Pre-pandemic, 61% of B2B sales conversations were conducted in person with trust being the key element for success. Today, over 66% of B2B sales are conducted virtually with 95% of the buying decision based on unconscious/emotional factors. Furthermore, it is known that 93% of all communication is non-verbal and 70% of buying experiences are associated with EQ. Due to the absence of face-to-face interactions, it can be challenging to read the room and understand engagement during virtual sessions. 

"Conversations and data associated with them have never been more important to organizations than today," said Umesh Sachdev, CEO and Co-founder of Uniphore. "We know that every $1 invested in EQ results in $6 in sales. In developing Q for Sales, we took our experience developing the industry’s most powerful conversational AI and automation platform to create a solution that now measures real-time EQ, complete with analytics to supercharge sales teams. With Q for Sales, sales organizations will no longer be in the dark on what drives success and closes deals."

"Emotions have always played a major role in sales," said Sylvain Tremblay, SVP, Video AI Business, Uniphore. "Everyone has heard the expressions ‘read the room’ and ‘people buy from people they trust’ which get lost in today’s remote engagements. Q for Sales augments the sellers’ ability to capture these cues so they can focus on what really matters to their customers and transform their buying experience. This is the solution that teams will rely on to humanize their interactions resulting in a win-win for both sides."