#contactcenterworld

Seattle, WA, US; London, UK & Vodnjan, Croatia, Mar, 2022 -- Global cloud communications company Infobip has introduced SMS and WhatsApp messaging for Adobe Commerce clients making it possible to connect with customers over their preferred channels at key points of the purchase journey.

The integration is part of Infobip’s efforts as an Accelerate Partner in the Adobe Exchange Partner Program to bring valuable capabilities to the marketplace. The addition of these channels will enable Adobe Commerce merchants to offer their customers truly connected digital experiences and analytics over popular, convenient and trusted channels, as well as benefit from the scale of Infobip’s direct carrier relationships.

Veselin Vukovic, VP Strategic Partnerships at Infobip said: "There has been a drastic change in consumer behavior since the start of 2020 that includes a greater need for convenience based shopping and wider acceptance of different communications channels. We’re thrilled to expand our stack of cloud-based communication solutions that will help clients in the Adobe marketplace offer differentiated experience to their customers in what is a fiercely competitive trading environment."

Vukovic concludes: "With this new SMS and WhatsApp Notifications integration with Adobe Commerce, in addition to our current SMS connection with Adobe Campaign, we will continue to build on our existing Adobe relationship and look forward to bringing more value through future innovation and collaboration."

#contactcenterworld

Posted by Veronica Silva Cusi, news correspondent
Source: https://www.infobip.com

Date Posted: Monday, March 21, 2022