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Scottsdale, AZ, USA, May 23, 2023 - Today Act!, a customer relationship management (CRM) and marketing automation solution for small to medium-sized businesses (SMBs), announced the launch of Act! Apps – an e-commerce marketplace of third-party add-ons that extend the functionality of Act’s CRM and marketing automation solutions.
Act! has fostered and maintained a Plug-in Developer Program which lets software developers devise and integrate add-ons to Act! solutions that may be tailored to the specific needs of various industries or extensions of other platforms.
Act! Apps has consolidated these innovative add-ons into a single unified e-commerce site with act.com. Users can now shop for add-ons to extend the business impact of their Act! installation and to better serve their workflow and data management needs.
"The launch of Act! Apps, our marketplace of add-ons and plug-ins, really showcases both the notable work of our development partners and the robust extensibility of our platform," said Bruce Reading, CEO of Act!. "Our customers can now more easily find, purchase and install apps to extend, expand and better leverage their CRM and marketing automation solutions."
Posted by Veronica Silva Cusi, news correspondent
Source: https://www.businesswire.com
About Act!:
Act! is a leading provider of comprehensive CRM and marketing automation solutions that connect businesses with their customers. The company’s offerings provide unrivaled value with more marketing capabilities than other similarly priced CRMs. With Act!, professionals build relationships, not just transactions. The company’s all-in-one solution supports small and medium-sized professional businesses at any stage. Act! is a 2022 Comparably Best Company in Phoenix, Best Company for Work-Life Balance and Best Company for Perks 
Published: Thursday, May 25, 2023
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