief Executive Officer of Hexindai, commented, "Our new sales call center is expected to help us increase conversion among our registered investor base as well as facilitate further investments from existing investors. These initiatives are all part of our broader strategy to increase engagement with our investor base which also includes the launch of our investor education seminars last quarter. By engaging more actively with our investor base, we hope to not only increase total loan volumes facilitated on our platform but to also increase investor loyalty through investor education and outreach. I am confident that these initiatives will further increase trust in our platform and generate sustainable long-term value for our shareholders."
Posted by Veronica Silva Cusi, news correspondent
Date Posted: Thursday, March 15, 2018
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