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News : AMMO, Inc. Announces Creation of Sales Call Center


Scottsdale, AZ, USA, April 28, 2020 -- AMMO, Inc. (OTCQB: POWW) ("AMMO" or the "Company"), an American ammunition and munition components manufacturer and technology provider, announces the creation of a sales call center located at its Scottsdale Headquarters.

The Call Center began operations on April 1st and is staffed with 11 full time employees who report to Matt Nicholson, Vice President of Sales and Marketing. Matt Nicholson joined AMMO, Inc. on February 28, 2020. Prior to joining AMMO, Inc. Mr. Nicholson was Vice President of Sales at Davidson’s, a firearms wholesaler\distributor in America from 2009 to 2017.

The Call Center is staffed Monday through Friday from 6am to 6pm PT. The Call Center Account Executive’s sole responsibility is to call and service the 67,000-gun shops that have active Federal Firearms Licenses. "The team we have put in place here at AMMO Inc. has been doing a fantastic job introducing our brand to the dealer population. I’m confident after our first 6 months of contacting ammo buyers across the country we will add over 1000 new customers to the Ammo Inc family" said Matt Nicholson.

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The productivity of our Account Executives has exceeded our expectations. Through April 24th, we have on-boarded 192 new customers, generating revenue of $85.1k on average per day, and have realized an average order size of $5.3K. The Call Center has been educating our new and perspective customers on the AMMO’s Product lines with a focus on STREAK visual ammunition. The STREAK video countertop display has been in high demand and is now on backorder through May. Customer orders have focused on 9MM, 7.62x51MM, 380 and 45 Caliber ammunition. Matt further states, "Most ammo buyers we are talking to are pleasantly surprised by the margin we’ve built into the line and once they find out the free LCD countertop display and free shipping on qualifying orders, they are quick to pull the trigger."

Overall, the Call Center has generated $1,537,000 in revenue since inception, shipped approximately $279,000 in product and has a backlog of $1.3M which it expects to ship in the next six to eight weeks. We expect to exit April with approximately $1.84M in revenue generated by our 11 Account Executives or $ 168K per person. The Call Center has been accretive to our operations since day one. "In my personal history of selling to gun and ammo retailers across the country I feel like I know what they want. Strong margins, fast shipments, accurate order placing and a company they can TRUST. We plan on providing all of those things and more to every customer of AMMO Inc. well into the future," concludes Mr. Nicholson.

Fred Wagenhals, AMMO ‘s CEO states, "It’s been my goal to establish a sales call center, but I understood that to be successful in this endeavor, I had to be patient and extremely selective in our hiring of the individual to create the team and rollout service. We were fortunate to hire Matt Nicholson with his very successful accomplishments in this space."


Posted by Veronica Silva Cusi, news correspondent

About AMMO, Inc:
AMMO was founded in 2016 with a vision to change, innovate and invigorate the complacent munitions industry. The Company designs and manufactures products for a variety of markets, including law enforcement, military, hunting, sport shooting and self-defense. The Company’s corporate offices are headquartered in Scottsdale, Arizona. Manufacturing operations are based in both northern Arizona and Manitowoc, Wisconsin.
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2021 Buyers Guide Help Desk Software

eGain Corporation

eGain CallTrack™
eGain CallTrack™ is a dynamic call tracking and case management solution that helps companies provide quick, high-quality, and cost-efficient resolution of customer issues across traditional and emerging interaction channels. It is one of the many innovative customer interaction products in eGain Solve™ suite, the unified customer engagement and knowledge management software suite, which helps businesses transform their traditional call centers into omnichannel customer engagement hubs. eGain CallTrack will enable you to track, manage and resolve cases and maintain service level agreements (SLA), across channels.


Happitu is your customer support team’s personal coach. It guides your team through every interaction with custom workflows, responsive scripting, and dynamic help topics.

Documentation in Happitu is automated, detailed, and consistent. Go beyond handle times and service levels with the rich insights of Happitu – from granular interaction data to aggregate data and trends – you get the complete CX journey!

We intentionally built the Happitu Workflow Designer with your customer support team in mind. Using our intuitive tools that provide quick and safe iteration, you eliminate the need to involve IT or Development. Yes, you will no longer have to dread submitting a change request to Devin from IT!

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Knowmax is an omnichannel knowledge management platform. Our mission is to transform contact centers into resolution centers and drive customer self service.
The platform is an industry-agnostic enterprise-grade knowledge platform with components helping in easy findability of actionable information at the right time across the desired touchpoint.

Nuxiba Technologies

Nuxiba's Help Desk Software is ideal for delivering top-level contact help desk services. It not only tailors to your existing technology resources but also allows you to set staff priorities that forward clients to the most knowledgeable agents.

Give personalized assistance, and analyze performance with our real-time monitoring, recording, and reports. Integrate Salesforce or VTiger CRM systems, be TCPA compliant, protect your cardholder's data during calls, and more!

Request a quote or demo today and start the journey to increase your first-contact resolution percentages in less than three months!


OneDesk's software combines Helpdesk & Project Management into one application. No need to purchase, integrate and switch between applications. Your team can support your customers and work on projects in one place. Aimed at SMBs as well as departments at large enterprises, OneDesk is frequently used by project managers, customer service, IT, professional services and more. This easy-to-use, feature-rich, and highly configurable software can manage both ticket & task workflows.

Teckinfo Solutions Pvt. Ltd.

ActivDesk Help Desk Software
ActivDesk Help Desk Software is an intelligent ticketing software for multi- channel customer interaction & engagement. It streamlines the entire ticket management process. With its SLA & escalation management, it enables your help desk to deliver enriching customer experience.

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