#contactcenterworld, @braze
New York, NY, USA, May 16, 2023 - Braze (Nasdaq: BRZE), a customer engagement platform that powers interactions between consumers and the brands they love, announced the launch of a new suite of productivity features designed to enable marketers to quickly unlock greater efficiency at scale with fewer resources. New features and product enhancements will allow brands to sync audiences across additional social and online advertising platforms, easily customize messages across channels, streamline review and approval processes, and engage with consumers in more personalized ways that can drive stronger campaign performance.
"Marketing professionals are facing a dynamic environment with increasing customer acquisition costs, a shifting data ecosystem, and leaps in technology due to Artificial Intelligence," said Kevin Wang, Chief Product Officer for Braze. "Marketers need solutions that allow them to experiment faster to optimize how they reach, engage, and convert customers across owned and paid channels in order to drive business outcomes. These productivity features supercharge Braze, enabling brands to more easily create seamless and personalized experiences that customers expect across channels."
"Now more than ever, team collaboration is necessary to achieve our goals. Using Braze, our teams have been able to work more efficiently and collaboratively, ensuring we can deliver on our objectives with greater speed and agility," said Ivy Wu, Vice President of Global Growth for ClassPass. "Specifically leveraging Braze Audience Sync, we’ve saved about two hours per month per channel just through automation. These new features will enable us to stay ahead of the curve and deliver the results we need to drive greater ROI and customer engagement."
Posted by Veronica Silva Cusi, news correspondent
Source: https://www.businesswire.com
About Braze:
Braze (formerly Appboy) is a customer engagement platform that delivers messaging experiences across push, email, apps, and more. Braze is built specifically for today's mobile-first world and tomorrow's ambient computing future. Braze is set apart as the platform that allows for real-time and continuous data streaming, replacing decades-old databases that aren't built for today's on-demand, always-connected customer.
Published: Thursday, May 18, 2023
| 2.) |  SPEED & PLUS The SPEED solution solves for service level issues while cost optimizing the environment with automation. Provides an enhanced way to speed up & optimize invoking temporary agent skills configuration changes into the contact center environment. Speed allows you to schedule both future changes & temporary changes that auto-revert back to the original state when scheduled time expires. Speed features: *Automated / Scheduled Temporary Agent Skills Configuration Management *Immediate Temporary or Reoccurring Schedule Skills Configuration Changes *Easy to Use/Operations Administration Focused *Descriptive Monitoring Activity Dashboard *Detailed “End to End’ Audit Trail and Perfor... (read more) |
LOGIN WITH YOUR CONTACTCENTERWORLD.COM ACCOUNT
I am checking out all the amazing and daily updated content on ContactCenterWorld.com and networking with professionals worldwide
Send To Friends Post On My Wall