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Forrester Recognizes Vymo Among Notable Financial Services CRMs

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Singapore, June 2, 2023 - Vymo has been recognized among notable vendors by Forrester, a research and advisory firm, in 'The Financial Services CRM Landscape, Q2 2023' report.

The financial services industry is increasingly considering deploying CRM solutions that are tailored to their specific needs. An industry-focused solution can impact top-line metrics such as improvement in sales productivity & number of deals closed per rep. But a one-size-fits-all approach of horizontal CRM systems falls short in customizing the user experience required for frontline agents and managers. As a result, many enterprise CRM deployments fail to yield the expected outcomes due to challenges with poor user adoption and change management.

"At the heart of any great customer experience are employees who engage with customers and prospects and ultimately win their business," says Yamini Bhat, CEO of Vymo. "We are proud to be recognized by Forrester as among the notable financial services CRM solutions providers. Our platform sees exceptionally high adoption rates, which are comparable even to apps such as Instagram and Slack. We continue to invest in understanding how market conditions are evolving so our clients are always ready to support their customer engagements."

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Posted by Veronica Silva Cusi, news correspondent
Source: https://www.prnewswire.com

Date Posted: Monday, June 5, 2023



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