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New York, June 15, 2021 -- LivePerson, Inc. (NASDAQ: LPSN), a global provider in conversational AI, and Adobe announced an integration to help brands transform digital customer experience by seamlessly extending personalization from digital experiences into messaging channels and one-to-one conversations.

Eighty-eight percent of consumers report they are more likely to do business with companies that interact with them in a personalized way. Through the LivePerson and Adobe integration, brands can offer more personalized customer experiences. These customized journeys can help brands build on the success that enterprises already using LivePerson's Conversational Cloud have seen to date, including conversion rate increases of as much as 10x.

"Our integration with Adobe means brands can transform their digital experiences with conversations that are both massively automated and deeply personalized," said Rob LoCascio, founder and CEO of LivePerson. "It’s incredibly powerful to connect a conversation you’re having with a customer directly to that customer’s activity and history. Now, with conversational AI's ability to gather information from customers in a natural-feeling dialogue, brands can gain all the benefits of enhanced personalization without violating their customers' trust."

"Customers demand personalization no matter where they are in their journey. Through LivePerson’s integration with Adobe Experience Cloud, brands can seamlessly personalize conversations and digital experiences to meet and exceed customer expectations," said Cody Crnkovich, Head of Partner Programs, Adobe Experience Cloud at Adobe.

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Date Posted: Thursday, June 17, 2021