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News : Call Centre in Sydney Flourishes After Collapse a Year Ago


Sydney, NS, Canada, Dec 2, 2019 -- A call centre in Sydney that went bankrupt just before Christmas last year has rebounded.

The former Servicom centre closed Dec. 6, throwing more than 600 people out of work.

However, just two weeks later, Anthony Marlowe of Iowa purchased the call centre under his company, Marlowe Companies Inc.

Since reopening under the new moniker Sydney Call Centre in January, Marlowe said the location has generated the largest profits of any of his nine North American centres.

"It was our No. 2 call centre in terms of revenue generation, our No. 1 centre in terms of profit generation, and since reopening, on Jan. 2, we have had a couple of expansions to the tune of 50 and 100 personnel," Marlowe told Sydney's Information Morning.

Marlowe attributes the numbers to the centre's staff.

"Sydney, the Sydney Call Centre, the team there, is nothing short of amazing. They continue to impress clients, and that helps retain clients, and it helps grow business," he said.

The call centre held a job fair in October to help increase staffing numbers. According to Marlowe, the Sydney Call Centre has also landed a number of new contracts.

Despite the former owner's financial woes, Sydney's call centre was one of its more profitable centres.

"It was an easy decision, a no-brainer as they say, lighting that call centre back up," said Marlowe, calling the purchase a "win-win-win."

When asked whether a change in the rate of the Canadian dollar versus the American dollar could impact the profitability of the centre, Marlowe said he didn't see it as an issue.

"If it went to parity, it would be fine."

That sunny outlook is in sharp contrast to what employees faced a year ago.

At the time, some employees were late getting their pay, they were unsure if the sale of the call centre would go through, and some feared their employment insurance wouldn't come in time for Christmas.

"When we found out it was closing, it was devastation," said Cathy Harris, program manager for On Star at the Sydney Call Centre.

Harris lauded the efforts of the many organizations and individuals, who helped employees get through the holidays, including the Salvation Army, Cape Breton University and local Legion branches.

Todd Riley, vice-president of operations at the Sydney Call Centre, said staff have been fundraising to give back to those organizations.

"We have some work to do," said Riley. "We want to become much more community-involved."

That's a sentiment Marlowe shares. He also praised the provincial and federal government for their response.

"The community response … was nothing short of amazing," said Marlowe. "It really helped enable us to step in, and step in quickly."


Posted by Veronica Silva Cusi, news correspondent

About Sydney Call Centre Inc.:
Operated by MCI Canada, a wholly owned subsidiary of call centre company Mass Markets based in Iowa.Taking over business from ServiCom Canada Ltd., which filed for Chapter 11 bankruptcy protection in the U.S. on Oct. 19 and ceased all operations on Dec. 6.MCI CEO Anthony Marlowe planning to reopen call centre as early as Jan. 2.New operator will not take on any liabilities, including back wages owed to employees, from ServiCom but will offer sign-on and retention bonuses
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Today's Tip of the Day - SWAT Team

Read today's tip or listen to it on podcast.

Published: Tuesday, December 3, 2019

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2021 Buyers Guide Recruitment Products/Services


HireTrax, MainTrax's standalone pre-hire virtual interviewing solution, automatically analyzes the behavioral characteristics found in each candidate's VOICE to help you select reps better suited for the specific job at hand. After all, agents speak with your customers for hours each day so it's vital they possess the behavioral characteristics and personality traits necessary to be successful. By picking those with tendencies of empathy and positive behavioral traits, you'll have a higher caliber of candidates who will perform better on the job and stay.
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Orion Learning offers a full suite of assessment tools designed to target and report on candidate potential. Our tools are used for recruitment, talent management, succession planning and coaching/mentoring. All of the tools are delivered online and the reports are available online and will provide you with an amazing view of the candidate/individual's potential, interview questions, coaching/mentoring steps and much more.

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VADS Indonesia provides a recruitment process with strict selection with various requirements according to client needs. VADS Indonesia also has a database of trained candidates so that it can meet the agent needs quickly and in large numbers.
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SalesMatch Ltd

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SalesMatch is an intelligent web based sales and contact centre behavioural assessment platform. It is based on the well known, tried and tested DISC psychometric theory, used by thousands of organisations round the world.

- Reduces Agent Attrition - By selecting the right agent for the role
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Putting the right person in the job role has become the key focus in the drive...
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TactiCall Recruitment Services

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