News : Bpm’online Maintains Strong Position in the Facilitator Quadrant
Bpm’online, a vendor of process-driven cloud based CRM software, announces that Nucleus Research has placed bpm’online as a Facilitator in its latest release of the CRM Technology Value Matrix. Nucleus Research notes that bpm’online has been able to maintain a strong position in the facilitator quadrant, ranking at the top for usability.
The Nucleus Research Value Matrix evaluates the value CRM vendors provide to their customers based on products’ usability and functionality as well as innovations to compete within the highly-viable CRM market.
In the latest Value Matrix bpm’online has moved up and to the right having showed considerable improvements both in usability and functionality of the products. Nucleus Research noted that bpm’online offers a CRM solution driven by business process management (BPM), which focuses on providing guidance within the system.
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Bpm’online is a vendor of process-driven cloud software for sales, marketing, and service automation. The beauty and the core value of bpm’online products are out-of-the-box processes that guide users through the most effective actions to boost results. Users love bpm’online’s engaging interface with social look and feel, free from redundant information that keeps them focused on what’s relevant. Today, the company employs 500+ experts and serves over 6,000 customers worldwide.
About Nucleus Research:
Nucleus Research is an information technology research firm specializing in investigative research and the return on investment (ROI) analysis of technology deployments. The firm uses ROI case studies as its research approach and has published more than 400 case studies in various market segments. The company is based in Boston, Massachusetts.
Published: Thursday, March 12, 2015