News : Astute Solutions® and OTI Indonesia® to Offer Social Media Monitoring
Columbus, Ohio, USA and Jakarta, Indonesia, June 26, 2014 -- Astute Solutions, a global provider of customer experience and social relationship management solutions based in North America, and OTI International, a transformation management and technology consulting firm headquartered in Indonesia, will partner to bring the Astute SRM social media monitoring tool to Indonesia.
With the partnership, Astute Solutions and OTI will deliver omni-channel access to capturing their customers’ entire consumer journey, whether it is happening on social media, on the web or a mobile platform. The partnership combines Astute Solutions technology and OTI’s professional consulting to offer insights and knowledge of the local Indonesian market.
"As our economy continues to develop, and mobile devices become ubiquitous, reputation management becomes crucial," said Naresh Makhijani, CEO of OTI. "The reputation of a brand can both add and subtract tangible market value, and even alter the credibility of government and public figures."
Jonathan Kidd, Astute Solutions partnership manager, Asia Pacific, welcomed OTI as a strategic partner.
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Astute Solutions helps consumer brands drive loyalty throughout the customer journey with the world's smartest consumer engagement software. Consumers want to talk to their favorite brands like they talk to their friends, instead of being forced to communicate through stiffly structured interfaces. Astute Solutions’ blend of leading edge technologies makes this possible, eliminating friction during every customer interaction.
Published: Wednesday, July 2, 2014
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