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Article : MiFID II – How a European Directive will Change the World

MiFID II is hanging like a sword of Damocles over European financial institutions. But as we are coping with increasing globalization, MiFID II isn’t limited by Europe’s borders. Moreover, even if MiFID II does not affect your organization immediately, meeting its requirements will ensure a competitive edge in the future.

MiFID II Background

The initial MiFID (Markets in Financial Instruments Directive) regulations were implemented in 2007. The EU directive improved investor protection and increased competition within financial markets. Moreover, MiFID increased transparency and harmonized the financial markets in Europe thanks to the enactment of similar conditions for all European nations.

However, the global financial crisis delineated many of the weaknesses of MiFID and led to MiFID II, designed to tighten regulations throughout the European Union.

MiFID II regulates all counseling in the securities industry - even preliminary interactions - by recording and archiving the entire communication. Upon any client’s request, a financial institution must provide this recording as an audio file or a written transcript. This rule ensures investment firms can verify any customer order.

MiFID II was launched on July 2, 2014 and will be enacted by all EU member states as of July 3, 2016. Full compliance with the regulatory laws will become mandatory on January 1, 2017. National supervisory bodies will apply harsh sanctions against any financial institutions violating MiFID II.

Global Impact of MiFID I

When MiFID was initially implemented in 2007, Roel C. Campos, Commissioner of the U.S. Securities and Exchange Commission, said, "Certainly US-based firms will need to comply with MiFID’s requirements in order to deal with European clients, counterparties or business partners. As such, MiFID will have an impact on US firms, but the degree of impact will vary depending upon the US firm business model. Those US firms, therefore, that plan on participating in European markets must, of course, comply with MiFID. Accordingly, MiFID's standards will influence investors in the US and across the world." In the same way, MiFID II will generate international reaction.

Moreover, the Great Recession of 2007 showed us that other nations besides the European Union may quickly implement compliance regulations similar to MiFID II. For example in the United States, President Obama signed the Dodd-Frank Wall Street Reform and Consumer Protection Act on July 14, 2010. Preparing today for tomorrow’s challenges will help financial institutions all over the world react quickly to new or developing legal situations while still maintaining and enhancing their market position.

MiFID II Challenges

One of MiFID II’s core challenges - the complete recording of all counseling interviews - can be handled through implementation of a Communications Recording solution. The chosen solution should offer:

  • Secure recording of all communication channels;
  • Multiple and secure archiving scenarios;
  • State-of-the-art encryption methods;
  • Flexible redundancy scenarios for fail-safe operation;
  • Search options to find and analyze conversations;
  • A complex access-rights management system based on true multi-tenancy.


Even on a voluntary basis, complying with MiFID II rules helps financial institutions based outside of the European Union achieve a competitive edge.

About Katrin Henkel:
Katrin Henkel, currently the Vice President of Sales and Marketing for ASC Technologies, has served with the company for more than 15 years. Previously, she worked for Siemens and obtained a degree from the Graduate School of Business Administration in Zurich, Switzerland.

About ASC:
Company LogoWith the solutions from ASC, users can increase their service quality, protect their assets and react optimally in emergencies. Challenges of this kind are part of daily business for companies and public safety organizations. With ASC at their side, they benefit from the practice-oriented approach of ASC to not only capture communications streams, but also to structure this flood of data into valuable information which enhances productivity and decreases costs. ASC is a worldwide software provider of omni-channel recording, quality management and analytics. We address all enterprises with recording needs, especially contact centers, financial institutions and public safety organizations. We record, analyze and evaluate interactions across all media, including fixed line and mobile voice, chat, video, screen and SMS. The content of communication becomes accessible and critical information and trends are revealed, providing real-time business intelligence for immediate management action. ASC offers its entire portfolio either as on-premise or as a service provider with a cloud solution. We believe in cloud, and thus offer a truly multi-tenant, highly scalable family of products and services – giving our customers full flexibility, allowing them to invest as they grow, always leveraging our latest technology. With subsidiaries in the United Kingdom, France, Switzerland, Romania, Dubai, United States, Brazil, Mexico, H
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Today's Tip of the Day - Quantity, Quality, Cost

Read today's tip or listen to it on podcast.

Published: Tuesday, November 24, 2015

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2024 Buyers Guide Recruitment Products/Services


HireTrax, MainTrax's standalone pre-hire virtual interviewing solution, automatically analyzes the behavioral characteristics found in each candidate's VOICE to help you select reps better suited for the specific job at hand. After all, agents speak with your customers for hours each day so it's vital they possess the behavioral characteristics and personality traits necessary to be successful. By picking those with tendencies of empathy and positive behavioral traits, you'll have a higher caliber of candidates who will perform better on the job and stay.


VADS Recruitment Services
VADS Indonesia provides a recruitment process with strict selection with various requirements according to client needs. VADS Indonesia also has a database of trained candidates so that it can meet the agent needs quickly and in large numbers.

SalesMatch Ltd

Contact Centre Behavioural Assessments
SalesMatch is an intelligent web based sales and contact centre behavioural assessment platform. It is based on the well known, tried and tested DISC psychometric theory, used by thousands of organisations round the world.

- Reduces Agent Attrition - By selecting the right agent for the role
- Increases Performance - By matching the character profile to the task
- Reduces Time Off - A well matched profile to the role reduced work
- Reduces Recruitment Costs - By early identification of the right candidates

Putting the right person in the job role has become the key focus in the drive...
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TactiCall Recruitment Services

TactiCall Recruitment Services
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