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Article : Mark Jackson, Director of Learning, Development & Quality, Affinion Group Tells Us About Contact Center Industry Awards and Best Practices
Mark Jackson with Affinion Group, a global company that designs marketing and servicing of comprehensive customer engagement and loyalty solutions, is headed to Las Vegas in November for the Top Ranking Performers World Awards. Jackson spoke with ContactCenterWorld.com about why he finds these events unique and rewarding for the contact center industry.
Here is the full (transcribed) interview.
If you are interested in hearing from him, he will be a presenter sharing best practices at the 2014 Top Ranking Performers 'Best in the World' Conference taking place 10-14th November in Las Vegas, U.S.A. (details here www.contactcenterworld.com/conferences/?confarea=GLOBAL)
ContactCenterWorld.com: Why do you keep coming back?
Mark: Because of the best practices. I got 4 pages of notes today. Usually you go to a conference and you get one or two good ideas, here you get 60 presentations, tons of great ideas, and I go back and I look like a Superhero because I implement a lot of ideas that I get here and it is really ground breaking in my world, but here, it is just what everybody else is doing, so it is just all about the learning for us.
ContactCenterWorld.com: Pretty all-star cast in there that you have heard from for the past 4 days?
Mark: Oh yeah, when you are competing against large financial institutions or insurance companies, the competition is incredibly fierce. Anyone who wins an award tonite is well deserving.
ContactCenterWorld.com: What you tell somebody that has never been to these or gone through the awards process?
Mark: Well, I would say that even if you are not going to compete, a lot of people don't come because they don't want to go through the essay writing process, or they don't want to do the public speaking, just pay and come and watch. You are going to learn so much from people in your same industry, people in a "like industry" to yours. It is well worth the money to go back and implement so many changes that are going to make your contact center much better than it was.
Want to see more from this video on the ContactCenterWorld.com Youtube channel? - over 200+ interviews available at this link
You and your company can learn from industry leaders on how to increase performance and productivity, avoid HR challenges, improve customer service and much more. Don't miss out on this amazing learning and networking opportunity! Visit www.ContactCenterWorld.com/conferences for conferences. For more information on how you can take part in this prestigious and sought after awards program for the best of the best in the industry visit www.ContactCenterWorld.com/worldawards.
The Contact Center World winners will share their best practices on 10-14 November, at the ninth annual Global Best in the World conference in Las Vegas, Nevada. www.contactcenterworld.com/conferences/?confarea=GLOBAL
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About Affinion Group:
Affinion Group is the global leader in the designing, marketing and servicing of comprehensive customer engagement and loyalty solutions that enhance and extend the relationship of millions of consumers with many of the largest and most respected companies in the world. With more than 35 years of experience in creating and managing solutions that address fundamental consumer needs, Affinion provides programs in subscription-based lifestyle services and personal protection, points program management, insurance and other areas that help generate increased customer loyalty and significant incremental revenue for more than 5,550 marketing partners worldwide. Based in Stamford, Conn., the company has approximately 3,900 employees throughout the United States and in 12 other countries, primarily in Europe, and markets in 16 countries globally. Affinion holds the prestigious ISO 27001 certification for the highest information security practices, is PCI compliant and Cybertrust certified.
ContactCenterWorld.com – is the website for the Global Association for Contact Center and Customer Engagement Best Practices. The association has a truly global footprint and supports 170,000 members from enterprises large and small with ideas, information and support tools including best practice awards, conferences and certification. Join today, FREE personal membership available at this link https://www.contactcenterworld.com/register.aspx and start networking and learning best practices. Contact Center World. (www.ContactCenterWorld.com), The Global Association for Contact Center & Customer Engagement Best Practices.
Published: Wednesday, August 20, 2014