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Munich, Germany, July 27, 2022 -- yoummday GmbH, a technology platform that matches independent entrepreneurs with companies needing customer service talent, has acquired Prague-based ICON Communication Centres s.r.o. (ICON), a multilingual business process outsourcer (BPO), from ESPIRA Investments s.r.o. (ESPIRA) and ICON's executive management team. The purchase of ICON is yoummday's first acquisition in its invigorated growth strategy since receiving a funding round from Armira Growth and Project A in February 2022. yoummday's purchase of ICON accelerates the company's international expansion as it seeks to disrupt traditional BPO and contact centre models.

yoummday offers a work@home operating system (w@h OS) which empowers independent entrepreneurs with the ability to choose when and where they work across a variety of customer experience functions for a brand they desire. As a result, companies of all sizes in any sector can take advantage of an engaged and scalable workforce contributing a wide range of skills and languages to the yoummday talent pool.

"The acquisition of ICON furnishes the opportunity to strengthen our growth strategy, which is predicated on integrating traditional BPO operators into our own proprietary marketplace platform. We look forward to working with the ICON team and weaving their unique capabilities into the yoummday brand", emphasized Dr. Klaus Harisch, CEO and Founder of yoummday.

Acquisition adds expertise in multilingual capability and global reach

"We identified a gap in the market and opened the first outsourced BPO in Prague. Twenty years later, the BPO sector has changed significantly; through innovative technology, yoummday has found an exciting new way for companies to outsource operations with greater flexibility. It's the right time for ICON's next evolution and yoummday is perfectly positioned to ensure ICON's clients continue to benefit from innovative delivery solutions", states Helen Hickin, CEO, ICON Communication Centres.

ICON's C-Team will continue to operate alongside yoummday, and the ICON brand will remain in operation for the foreseeable future. yoummday purchased 100% of ICON from CEE Communications s.r.o. of which CEE-based private equity firm ESPIRA, is the majority shareholder. ESPIRA and ICON's executive management team acquired ICON in 2019 in a transaction that aligned with the private equity firm's diversity-oriented investment focus.

Emilia Mamajova, ESPIRA's Co-Founding Partner, stated, "Our goal together with the management team was to develop ICON on the international arena as a successful independent provider of high value-added services - and over the past three years Helen and her team have succeeded in reaching this objective. We congratulate them and wish the team continued success in their partnership with yoummday."

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Posted by Veronica Silva Cusi, news correspondent
Source: https://www.prnewswire.com

Date Posted: Friday, July 29, 2022