National Australia Bank (NAB) Selects Khoros to Accelerate Its Digital Transformation and Realise Its Messaging Vision
NAB Executive, Digital Experience and Engagement Michelle Sherwood said that with 94% of customer interactions now digital, the bank was pleased to partner with Khoros to help serve customers well.
"Having supported the launch of our Apple Business Chat, WhatsApp and Google’s Business Messages channels, the Khoros platform has proved to be incredibly valuable to assist customers however they choose to interact with us," Sherwood said.
"We look forward to building on our success and setting a new industry standard for what a high-performing, customer-focused digital messaging and contact centre experience can be."
Khoros CEO Jack Blaha said that they’re thrilled to meaningfully expand their relationship with NAB.
"We’re honored to be working with this visionary organisation to drive digital transformation and, ultimately, provide a more modern experience for their customers. With Khoros’ leading contact centre solution and AI-powered vision for unlocking the power of customer interactions, we are excited to help NAB set a new global standard for digital-first customer engagement that will improve both the colleague and customer experience," Blaha said.
NAB selected Khoros to deliver a new digital messaging capability to meet growing customer needs in an ever-changing digital world.
The financial services institution will use Khoros’ platform to execute its simple and digital vision. This includes a digital messaging evolution and fully integrated digital-first service operation.
Customers are increasingly choosing digital channels, with more than 90,000 interactions occurring through digital messaging channels and 80% of customer questions resolved through Google’s Business Messages.
"Our partnership with NAB has been an exciting one to see progress, especially when they share a vision that very much speaks to what we are innovating here at Khoros—true digital customer engagement that seamlessly connects colleagues and consumers across any communication channel including digital and voice. We’re excited to be on this journey with NAB so they can deliver a leading customer service experience," added Booth Fellers, VP of APAC at Khoros.
Posted by Veronica Silva Cusi, news correspondent
Date Posted: Friday, February 4, 2022
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