Telefónica Awarded the 2020 European Competitive Strategy Innovation and Leadership Award
London, UK, Sept. 23, 2020 -- Based on its recent analysis of the European hosted IP telephony and UCaaS market, Frost & Sullivan recognizes Telefónica with the 2020 European Competitive Strategy Innovation and Leadership Award. Telefónica stands out with its diversified hosted IP telephony and UCaaS portfolio, which delivers scalable and secure solutions for businesses looking to outsource their communications capabilities. Technologies from key partners such as Cisco, Microsoft Alcatel-Lucent Enterprise (ALE), and Unify enable Telefónica to compete in a continually evolving cloud communications market.
"Telefónica presents customers with options that address functionality, security, customization, existing technology investments, and IT expertise. Based on discussions with customers, it recommends and designs a solution anchored by the platform that best fits each specific customer. It bundles its communications services with productivity and business tools as well as extensive implementation and solution lifecycle support," said Elka Popova, VP of Connected Work Research. "Overall, Telefónica's hosted IP telephony and UCaaS solutions are competitively packaged and priced, and the company is positioned to serve the different customer segments both in Spain and globally."
Telefónica Tech Cloud Director, Hugo de los Santos adds, "We are proud to be recognized with the 2020 European Hosted IP Telephony and UCaaS Competitive Strategy Innovation and Leadership Award, and believe this is strong reflection of our customer centricity and continued focus on pushing the boundaries of innovation to support our customers achieve their business objectives whatever they may be."
"Network ownership and a vast portfolio of services differentiate Telefónica from smaller, next-generation providers offering hosted IP telephony and UCaaS services in Europe. However, Telefónica also remains nimble and highly innovative," noted Popova. "In 2020, with the outbreak of the COVID-19 pandemic, Telefónica was quick to respond with a variety of connectivity, secure remote access, and collaboration solutions.
Each year, Frost & Sullivan presents this award to the company that has leveraged competitive intelligence to successfully execute a strategy that results in stronger market share, competitive brand positioning, and customer satisfaction.
Posted by Veronica Silva Cusi, news correspondent
Date Posted: Friday, September 25, 2020
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