Tweet |
One day, pass round a questionnaire to all your staff – customer and non-customer facing – and ask them to define the brand and what it means. If we did this, many of us would get a mixed response – maybe some staff don’t know what the brand is all about. If, like many of us, you are a little disappointed with the results, build an action plan to reinforce the brand and its values. In this way your staff can start to live the brand and value in everything they do. Then monitor the effect on service to your customers!
I am checking out all the amazing and daily updated content on ContactCenterWorld.com and networking with professionals worldwide
Send To Friends Post On My Wall