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Khoros, a provider in digital-first customer engagement software and services, and Talkwalker, a consumer intelligence and deep listening company, announced their partnership to provide brands with a social media management, intelligence, and deep listening experience. The strategic relationship will equip brands with the tools they need — from insights to action — to remain attuned, responsive, and adaptive to market trends and audience shifts.

Khoros customers are now equipped with in-depth insights through deep listening. Additionally, Talkwalker customers have the opportunity to leverage an integrated social media management solution with tools to take action on insights at scale and the ability to thoughtfully engage with and meet customers wherever they are.

"We're proud to partner with Talkwalker to help brands stay one step ahead in competitive markets and a rapidly changing digital landscape," said Chris Tranquill, CEO at Khoros. "Deep listening insights are key to tracking competitor activity and audience shifts, informing campaigns, and providing brand reputation management. Adding this to our digital engagement platform with publishing, content management, and moderation capabilities creates a powerful social marketing solution, and we're excited to build upon our partnership."

"Having the best of both social listening and customer engagement technologies together means that brands have unprecedented capabilities to understand customers more than any other solution on the market," said Lokdeep Singh, CEO at Talkwalker. "Marketers can tap into the deepest and most reliable data coverage allowing them to get closer to consumers more than ever before, at every point of the consumer journey."

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Date Posted: Wednesday, September 28, 2022