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Gautier Personalizes the Customer Experience with Dassault Systèmes’ “HomeByMe for Home Retailers”

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Velizy-Villacoubly, France, March, 2021 -- Dassault Systèmes (Paris:DSY) (Euronext Paris: #13065, DSY.PA) announced that Gautier, a France-based home furniture designer, manufacturer and retailer with stores worldwide, is using the "HomeByMe for Home Retailers" 3D home planning solution to provide customers with complete, personalized in-store and online experiences that encourage collaborative engagement and increase sales.

Gautier has deployed "HomeByMe for Home Retailers" in stores in France, and will gradually roll out the solution to all its stores internationally. In 2021, the solution will be integrated into the Gautier website, which will enable customers to design and complete their projects and purchases online – anytime and anywhere – from the comfort of their homes as well as in the store with a trained interior designer.

"Gautier is more than just a retailer and manufacturer. We are evolving toward a new role as an interior designer that can provide customers with personalized advice, an immersive design experience and a complete home décor offer, which we feel are key to customer satisfaction and loyalty," said David Soulard, CEO, Gautier. "We wanted a scalable 3D design planner that could provide state-of-the-art photorealistic renderings and virtual and augmented reality capabilities, as well as centralize all products and both planner and configurator functionalities. Over the next decade, Dassault Systèmes’ ‘HomeByMe for Home Retailers’ solution will be the core of our strategy to personally cater to each customer and strengthen our brand."

"Surveys have shown that omnichannel strategies in home improvement significantly contribute to increased customer engagement and reinforcement of purchasing decisions - a key driver in the current pandemic. In addition, 3D planning solutions deliver higher customer satisfaction on projects because they were actively engaged in their design and in getting it right," said Vincent Picou, CEO, 3DVIA, Dassault Systèmes. "Gautier is the first international retailer to offer ‘HomeByMe for Home Retailers’ in its stores, confirming its commitment to helping customers make the right decisions for their home."

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Posted by Veronica Silva Cusi, news correspondent
Source: https://www.businesswire.com

Date Posted: Friday, March 12, 2021



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