It’s always better if you can offer your customers memorable access to you via telephone numbers. As well as alphanumeric telephone numbers, some companies have been creative with their choice, for example a financial services company offering loans from 800 to 15,000 pounds has a telephone number 0800 2 15000, a dental healthcare company uses 0800 230 230 (‘tooth – hurty’, ‘tooth hurty’ – get it?!). Other companies use numbers such as 800 123456. However be aware that memorable numbers, whilst being easier for your customers, are likely to increase hoax calls. But if they give you a competitive advantage – why not!