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Two Gold Medals to Stellantis Turkey!

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The automaker and mobility provider Stellantis Turkey, which is the marketing, spare parts, and services provider of four iconic brands under the umbrella of Stellantis Group in Turkey, namely Peugeot, Citroën, DS, and Opel, influenced the 17th Top Ranking Performers Awards competition organized by Contact Center World, the world's largest call center association. Within the scope of the international competition, in which over 2,000 projects from more than 80 countries participated, Stellantis Turkey CRM and Digital Transformation Manager Cem Toksöz and his team received two awards for their model project presentations which were held at the event in Lisbon. In this context, Stellantis Turkey was deemed worthy of two gold medals in the categories of "Best Use of Social Media" and "Best Crisis Management".

Stellantis Turkey CCO Ayça Furth said, "These two gold medals that we are deemed worthy of are quite meaningful to us. This success, especially as a fruit of digitalization we have been carrying out for the last two years and our new generation CRM understanding, has motivated us to develop much more innovative perspectives in this process. I sincerely congratulate our Stellantis Turkey CRM team for their outstanding passion, meticulousness, and success in all processes related to the customer journey."

Stellantis Turkey has added new awards to its collection thanks to its pioneering approach of positioning customer experience as a value in parallel with its human-oriented management culture. In this context, Stellantis Turkey returned with two awards this year from the EMEA regional finals of the Top Ranking Performers Awards, which is organized by the Contact Center World and known as the largest industrial organization in the world. In the international event where hundreds of brands compete each year, Stellantis Turkey was deemed worthy of gold medals in the categories of "Best Use of Social Media" and "Best Crisis Management".

Stellantis Turkey CCO Ayça Furth said, "'Customer Centricity is a value that we adopt across the globe as a group, and we shape all our processes around it. We consider customer orientation as a perspective at every stage of our business. Within our business culture, this perspective deepens our perspective especially in the digital transformation phase the most. As we design a data-oriented and data-driven digital culture, we put customer experience at the center and review the processes again and from the start, accordingly. Therefore, these two gold medals we are deemed worthy are quite valuable to us. In our human-oriented business culture that we have shaped on listening to the individual and their needs; we continue our journey, which has created great reflections on distinct brands and even in the industry itself, and offers unique experiences to our employees, customers, and all our business stakeholders."

"These awards demonstrate our pioneering and innovative perspective"

Ms. Furth, stating that "The issue that honored us is that response that our vision of change we have been following so far received in topics regarding our customer experience", said "We are deemed worthy of the awards in the categories of 'Best Use of Social Media' and 'Best Crisis Management' in the evaluation of the Communication Center in Europe, Middle East, and Africa; along with Webhelp, our strategic partner in the Customer Experience Center. Managing the process by listening to our customer is our greatest strength. For this reason, 1.5 years ago, we decided to manage all our personnel who are in contact with our customers all over the country over a digital platform. We have invested in a CRM infrastructure integrated with all our systems. Today, almost all customer experiences can be tracked completely from a single platform. As of the beginning of 2022, we have launched the most widespread audio network in the automotive industry in Turkey that is integrated into this platform, through a cloud application. In other words, we can now interpret the audio data as an integrated data to the CRM platform. In order to implement this management in the most effective way, we have integrated an artificial intelligence platform to these two giant technological infrastructures, that is, both our CRM platform and the cloud structure. Our aim is to listen to our customers in the most effective way, understand their needs, and shape their mobility experience with exclusive solutions. Of course, our commitment and goal to become the automotive technology company of the future managed by data should have started with the restructuring of customer experience. Thus, this success, which was achieved at this point, carries value and meaning beyond being a reward for us."

The world finals will continue in Malta!

The global final of the Top Ranking Performers Awards by Contact Center World will be held in Malta at the end of November. Winners from Europe, Americas, the Middle East, Asia, and Eastern Asia will participate in the competition.

About Stellantis

Stellantis N.V. (NYSE / MTA / Euronext Paris: STLA) is one of the world's leading automobile manufacturers and mobility suppliers. Our iconic brands with a long history, including Abarth, Alfa Romeo, Chrysler, Citroën, Dodge, DS Automobiles, Fiat, Jeep(R), Lancia, Maserati, Opel, Peugeot, Ram, Vauxhall, Free2move, and Leasys, reflect the passion of their visionary founders and today's customers in innovative products and services. Powered by our diversity, we are shaping tomorrow's mobility and we aim to be the largest sustainable technology mobility company, not just the largest company, as we create added value for all our stakeholders and the communities in which we operate.

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Date Posted: Friday, July 8, 2022



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