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Pega to Integrate New Generative AI Technology to Improve Customer Engagement

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Cambridge, MA, USA, Mar, 2023 - Pegasystems Inc. (NASDAQ: PEGA), a low-code platform provider empowering enterprises to Build for Change(R), announced plans to extend its use of AI in its platform with a set of new generative AI capabilities across Pega Infinity™. Powered by generative AI models like those behind OpenAI's ChatGPT, Pega is designing these features to enable users to use generative AI with enterprise governance to complete tasks using simple natural language prompts – from "generate a report" to "refine this offer copy" to "build an application." This will help turbocharge user productivity with new levels of speed, intelligence, and ease of use.



"The world has been captivated by the endless possibilities of generative AI, and now Pega is working on unlocking generative AI's potential for widespread use in the enterprise with the upcoming launch of Pega Infinity '23," said Kerim Akgonul, chief product officer, Pega. "These capabilities will enhance our existing AI and automation capabilities in new ways we have only begun to explore. By combining generative AI and Pega, our clients will be able to dramatically accelerate their path to digital transformation."

Posted by Veronica Silva Cusi, news correspondent
Source: https://www.prnewswire.com

Date Posted: Tuesday, March 7, 2023



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