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Boston, MA and New York, NY, USA, Feb, 2022 -- NewStore, a modular, mobile-first omnichannel cloud platform for retail brands worldwide, announced it is now powering the in-store shopping experience for Vince, one of three brands operated by Vince Holding Corp. (NYSE: VNCE). Omnichannel solutions, including mobile point-of-sale (mPOS), inventory management, store fulfillment, and clienteling, are now live across Vince's U.S. retail locations. Vince also offers a branded NewStore Consumer App, which is fully integrated into the NewStore platform. 

"Most retailers patch together various point solutions to create the illusion of omnichannel. Until NewStore, I hadn't seen a platform that matched the expectations I had for our brands' in-store and mobile experiences," said Jack Schwefel, Chief Executive Officer, Vince Holding Corp. "NewStore has played an important role in transforming Vince's retail operations because it allows us to bring the personalization and connectedness of ecommerce to our stores. We look forward to rolling out NewStore with Rebecca Taylor in the future."

"Vince is one of the few brands that has turned brick-and-mortar shopping into a fully app-powered, digitally connected retail experience. Not only for its associates, but for the consumer as well," said Stephan Schambach, Founder and CEO, NewStore. "By rolling out the full NewStore platform, Vince has set the standard for modern retailers, offering a rich, elegant shopping experience wherever consumers interact with the brand."

Vince customers can now visit participating U.S. locations to see NewStore in action, and they can download the Vince app via the App Store and Google Play.

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Posted by Veronica Silva Cusi, news correspondent
Source: https://www.prnewswire.com

Date Posted: Tuesday, February 22, 2022