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News : Allocadia Expands Presence with CRM Technologies Partnership
Vancouver, BC and London, UK, Nov 5, 2013 -- Allocadia Software, a provider in marketing budgeting software, is continuing to expand its presence in the global market with a new partnership with sales and marketing operations company CRM Technologies. Based in the United Kingdom, CRM Technologies is an agency that helps global clients manage their sales and marketing operations and technology efforts. In this new partnership, CRM Technologies will offer Allocadia’s enterprise marketing software to clients as part of their complete marketing operations offering.
"The partnership with CRM Technologies is a natural fit for Allocadia," says Richard Sharp, COO of Allocadia. "Our cloud software is used by organisations as they transform how they plan marketing investments and align to achieve strategic objectives."
"Allocadia is the leading MRM budgeting solution for enterprise in terms of adoption and ease of use," says Andrew Freeman, CEO of CRM Technologies. "We are excited to help CMOs and marketing teams at our clients adopt this solution and drive marketing accountability across their business."
Posted by Veronica Silva Cusi, news correspondent
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About Allocadia Software:
Allocadia is cloud software for Marketing Operations that helps marketing teams manage their marketing investment planning, budgeting and marketing ROI. Enterprises see immediate financial benefits by re-allocating marketing budgets to the highest-performing campaigns. Customers include F5 Networks, Juniper Networks, Stepstone and Trimble.
Published: Wednesday, November 6, 2013