News : Alliance Data Announces Clienteling App, Notable
Columbus, OH, USA, June, 2017 -- Alliance Data's card services business, an Alliance Data company (NYSE: ADS) and a provider of branded credit programs, introduced its clienteling app, Notable(SM), to help retailers build deeper relationships with customers and increase top-line sales by putting customer preferences and past purchase behavior at the fingertips of store associates.
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"A face-to-face exchange with a sales associate is an invaluable benefit of the brick-and-mortar retail experience, and Notable places advanced technology in the hands of those with the greatest opportunity to enhance that experience," said Sheryl McKenzie, vice president of product and marketing capabilities for Alliance Data. "As our brand partners pursue more engaging experiences in their stores, Alliance Data is committed to providing the capabilities they need to create more personalized customer experiences and richer rapport, generating greater overall spend and enduring brand loyalty."
"Alliance Data's Notable transforms customer data into sales opportunities," said McKenzie. "When retailers use clienteling best practices, they can drive more traffic, a deeper level of engagement and increased loyalty."
Posted by Veronica Silva Cusi, news correspondent
Source: Alliance Data
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About Alliance Data Systems:
We are a strong and growing company with three successful businesses (Alliance Data Card Services, Epsilon and Loyalty One) focused on helping our clients grow through data-driven marketing and loyalty solutions. We work behind the scenes for the world’s best known and respected brands.
Published: Wednesday, June 7, 2017
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