News : Allegiance Brings Customer Experience Data to Light
Las Vegas and Salt Lake City -- Allegiance, a provider of Voice of Customer/Customer Experience technology and services, introduces Dashboards 2, a software tool that speeds discovery of insights in customer experience (CX) data from a multitude of sources. Allegiance Dashboards 2 brings big customer data instantly to light without the need for expensive visualization systems or outside analysts.
Dashboards 2 is a part of the Allegiance Engage platform that combines customer feedback with big data from CRM and operations systems to uncover insights. Customer experience and service professionals can act instantly to improve the customer experience as well as upsell, cross sell, or improve operations and efficiency.
"Most companies have a lot of customer data but don’t have a way to analyze it quickly. This new capability makes big customer data instantly useful, which helps companies using Allegiance to manage and improve the customer experience to retain more customers," said Carine Clark, CEO and president of Allegiance. "We have been developing this capability for several years, and combined with our award winning data mining product Spotlight, we now offer the industry’s most advanced, integrated analytics platform for the CX industry."
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Published: Monday, April 28, 2014